Is this South Korean Samsung Galaxy S7 ad better than the U.S. spots with Lil Wayne?

Is this South Korean Samsung Galaxy S7 ad better than the U.S. spots with Lil Wayne?
Yesterday, we showed you three new ads for the Samsung Galaxy S7 that starred rapper Lil Wayne. Many of you had strong feelings about the commercials. So when one of our loyal readers sent us the link to a South Korean advertisement for the Galaxy S7, we decided to show it to you as a way to see the difference in how the same phone is marketed in two different countries.

While the Lil Wayne ads use the rapper's goofy persona as an advantage, the South Korean ad focuses on a visit to a home where the camera is constantly in use. We also get glimpses of the phone employing wireless charging, and the handset is used to post to social media.

Keeping in mind that the Lil Wayne ads have a different focus than the ad from South Korea, you can see how the U.S, spots go heavy on the humor, while the Korean commercial uses large doses of sentimentality to try to sell you on the phone. Our of curiosity, which style do you think did the better job of making you lust after the Galaxy S7?

Thanks for the tip!



source: SamsungMobileKorea

Related phones

Galaxy S7
  • Display 5.1" 1440 x 2560 pixels
  • Camera 12 MP / 5 MP front
  • Processor Qualcomm Snapdragon 820, Quad-core, 2200 MHz
  • Storage 32 GB + microSDXC
  • Battery 3000 mAh(28h 3G talk time)
Galaxy S7 edge
  • Display 5.5" 1440 x 2560 pixels
  • Camera 12 MP / 5 MP front
  • Processor Qualcomm Snapdragon 820, Quad-core, 2200 MHz
  • Storage 32 GB + microSDXC
  • Battery 3600 mAh(36h 3G talk time)

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24 Comments

1. maxha97

Posts: 100; Member since: Aug 28, 2012

There is one more galaxy s7 commercial for southkorea Travel to france versionhttps://youtu.be/xvWdyuUIYls Also bgm is Origin of love_MIKA

10. Ideas

Posts: 1; Member since: Jan 25, 2016

The device looks better, because it has more premium look when it doesn't have logo in the front, so the commercial looks better.

17. KONICHIWA-ANNYONG unregistered

@Ideas... I didn't notice until you mentioned it! Anyhow, I want to see the NOrth Korean Galaxy S7 CM.

2. natypes

Posts: 1110; Member since: Feb 02, 2015

Without even watching it I can tell you it's better than anything with "Lil Wayne" in it.

4. Hoggington

Posts: 356; Member since: Feb 23, 2016

Well said

21. Adreno

Posts: 755; Member since: Mar 12, 2016

not well said, Lil Wayne is too famous. His fans can buy just about anything with him or his name on it!

5. WeezyF

Posts: 155; Member since: Jul 09, 2015

we all have our tastes and preferences. i like Lil Wayne and u dont. i respect ur opinion bro.

7. kevin91202

Posts: 640; Member since: Jun 08, 2014

What's wrong with Lil Wayne? Can't be worse than ur Miley Cyrus, Bieber, or Carrier Underwood.

8. WeezyF

Posts: 155; Member since: Jul 09, 2015

exactly! somepeople wouldnt like him because of his numerous tats and overall look. tbh u need to know who he really is to appreciate his body of work. he just isnt a formal person so i do understand where the hate is coming from but in my own opinion wayne aint bad

13. Wiencon

Posts: 2278; Member since: Aug 06, 2014

Speaking as a guitaristhttps://m.youtube.com/watch?v=82VdHFa2MXA Speaking as normal person with a slight piece of taste His music and "rapping" is Godawful

15. catze86

Posts: 731; Member since: Dec 07, 2015

WAAAAAAAAAAAZZZZZAAAAAAPPPPPPPPP

16. KONICHIWA-ANNYONG unregistered

You don't have to like Lil Wayne to appreciate the humour in that commercial! Get a funny bone :/

3. sip1995

Posts: 1771; Member since: Feb 07, 2014

They are better than the American ones...

6. WeezyF

Posts: 155; Member since: Jul 09, 2015

personally i enjoyed the american ones (im a big wayne fan) but this is also awesome. you guys have to understand that regardless of who they use, its just a marketing strategy to target the different segments.

9. yoosufmuneer

Posts: 1518; Member since: Feb 14, 2015

If you like Lil Wayne, Its totally fine. I find it irritating to see your comments all over the comment section

11. kevin91202

Posts: 640; Member since: Jun 08, 2014

I find it irritating that your comment has nothing to do with the article.

12. Anonn

Posts: 230; Member since: Jun 04, 2014

I dont know Lil Wayne and dont care about that. The point is that in advertising they should cover every feasible sector/minority to promote their product. There will always be haters. For me I like the idea of the ad and its execution.

14. killer7D

Posts: 550; Member since: Sep 18, 2014

I like the Ad.. its a nice one

18. WallStreet

Posts: 256; Member since: Sep 21, 2014

The KKorean ones focus on making photos and travelling to Europe, but they're cool.

19. roscuthiii

Posts: 2383; Member since: Jul 18, 2010

I prefer the Lil' Wayne commercials. They're at least entertaining. These are just boring and I've seen other commercials do both sentimentality and demonstrate daily functionality better.

20. kevin91202

Posts: 640; Member since: Jun 08, 2014

I prefer the Lil' Wayne champagne ad.

22. Shocky unregistered

Korean ads are better, I have no idea who "Lil Wayne" is and still don't.

23. Adreno

Posts: 755; Member since: Mar 12, 2016

you have no idea who the infamous Lil Wayne is? google it then!

24. GreekGeek

Posts: 1276; Member since: Mar 22, 2014

Lil Wayne is the greatest Hip Hop artist ever to lace an electric guitar, YouTube him playing a guitar and you'll be floored

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