Is everyone massively underestimating the Galaxy Z Flip 8 (Samsung included)?

Samsung's next clamshell-type foldable is getting a lot less attention than the Galaxy Z Fold 8 and Z Fold 8 Wide, and I don't think that's fair.

This article may contain personal views and opinion from the author.
Leaked Samsung Galaxy Z Flip 8 renders
Yes, the Z Flip 8 looks familiar, but that's not necessarily a bad thing. | Image by MyMobiles
Just like last year, Samsung is widely expected to release three new foldable devices this summer. But the minimally advertised, very poorly distributed, and ultimately not-that-good Galaxy Z Flip 7 FE will reportedly be replaced by a first-of-its-kind Galaxy Z Fold 8 Wide model that's already getting a lot of attention due to a potentially strong resemblance to Apple's long-overdue iPhone Ultra.

Some of that attention (at least for the time being) seems to come at the expense of the Galaxy Z Flip 8 rather than the "regular" Z Fold 8 edition, and while we've had a cavalcade of not-very-promising rumors about Samsung's next big clamshell-style foldable these last few months, a new report makes me think the minimal buzz around the Z Flip 7's sequel might be unfair.

Will the Z Flip 8 outsell the Z Fold 8?


If the Galaxy Z Fold 7 and Z Flip 7 are any indication, probably not. If the early gossip surrounding Samsung's production goals for the Galaxy Z Fold 8 and Z Flip 8 is to be trusted, also not.

 

But that's definitely not reason enough to completely ignore the Galaxy Z Flip 8 or expect it to be disappointing on every level... or else we'd only be talking about the Galaxy S26 Ultra and "vanilla" iPhone 17 as opposed to Samsung and Apple's entire latest high-end handset families right now.

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Yes, a device can be (slightly) less successful than its brother or cousin and still warrant a healthy amount of attention and consideration from its target audience. Especially when said audience might not be able to afford said ultra-popular "cousin."

What if Samsung is cooking up a big Galaxy Z Flip 8 pricing surprise?


I'm obviously talking about a pleasant surprise, and before you discard my theory as a utopia, I'd like you to remember the Galaxy S26 Ultra. While the upper-tier storage variants of the S Pen-wielding 6.9-inch giant are more expensive than their Galaxy S25 Ultra equivalents, the entry-level configuration did manage to retain its predecessor's starting price... as well as score multiple hefty discounts within just a couple of months of its commercial debut.

What would make you more likely to buy the Galaxy Z Flip 8?
59 Votes

That makes me think (or at least hope) that the cheapest Z Flip 8 model could still cost $1,099.99 at launch in the US, with any "slight" price hikes reserved for a 512GB storage configuration and maybe even an entirely new 1TB variant.

Granted, Motorola's price increases for the full Razr (2026) lineup might (indirectly) open the door to a similar strategy from Samsung, but the Galaxy Z Flip 8 still has a very affordable, undeniably eye-catching, and impressively feature-packed "vanilla" Razr (2026) model to take on.

What's wrong with a refined Galaxy Z Flip 7 anyway?


Perhaps the most important detail supporting my assumption that the Galaxy Z Flip 8 will keep its predecessor's base price unchanged is... pretty much everything we know about the "new" clamshell powerhouse.


Following a fairly substantial set of Z Flip 7 upgrades over the Z Flip 6 that include bigger and bolder screens, reduced thickness, and enhanced battery life, the Z Flip 8 sounds like a largely iterative release. 

Based on multiple trustworthy rumors and leaks from the last few months, it appears that the Z Flip 8's battery capacity, charging speeds, displays, and cameras will all go unchanged this year, and I'm here today to tell you that that's not (necessarily) a bad thing. Not if the starting price is also retained, and certainly not if the Galaxy Z Flip 8 gets rid of the crease altogether and further reduces its forerunner's weight and (folded) profile.

I still have one big wish that Samsung needs to grant me


Just in case you haven't figured that out yet, I'm definitely more of a flip phone person than a book-style foldable fan. That has a lot to do with the extravagant pricing of devices like the Galaxy Z Fold 7 and Motorola Razr Fold, as well as the much more compact size of the Z Flip 7, Razr (2026), or Razr Ultra (2025).


But one thing I'm not willing to let slide this year is another Exynos-powered Galaxy Z Flip. If Samsung wants to give the Z Flip 8 a (fair) chance at achieving global mainstream success, the Exynos 2500 SoC must be replaced with the same Snapdragon 8 Elite Gen 5 chipset that will undoubtedly reside under the Galaxy Z Fold 8's hood.

A $1,100 (or pricier) foldable needs the highest available amount of raw power to succeed, and despite Samsung's best efforts to improve its in-house Exynos platform over the years, that's still one or two steps behind Qualcomm's Snapdragon beasts. Hopefully, Samsung will not intentionally cripple the Z Flip 8 to give the Z Fold 8 and Z Fold 8 Wide a better chance at selling like hotcakes, because, well, that wouldn't make a lot of sense.

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