GameStop plans on selling Apple iPhone and Android handsets

GameStop plans on selling Apple iPhone and Android handsets
You might go to GameStop to buy and sell video games, but soon you could be going to one of their locations to buy an Apple iPhone or Android handset. Adding such smartphones to the retailer's inventory is in the works, and the company's CEO, Paul Reins, is calling the initiative GameStop 3.0. The company already owns 31 Cricket Wireless locations and hopes to add as many as 150 more.

GameStop recently purchased Spring Mobile from AT&T, so the retailer certainly knows its way around a smartphone. Already the third largest and fastest growing AT&T retailer in the country, there are plans to expand the Spring Mobile name.

Three years ago, GameStop started selling digital and mobile devices, which led to over $1 billion in additional revenue last year. Reins wants to build on this by opening a few hundred stores that won't carry video games. Also in the cards for GameStop is a doubling of its Simply Mac locations from the current 23. Those stores sell and repair all Apple products.

Over the years, we've reported on GameStop's plans to sell a branded Android powered tablet (which apparently failed), plans to sell new and old iOS devices and the launch of its pre-paid GSM MVNO. If GameStop has its way, the next time you head over to buy the hottest new video game, you might add a new iPhone or Android handset to your purchase.

source: DigitalTrends via AndroidGuys

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17 Comments

1. wolfsaviorzx unregistered

Dumb move. nobody is buying tablets and phones from gamestop. Focus on what they are good at, games.

2. jroc74

Posts: 6023; Member since: Dec 30, 2010

I take it you missed this from the article: "Three years ago, GameStop started selling digital and mobile devices, which led to over $1 billion in additional revenue last year." Normally I would agree with you...but 1 billion is nothing to sneeze at... Reading further...the article says it failed at trying to sell a Gamestop branded Android device. I would assume this would be Android devices from more popular phone manufactures. And Apple...well we know how thats gonna turn out. I had no idea Gamestop had Simply Mac stores and dabbling in carrier service... learn something new every day...

7. BREvenson

Posts: 240; Member since: May 17, 2012

I figured GameStop was doing fairly well with their tablet/mobile device sales, since they're still doing it. Haven't heard any negative news about it, though they probably aren't on the same level as, say, Best Buy or Apple stores. If they go into phones, it could be beneficial if they can market it successfully. They've made big bucks (and garnered criticism) from their used game sales/trade-ins over the years, but this could be a whole new ballgame. We'll see how far they go.

8. NexusX

Posts: 613; Member since: May 16, 2013

despite my hatred for gamestop's business model. I do see market potential in buying/selling used smartphones as more and more people are getting out of contracts. Although there are plenty of online platforms that offer the same services like ebay and swappa. (most people like to see the condition of the used devices before they buy) but there aren't that many brick and mortars who are taking used smartphones and selling them without contracts, at least not on the scale of a national franchise.

14. wolfsaviorzx unregistered

I don't buy it, never seen anyone ever buy a tablet/phone in gamestop and I go there once a week. Gamestop is shady, have 2 record books most likely. Chances are they are preparing to sell out to Radioshack or the like (since Amazon and Digital sells are killing Gamestop).

3. NexusX

Posts: 613; Member since: May 16, 2013

i can't wait to see this company fails. Gamestop has been ripping us off for years. First they try selling you a bullshiit powerup subscription. then they try to make you trade in the games you bought from them for a tiny fraction of their worth when you turn around they price them almost the same as new games and try to sell them back to powerup subscribers. Stay away from this place. all their sales and promotions are bullshiit. you can buy a brand new game on amazon for the same price of used games at gamestop.

5. networkdood

Posts: 6330; Member since: Mar 31, 2010

My kids will buy used games there at times - they bought BioShock 2 for 8.99 and one of the Assassin games for 9.99 - they both work fine - not sure what they are brand new on Amazon - I will check there in the future, though.

6. NexusX

Posts: 613; Member since: May 16, 2013

walmart is having a used game sale right now. you can buy them for 8 dollar each.

16. jroc74

Posts: 6023; Member since: Dec 30, 2010

I agree about Amazon. Game Stop do have lots of cheaper games..like for 2-4 dollars...but they are a crap shoot for working good, if at all. But for the higher priced used games....Amazon cant be beat vs Game Stop. I even got working DLC, codes with games from Amazon....that never happens with Game Stop unless you buy it separately.

4. networkdood

Posts: 6330; Member since: Mar 31, 2010

Were their tablets any good? Just wondering....

9. BREvenson

Posts: 240; Member since: May 17, 2012

Gamestop's tablet? Well, the news was that they were testing one a couple years back, but I don't recall seeing any tablet. If it did make it to the market, it didn't last long. It was kinda like a Gamestop version of Nvidia's Sheild or Ouya: mostly for streaming games and multimedia. As for the other tablets they sell, they include the Nexus 7 and 10, Kindle Fire HD, Surface and iPad, so I'd say they at least have a decent selection. Prices are pretty much par for the course, though their pre-owned tablets can sometimes be a good deal.

10. BREvenson

Posts: 240; Member since: May 17, 2012

My mistake: Ouya isn't a tablet, but it is a streaming device, so that's why I threw it in there.

11. Nexus4Matic

Posts: 37; Member since: Sep 09, 2013

I currently work at a high end GameStop location and I'm the lead salesman there in that department, we sell all kinds of new/used tablets/phones. From all different kinds of iPods, iPhones, iPads, Galaxies, Kindles, Nexus 7's, etc. Our location is very successful and it can only improve

12. ErenJaeger

Posts: 119; Member since: Apr 22, 2014

I cant tell if that was a comment or a gamestop advertisement. Hahaha. Either way, i hope your business does well. ;)

13. Nexus4Matic

Posts: 37; Member since: Sep 09, 2013

Definetly a comment on the article! Thank you

15. wolfsaviorzx unregistered

I doubt it. Anyone who wants a tablet will go to best buy.

17. techloverNYC

Posts: 601; Member since: Nov 20, 2012

My local gamestop is looking more and more like a small bestbuy.

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