Despite Galaxy Note 7 fiasco, survey shows Samsung customers are just as loyal as Apple's customers

Despite Galaxy Note 7 fiasco, survey shows Samsung customers are just as loyal as Apple's customers
Remember that first survey conducted right after Samsung decided to take the Galaxy Note 7 off of the market permanently? 40% of those who own a Samsung handset said that they would never buy another Samsung phone. But a new survey conducted from Oct. 26 to Nov. 9 by Reuters/Ipsos revealed that Samsung customers are just as loyal as Apple's customers are.

27% of those surveyed who were aware of the Galaxy Note 7 recalls, said that they would consider a Samsung phone first while shopping for a new handset. 25% of those who did not know about the recalls said that they would look at a Samsung phone first. 91% of current Samsung smartphone owners say that they would buy another Samsung phone. 92% of current Samsung phone owners said they they would buy any product made by the manufacturer. Meanwhile, 92% of Apple iPhone users said that they would probably buy another iPhone, while 89% said that they would buy another Apple device. Those numbers track closely with the numbers put up by the Samsung faithful.

According to Samsung, 85% of Galaxy Note 7 models that were bought by the public have been exchanged as of November 4th. The majority have replaced their Galaxy Note 7 with another Samsung branded smartphone. Reuters/Ipsos surveyed 2,375 Samsung smartphone owners along with 3,158 Apple iPhone owners.

Because the Samsung Galaxy Note 7 explosions started happening so quickly after the phablet was launched, Jan Dawson of Jackdaw Research says that only early adopters were affected. Thus, the huge majority of Samsung's customer base was not involved limiting the damage to the brand.

Still, recent data released by analytic firm Gartner revealed that during the third quarter Samsung shipped 12 million fewer phones year-over-year. Thanks to the Galaxy Note 7 fiasco, Sammy's market share declined 4.4 percentage points, or 14% from the 2015 third quarter to this year's period. The bottom line? Samsung remained the largest smartphone manufacturer in the world from July through September of this year. Its lead over second place Apple has dropped from 10.6 percentage points to 7.7 PP.


source: Reuters

Related phones

Galaxy Note 7
  • Display 5.7" 1440 x 2560 pixels
  • Camera 12 MP / 5 MP front
  • Processor Qualcomm Snapdragon 820, Quad-core, 2150 MHz
  • Storage 64 GB + microSDXC
  • Battery 3500 mAh

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80 Comments

1. yann

Posts: 612; Member since: Jul 15, 2010

Both, Samsung and Apple, suffer from Chinese manufacturers. Xiaomi, Lenovo, Oppo, Meizu etc.

38. Mxyzptlk unregistered

I'll stick with my 6P. I don't have to worry about it exploding.

41. sissy246

Posts: 7031; Member since: Mar 04, 2015

Your mommy is clling

42. sissy246

Posts: 7031; Member since: Mar 04, 2015

Calling

55. Mxyzptlk unregistered

English 101 is calling.

64. sissy246

Posts: 7031; Member since: Mar 04, 2015

Really Did you not see I fixed it as soon as I saw that I forgot the A

82. Mxyzptlk unregistered

Dude you are destroyed.

2. Plasticsh1t

Posts: 3094; Member since: Sep 01, 2014

"85% of Galaxy Note 7 models that were bought by the public have been exchanged as of November 4th" the remaining 25% are waiting for their inevitable deaths.

5. ibend

Posts: 6747; Member since: Sep 30, 2014

math... did you know it?

10. tedkord

Posts: 17186; Member since: Jun 17, 2009

Have you read his body of work here? Of course basic math is beyond him.

12. trojan_horse

Posts: 5868; Member since: May 06, 2016

"Of course basic math is beyond him" Right! 85% decided to stick with the Note7, while the other 25% are... Wait, what? 25 still remains after 85 is taken off 100?? Plasticsh1t got owned, LMAO.

16. darkkjedii

Posts: 30883; Member since: Feb 05, 2011

That is absolutely hilarious man.

34. lyndon420

Posts: 6590; Member since: Jul 11, 2012

Grammar...do you know it?

7. NoToFanboys

Posts: 3231; Member since: Oct 03, 2015

(facepalm) Okay, you're now added to my Confirmed Idiots in PA List.

11. Podrick

Posts: 1284; Member since: Aug 19, 2015

He has Luffy as his profile pic. I'm not surprised lol.

15. darkkjedii

Posts: 30883; Member since: Feb 05, 2011

LMAOOOO 85%+25%=???? It's the remaining 15% dude.

23. Plasticsh1t

Posts: 3094; Member since: Sep 01, 2014

Woops super brain fart here. My bad.

26. sissy246

Posts: 7031; Member since: Mar 04, 2015

Hay num nuts. 85 + 25= 110 wrong 85+15=100 right

40. kiko007

Posts: 7493; Member since: Feb 17, 2016

Wait, didn't you do the exact same thing not two weeks ago? I distinctly recall you saying something along the lines of 141 minutes != 2 hours, which is false lol.

43. sissy246

Posts: 7031; Member since: Mar 04, 2015

Lol yeah I did, and I laughed about it too. But I was reading something and took it the wrong way. I don't think he was reading anything to take it the wrong way. But yes we all have made mess takes, we laugh about it and go on.

51. sissy246

Posts: 7031; Member since: Mar 04, 2015

Lol see I did it again Edit... Mistake

56. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

Or maybe we are just waitinf for the next model. Our haven't exploded so, what makes you think it will? The fact is, 2.5M were original shipped and only 26 in the US actually caught fire. The pretty much means the rest were find. Some may have been sabotaged by employees. You never know.

71. Plasticsh1t

Posts: 3094; Member since: Sep 01, 2014

Typing with your lagging keyboard as always.

57. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

You mean 15%? Hmmm! Looks like your brain has exploded since you screwed up some very simple math. 85 + 25 would be 110

3. ebilcake

Posts: 1221; Member since: Jul 16, 2016

No loyalty when it comes to buying phones, Samsung lost me with the Galaxy S6. Good phone but it wasn't worth the premium price, hard to justify spending that kind of money again.

6. Shamoy

Posts: 112; Member since: Dec 28, 2013

You should get Sony Xperia phones then. They are expensive but they offer a lot more.

14. darkkjedii

Posts: 30883; Member since: Feb 05, 2011

What more do they offer, serious question?

9. Heisenberg

Posts: 367; Member since: Feb 11, 2015

Why isn't it worth the premium price ?

21. tedkord

Posts: 17186; Member since: Jun 17, 2009

No manufacturer gets my unquestioned loyalty, they earn my business on a product by product basis.

27. SupermanayrB

Posts: 1188; Member since: Mar 20, 2012

Exactly. I was a 'loyal' Motorola customer until early 2014 after their devices stopped meeting my needs. After Samsung got all Apple-ish with the S6 & Note 5 I waited to see what the next years' models were like & that's currently where I am.

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