Sonos is finally gearing up to unveil a portable Bluetooth speaker (with Alexa and Google Assistant)

Sonos is finally gearing up to unveil a portable Bluetooth speaker (with Alexa and Google Assistant)
Despite being one of the world's most popular audio brands, Sonos only added Google Assistant support to a few of its speakers recently. And now the US-based company is apparently preparing to do another thing practically all its rivals have been doing for ages. Namely, sell a portable speaker with both Wi-Fi, and get this, Bluetooth audio streaming technology.

While that's obviously far from a novel concept, what could be special about this upcoming, as-yet-unnamed product is its compatibility with both Google Assistant and Alexa for hands-free voice commands, although the feature might be restricted to Wi-Fi-powered home use, possibly in order to save precious battery life. Still, there aren't a lot of portable smart speakers around after Amazon left the 2016-released Tap for dead. The Harman Kardon Allure Portable comes to mind, but its massive recent discounts strongly hint at modest sales numbers.

It remains to be seen exactly how Sonos intends to liven up this pretty much non-existent segment of an otherwise thriving market. According to unofficial information obtained by The Verge, one thing the speaker could have going for it is a technology called Auto Trueplay. This would essentially be able to recognize your surroundings at all times and adjust the sound to squeeze out the best quality whether you're chilling at home or playing your favorite tunes outside. 

If that sounds familiar, it's probably because both the Apple HomePod and Google Home Max come with similar automatic music adjustment and enhancement features. But again, we expect this bad boy to be portable and (hopefully) more affordable than those two premium smart speakers, so Auto Trueplay could be a pretty big deal. 

Already pictured and approved by the FCC for an impending release, the first-ever Sonos portable Bluetooth speaker is rumored to be announced at the IFA trade show in Berlin early next month. Described by The Verge as "larger than it may look" in that first photo, as well as "taller and slightly wider than the Sonos One/Play:1", the thing is also guaranteed to come with support for Apple's AirPlay 2 standard, Bluetooth Low Energy technology, a USB-C port for easy on-the-go charging, an ethernet jack, and an integrated handle ensuring hassle-free portability.

FEATURED VIDEO

2 Comments

1. sgodsell

Posts: 7519; Member since: Mar 16, 2013

There is already a large Bluetooth speaker market. You name it from everyone and their granny selling Bluetooth speakers. Most with batteries these days, and some even offer water proofing. Like Sony, JBL, Beats, and many others. Some today even have have smart assistants like Google Assistant already built in. Like from Sony, JBL, and others. Not to mention many of them are inexpensive right now. Especially with the back to school stuff going on right now. Some are like 50% - 75% off right now.

2. sgodsell

Posts: 7519; Member since: Mar 16, 2013

Oh btw Sony has a speaker for $200 that does 360 sound, and adjusts its sound as well, and it's waterproof, and it has a battery as well.

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.