South Korean carriers quickly sell out pre-orders for the Apple iPhone 6s and Apple iPhone 6s Plus

Right in LG and Samsung's backyard, Apple started accepting pre-orders today for the Apple iPhone 6s and Apple iPhone 6s Plus. All three South Korean carriers sold out in just 30 minutes or less. Pre-orders for the two new iPhone models were actually scheduled to start a week ago, but price cuts initiated by LG and Samsung made the smartphone market ripe for overheating, according to South Korean telecom authorities. Thus, the iPhone 6s and iPhone 6s Plus pre-order period was pushed back a week.

LG and Samsung were hoping that by cutting prices, they could take sales away from Apple. The Samsung Galaxy S6 was reduced in Korea by 13%, bringing it down to the equivalent of $706 USD. That happens to be the same price that the LG V10 was priced at for its launch in the country. But even reducing prices on competing handsets couldn't stop the new iPhones from selling out so quickly.

Korea Telecom reported selling 10,000 units in the very first minute that its pre-order website went live. After just 10 minutes, Korea Telecom had pre-sold 50,000 units. The Rose Gold models were showing the heaviest demand. Later in the day, a second round of pre-orders was also sold out. LG Uplus sold out of its pre-order inventory of the iPhone 6s and iPhone 6s Plus in just five minutes, while it took SK Telecom 30 minutes to sell out. Unofficially, the latter reserved 50,000 units for its customers.

The Apple iPhone 6s and Apple iPhone 6s Plus will be released in South Korea this Friday.



source: YonhapNews via RedmondPie