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Purple iPhones up for pre-order today!

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One big surprise during the AppleSpring Loaded” event was the announcement of a new color for the iPhone 12 and iPhone 12 mini. We were already expecting new cases with new colors, sure, but a purple iPhone 12 was a well-kept secret. 

iPhone 12 mini

- pre-orders begin 5 AM PDT

$699
Buy at Apple

iPhone 12

- pre-orders begin 5 AM PDT

$799
Buy at Apple

Seem familiar? It’s very close to the purple color that the iPhone 11 was available in — and it’s pretty cool.

Is the purple iPhone 12 more expensive?


Nope — there's nothing special about the new purple iPhone 12 (it's not like the Jet Black iPhone 7 from ages ago). It simply joined the roster a bit late, but it will cost you about as much as any other iPhone 12 or iPhone 12 mini, in their respective storage tiers.

  • iPhone 13: price, release date, features, and specs

You can pre-order an iPhone 12 or iPhone 12 mini in purple starting today, 5 AM PDT. Shipping will begin on the 30th of April. The other five colors are, of course, still available immediately — either from the Apple Store or your favourite retailers.

There's also a slew of new cases available — leather and silicone, and you can grab one in purple, of course.

iPhone 12 silicone case

$49
Buy at Apple

iPhone 12 leather case

$59
Buy at Apple

iPhone 12 mini silicone case

$49
Buy at Apple

iPhone 12 mini leather case

$59
Buy at Apple

Accessories and cases for iPhone 12


Remember to grab accessories for your brand-new purple iPhone 12:


Unfortunately, Apple did not introduce any new color for the iPhone 12 Pro line — these still come gray, silver, and gold. It goes in line with the "Pro" moniker and the intended perception that the Pro iPhones are meant for "serious work", while the non-Pros are all fun and games. Still, it's kind of a letdown that the more expensive models colors aren't nearly as fun.

The iPhone 12 and iPhone 12 mini still also come in black, white, green, and (Product) Red — nothing has been cut short to make room for the new color.

New reasons to get excited every week

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Apple iPhone 12 specs
  • Display 6.1 inches 2532 x 1170 pixels 60Hz Refresh rate
  • Camera 12 MP (Dual camera) 12 MP front
  • Hardware Apple A14 Bionic 4GB RAM
  • Storage 64GB, not expandable
  • Battery 2815 mAh
  • OS iOS 14.x
Apple iPhone 12 mini specs
Review
  • Display 5.4 inches 2340 x 1080 pixels 60Hz Refresh rate
  • Camera 12 MP (Dual camera) 12 MP front
  • Hardware Apple A14 Bionic 4GB RAM
  • Storage 64GB, not expandable
  • Battery 2227 mAh
  • OS iOS 14.x

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