Apple adds a new color option to the iPhone 12 and iPhone 12 mini

Apple adds a new color option to the iPhone 12 and iPhone 12 mini

Apple's Spring Loaded event had hardly got under way when Tim Cook pulled out a surprise. Apple will add a new color to the iPhone 12 and iPhone 12 mini-Purple. Pre-orders for the new Purple models will begin this Friday, April 23rd and the phones will be available one week later on April 30th. The five original colors announced last September for the iPhone 12 and iPhone 12 mini include Black, White, (PRODUCT)RED, Green, and Blue.

Besides the handsets themselves, Apple will be offering a MagSafe Leather Case and Leather Sleeve in Deep Violet and a Silicone Case in Capri Blue, Pistachio, Cantaloupe or Amethyst. Also being added is a Leather Wallet in Arizona. All of the new accessories can be ordered today.



Before making the announcement, Cook noted that the iPhone 12 is the most popular smartphone in the world. This was echoed by Greg Joswiak, Appleā€™s senior vice president of Worldwide Marketing who added that "the iPhone 12 family has an over 99 percent customer satisfaction rate. The new purple finish, just in time for spring, adds another bright and fun option to the lineup, and we think customers are going to love it."

Related phones

iPhone 12

PhoneArena Score:

9.0

User Score:

8.2
  • Display 6.1 inches 2532 x 1170 pixels
  • Camera 12 MP (Dual camera) 12 MP front
  • Hardware Apple A14 Bionic 4GB RAM
  • Storage 64GB, not expandable
  • Battery 2815 mAh
  • OS iOS 14.x
iPhone 12 mini
  • Display 5.4 inches 2340 x 1080 pixels
  • Camera 12 MP (Dual camera) 12 MP front
  • Hardware Apple A14 Bionic 4GB RAM
  • Storage 64GB, not expandable
  • Battery 2227 mAh
  • OS iOS 14.x

FEATURED VIDEO

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.
FCC OKs Cingular's purchase of AT&T Wireless