Pre-orders for Apple iPhone 7, iPhone 7 Plus rise 375% year-over-year at Sprint47
There are reasons for the early success. The Apple iPhone 7 scored strongly at AnTuTu where it broke records with a score above 178,000. In addition to being powerful, the new iPhone models are the first to have an IP certification rating. In this case it is IP67 which means that in theory, the phone can be submerged in up to 3.2 feet of water for as long as 30 minutes, and escape unscathed. However we don't expect too many people to test this out since the phone's warranty does not include water damage. Higher capacity batteries are adding approximately two additional hours of battery life to this year's iPhone units.
All four major U.S. carriers have deals that offer a free iPhone 7. While the phone is free, you do need to lay out the $650 for it in advance, and get reimbursed with bill credits over 24 months. And of course, Apple is getting an additional lift from the issues that rival Samsung is having with the Galaxy Note 7. Since no one is selling the Android powered device at the moment, Apple might be scoring some more sales of the 5.5-inch iPhone 7 Plus than expected.