Samsung's Q2 results are in: weak Galaxy S9 sales contribute to 4% revenue decline
Breaking these figures down, the company notes that the increase in profit can be largely attributed to its semiconductor business, which once again performed strongly throughout the quarter. When it comes to the overall drop in revenue, though, the company has listed a number of factors such as weaker demand for the company’s flexible OLED displays and lower LCD panel prices. Perhaps the biggest contributing factor, though, was the drop in revenue registered by the company’s smartphone business.
Overall, the mobile division saw sales of $21.44 billion and a profit of $2.38 billion during Q2 2018, down from the $26.81 and $3.62 billion registered respectively a year ago. This rather large decrease was attributed to higher marketing costs, slow Galaxy S9 and S9+ sales, and intensifying competition in the overall market, although the company does expect things to improve in the second half of the year.