LG's smartphones bled 'significantly' less money in Q3 than Q2 2019

LG's smartphones bled 'significantly' less money in Q3 than Q2 2019
Samsung and Apple are not the only tech giants that made a boatload of money between July and September 2019, but while the former described demand for its newest high-end handsets as robust and the latter sold more than $33 billion worth of iPhones, LG managed to post record-breaking quarterly revenues despite another weak performance by its long-struggling mobile division.

Overall, the Korea-based electronics company generated $13.15 billion in consolidated sales, as well as an operating profit of roughly $655 million, both numbers being higher than those reported this time last year. But unlike the home appliance, home entertainment, and business solutions divisions, the LG Mobile Communications Company yielded an operating loss of KRW 161.2 billion ($135 million) during Q3 2019.

That's not exactly a lot of money, but it's slightly more than what LG's unpopular smartphones lost in the July - September timeframe of last year. Worse still, the mobile business also saw its revenue shrink from both Q3 2018 and Q2 2019. We're talking about a relatively small sequential drop from close to $1.4 billion but a pretty significant year-on-year decline from over $1.8 billion to only $1.27 billion.

On the bright side, LG can find a little comfort in the fact its mobile division's losses have "narrowed significantly" compared to the previous quarterly deficit of almost $270 million. Once again, the company is blaming the "challenging global smartphone market" for its troubles, which is obviously only one piece of a bigger puzzle. It's probably needless to go into every bad decision, failed reorganization effort, and unnecessary risk that actually brought LG here, and if the V50 ThinQ hasn't managed to "create momentum", it's unlikely the G8X ThinQ will be able to single-handedly turn things around.

For its part, LG isn't making any more optimistic predictions, which is probably for the best.

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3 Comments

1. naittosan

Posts: 243; Member since: Jun 28, 2014

Not sure how much it would help, but if LG would put out timely updates when a new Android version is released, and prove to people that they are going to do this, it just might help sales. I know some will disagree, but I believe I have better security with the newest os releases.

2. midan

Posts: 3100; Member since: Oct 09, 2017

"it just might help sales." Very likely not, LG just doesn't have brand name to sell when competition is so strong, it's that simple. LG isn't safe choice, it's all about safe choices.

3. ijuanp03

Posts: 644; Member since: Dec 30, 2014

It's not just software support but their design is uninspiring. They aren't ugly but not attractive either. It's like a shadow of what Samsung is doing.

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