Meizu does it again – another batch of 100,000 M1 units gone in mere seconds

One could argue whether flash sales are the newest crutch that uprising Chinese manufacturers are relying all too heavily upon, when trying to make a name for themselves in a short amount of time, or if some handsets are just so desirable that the builders can't keep up with demand. We'd like to stay in the gray zone and say that it may be a little bit of both.

So, after Xiaomi became wildly famous with its Mi 3 handset and its super-fast flash sales in India, OnePlus infuriated many, who wished to buy their One outright, with a questionable invites-only system, now it's time for Meizu to shine. The company has only recently announced its Meizu M1 (a.k.a. Blue Charm) – the entry-level handset, which carries a $112 price tag and midranger hardware – and the device is already making waves on the market. It was made available for purchase last week, and the system quickly went back to “Out of stock”, as the 100,000 available units were ordered within 60 seconds. It was the same this week, Meizu boasts, as 100,000 M1 phones were ordered within a minute of sales being open yesterday.

The M1 has a 5" screen with a 768x1280 resolution. It's powered by a 64-bit quad-core 1.5GHz MediaTek MT6732 CPU, coupled with a Mali T-760 GPU, and 1GB of RAM. The handset only has 8 GB of internal storage, but it's expandable via the microSD card slot up to 128 GB. It features an impressive-for-the-pricepoint camera combo as well – 13 MP rear and 5 MP front snappers. We also recently heard that Meizu may be prepering a 2 GB RAM version of the very same handset, in response to Xiaomi's 2 GB upgrade of the Redmi 2, which is also on its way. How these changes would impact the prices of the devices – we can't say yet.


source: Meizu (Translated) via Android Headlines