Windows Phone passes BlackBerry in latest comScore report

Windows Phone passes BlackBerry in latest comScore report
The latest comScore report shows that Windows Phone has surpassed BlackBerry in U.S. smartphone market share. For the three months ended in January, Windows Phone averaged a 3.2% slice of the pie. While that was flat from the 3.2% that Microsoft's mobile OS scored on average for the three months ended in October, BlackBerry's share tumbled .5 percentage points during the same time period to 3.1%.

At the top of the list, Android also lost .5 percentage points to 51.7%, but remains on top. Apple's iOS picked up the market share losses from both Android and BlackBerry, tacking on 1 percentage point to 41.6%. Symbian was flat with .2% of the U.S. smartphone market.

As far as manufacturer's market share is concerned, Apple remains on top with that 41.6% tally. Samsung is still in the number two spot after tacking on 1.3 percentage points to 26.7%. LG's share rose to 6.9% from the 6.6% slice it owned for the three months ended in October. After that, Motorola and HTC had poor quarters. With market shares of 6.4% and 5.4% respectively, Motorola dropped .6 percentage points and HTC dropped 1.3 percentage points from the three months ended in October.

The report also revealed that Google's sites remain the top properties on smartphones reaching 89.4% of the intelligent handsets. Facebook (86.6% reach) and Yahoo (86.2%) both trailed. Looking at mobile apps, Facebook has the widest reach (77.6%) followed by the Google Play Store (52.4%) and YouTube (49.7%).


source: comScore via BGR

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35 Comments

1. Johnnokia

Posts: 1158; Member since: May 27, 2012

I though that happened since 9 months. Perhaps that was the selling market share

2. akki20892

Posts: 3902; Member since: Feb 04, 2013

I guess u r taking about shipments.

4. Johnnokia

Posts: 1158; Member since: May 27, 2012

Yes. I think so. However, it is really a tough path ahead for BlackBerry

7. akki20892

Posts: 3902; Member since: Feb 04, 2013

They are missing apps that's a only thing they having a problem with sales. Except porting android apps. Because it's a different story, not a blackberry store apps.

3. Johnnokia

Posts: 1158; Member since: May 27, 2012

where is WhatsApp?

13. axllebeer

Posts: 271; Member since: Apr 05, 2011

What? It's like, everywhere lol. Did I miss something?

5. ArtSim98

Posts: 3535; Member since: Dec 21, 2012

I so hope BlackBerry can recover... I still think I like their OS the most. If BB 10's design and functions could be somehow be combined with Android customization and apps, it would be the perfect OS for me!

6. Johnnokia

Posts: 1158; Member since: May 27, 2012

And where is the differentiation?

8. ArtSim98

Posts: 3535; Member since: Dec 21, 2012

Sorry I didn't get that :D

12. PBXtech

Posts: 1032; Member since: Oct 21, 2013

Services.

15. Finalflash

Posts: 4062; Member since: Jul 23, 2013

Services as mentioned, as well as different design to interface. Maybe a customized keyboard and unique hardware design. There really isn't much else they can do even with their own proprietary OS. With their own OS they literally release a slightly different experience with a lot less maturity in apps.

9. Deaconclgi

Posts: 405; Member since: Nov 03, 2012

Woo Hoo!!!! Symbian is holding strong!!! Goooooo Nokia 808 PureView!! Ok....I'm calm.

10. akki20892

Posts: 3902; Member since: Feb 04, 2013

That's what symbian do. Never let self die. Still 0.2% it's surprising.

11. axllebeer

Posts: 271; Member since: Apr 05, 2011

Well BlackBerry lost to Apple so really Windows Phone didn't go anywhere. Loosing to Apple or Android is just a given these day. The mighty top 2 gobble a few more points. This is no real victory for Windows Phone, they remained stagnant. I suppose it's a minor victory that they didn't also loose some to Apple or Android.

14. elitewolverine

Posts: 5192; Member since: Oct 28, 2013

stagnant in a relative sense. Considering there are probably more smartphone users than months ago, that means in terms of user rate, windows phone stayed growing since they own the same percentage of a now bigger pie. While Android lost potential consumers, more than likely to windows phone and ios. I could talk more about the math but in the end, the percentage stayed the same but they gained users.

25. Glim12808

Posts: 394; Member since: Oct 26, 2011

You're actually spot on. You did not only look at the figures but you also gave them the correct interpretation.

29. clodderes

Posts: 27; Member since: Feb 11, 2014

well... even the mighty android lose to apple. so in this sense. wp is doing good

16. SemperFiV12

Posts: 949; Member since: Nov 09, 2010

Windows Phone doing alright... The Windows Phone user experience is only going to get better and better, however it IS NOT for everyone. It is stupid to hear people say one OS is better than the other. It is all about preference. The people that have the technological know how and the confidence to break from the pack and try something new will likely be rewarded in trying a new OS. It is, for me, the most organized and efficient phone (for both personal and professional use.)

18. jroc74

Posts: 6023; Member since: Dec 30, 2010

Not a WP fan, but I can agree with this. For me, the biggest turn offs are the Live Tiles, no extra home screens, the minimalistic look of the UI. MS seems to really like the vertical scroll. Even with Win Mo...I really didnt like it back then. A grid just seems more efficient to me....fit more on screen vs a vertical scrolling list. I was about to post if Android just disappeared overnight....WP would be my next phone. Maybe BB. I tried the iPhone...just didnt work out. WP and Android seems to use actual common sense in the Settings. But now...thinking about the Live Tiles and the app drawer....the iPhone might feel better to me. Now I dont know what I would do...lol.

23. AfterShock

Posts: 4146; Member since: Nov 02, 2012

I was in agreement with you, right up to the iPhone part. We have been this patient with wm ahem wp. A year from now as many have said over the last three, but I believe to hold water now, will make a big difference. GUI still makes me shudder.

26. Glim12808

Posts: 394; Member since: Oct 26, 2011

The start screen in WP stretches down limitless so it doesn't need extra home screens. The effort in scrolling to get to the next home screen is not much different from scrolling to get to the next set of tiles. Also, with re-sizable tiles, you can fit in as many, if not more, tiles as Android and iOS. With an added tile across in WP8.1, this will get even better. In short, I don't agree with what you said. I've extensively used both Android and WP and a little iOS (no BB experience whatsoever) so I know where I'm speaking from.

17. jroc74

Posts: 6023; Member since: Dec 30, 2010

So is this finally the beginning of WP's rise? I think BB is done. I think another thing ppl overlook is before the iPhone, Android launched the smartphone market was split a lil more evenly. 3rd place had some one in the teens and 4th had someone almost in the teens. I think 1-2 was in the 30's and 20's. I dont remember a time when 1-2 dominated so big for so long http://mobilephonedevelopment.com/archives/322 http://mobile-thoughts.blogspot.com/2007/03/smartphone-os-market-share-in-2006.html Even with the growth of the overall market....its still amazing 1-2 are so far out in front.

21. thealphageek1

Posts: 942; Member since: Feb 02, 2013

WinPhone remained stagnant. Don't see where you are getting growth from. And BlackBerry will be ok.. John Chen is having the company make a lot of good moves. Worse case senario for BlackBerry is that if they don't come back up in the consumer market, they will make it in the prosumer market and withdraw from the consumer market.

22. jroc74

Posts: 6023; Member since: Dec 30, 2010

I meant growth of the overall smartphone market. Meaning there are more smartphone users now than say 5 or 8 years ago. My first sentence....was meant to be a dig at those saying WP is on the rise for the past 2 years.... :-)

24. thealphageek1

Posts: 942; Member since: Feb 02, 2013

Ah...ok. Thank you for the clarification. :)

27. Glim12808

Posts: 394; Member since: Oct 26, 2011

You, @thealphageek1 and @jroc74, are both forgetting that over-all user base of smartphones actually increased so it means that WP really gained more users compared to the previous quarter as tracked by comScore. To put it clearly, if you extract the 3.2% from the previous quarter and then do the same and extract 3.2% from the present quarter with the bigger user base, lo and behold, you'll discover that WP has grown. Now do the same thing with BB's 3.6% in comScore's previous quarter and the 3.1% in their present quarter, Lo and behold, you'll discover they not only did NOT retain their user base but actually lost plenty of them.

30. thealphageek1

Posts: 942; Member since: Feb 02, 2013

Yes, but now Windows actually isn't growing anymore. The latest stats show that Windows largest manufacturer, Nokia, actually sold less than the previous quarter. I think that unless WinPhone OEM's come out with some amazing hardware, they will no longer grow. The software is coming along nicely, though. WinPhone 8.1 looks very promising. Wouldn't it be great if WinPhone received features on par with WinPro?

35. jroc74

Posts: 6023; Member since: Dec 30, 2010

I agree....I even mentioned the overall base when I said there are more smartphone users now vs years ago. Its growing....but the growth is still small IMO. Compare it to Android and the iPhone. Think about where the iPhone and Android were at in 2010....in comparison.....its almost no competition vs those 2.

19. apiskula

Posts: 578; Member since: Jan 25, 2013

Is anyone really surprised? Blackberry is dead!

20. thealphageek1

Posts: 942; Member since: Feb 02, 2013

There you go trolling again. Wishful thinking if you think BlackBerry is done.

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