Kantar: Android owned 62% of the U.S. smartphone market for the three months ended in May

Kantar: Android owned 62% of the U.S. smartphone market for the three months ended in May
The latest data from Kantar Worldpanel for the three months ended in May, shows Android continuing to add market share in the U.S. In the states, Android owned 61.9% of the U.S. market. Apple's 32.5% share in the country, was its lowest reading since the launch of the Apple iPhone 4s back in 2011. That was the model that gave Siri her debut.

Kantar puts five major European countries together under one heading. In that one category that contains the UK, Germany, France, Italy, and Spain, smartphones powered by Google's open source OS controlled an amazing 73.3% of the smartphone market during those three months. The iPhone's market share was 16.6%. Even more interesting is the news that 26% of British consumers who purchased the Samsung Galaxy S5 during the three months that ended in May, switched from the Apple iPhone. Last year, that figure was 12% for the Samsung Galaxy S4.

In Europe, 17% of those who bought an iPhone during the same three months, were switching from the Galaxy S5. But more troublesome for Apple, in the U.S. that figure was just 8%. Analysts conclude that Apple iPhone owners were getting tired of the smaller screen on the latter device, and wanted to switch to the 5.1 inch Galaxy S5 now. This September, the Apple iPhone 6 is rumored to launch with a 4.7 inch screen. In addition, Apple is believed to be teeing up a 5.5 inch phablet for release later this year.

Another feature that might have helped Samsung grab some new Galaxy S5 owners this year, is the IP67 certification on the device. This means that the Galaxy S5 is dust resistant, and can be submerged in up to 3 feet of water for as long as 30 minutes, without damage to the phone. While the build quality of the iPhone has allowed it to withstand an accidental dunking from time-to-time, Apple's smartphone does not have an IP certification.

source: KantarWorldpanel via SamMobile

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30 Comments

1. joey_sfb

Posts: 6794; Member since: Mar 29, 2012

Good that they are moving to 4.7 and 5.5. Samsung is getting very complacent with their 5.9 Mega. Crap if you ask me!

2. tech2

Posts: 3487; Member since: Oct 26, 2012

and during the same period windows fell from 5.3% to 3.8% and ios from 38.7% to 32.5% Although Blackberry gained market share from 0.6% to 1.3% (more then double !). Nice job BB and John Chen.

3. ChandlerBing

Posts: 35; Member since: Feb 17, 2014

Yes, BB sold a full one million handsets during the quarter, up from the 500,000 sold in the previous quarter.

4. jroc74

Posts: 6023; Member since: Dec 30, 2010

Was going to post this too... Android domination is almost scary now. And BB actually gaining and the others falling...shocking. That might be the bigger story.

17. AfterShock

Posts: 4146; Member since: Nov 02, 2012

Don't tell Rodnjeye, he'll lay an egg.

18. nasznjoka

Posts: 418; Member since: Oct 05, 2012

I was about to say the same. and NOKIAFTW, PAPPS and others

5. Planterz

Posts: 2120; Member since: Apr 30, 2012

"for the three months ended in May"? What the hell does that mean?

8. RebelwithoutaClue unregistered

Over a period of 3 months, May being the last month. So March, April and May

13. ajac09

Posts: 1482; Member since: Sep 30, 2009

phonearena really needs to learn how to word things better.

6. Sniggly

Posts: 7305; Member since: Dec 05, 2009

Almost six years since the first Android phone launched and the system is still gaining market share. Absolutely amazing. iOS 8 and bigger iPhones may cut into that market some, but I don't think that anything's going to cause Android any serious harm for the next few years, especially with Android L stepping up Google's game. I mean, hell, up until now Android has maintained explosive growth despite not having a lock-in ecosystem like Apple does.

15. ajac09

Posts: 1482; Member since: Sep 30, 2009

Android isnt worried about the rumored bigger iphones. Especially since its been the same rumor for years now. The rumor will be true.. eventually and iphones websites like this keep pushing the rumor over and over because eventually they will be right.

27. WahyuWisnu

Posts: 1001; Member since: May 29, 2014

The rumor is there because apple user want bigger screen. The journalist want bigger screen apple, but apple were too proud to admit they were wrong about the one hand operation device they said people want.

16. PapaSmurf

Posts: 10457; Member since: May 14, 2012

Another +1 to you Sniggly.

7. Dude2014

Posts: 448; Member since: Feb 12, 2014

How about HTC? They're still dying?

14. ajac09

Posts: 1482; Member since: Sep 30, 2009

probably

9. meanestgenius

Posts: 22067; Member since: May 28, 2014

BlackBerry gaining where others are falling is a testament to the strength of the brand and shows you what positive things will come about when the company has the right leadership. Bravo, John Chen and BlackBerry. You are slowly but surely proving the naysayers wrong and writing the ship that is BlackBerry. There is life in this great company after all, as I and a few others on PA have been saying all along. Things will continue to rise from here. Haters like Apiskula and WahyWishnu will continue to hate, but also will be continually proven wrong. BlackBerry gaining market share also proves certain analyst wrong which stated that BlackBerry market share would continue to fall throughout the year and so on. Androids dominance in the consumer market is indeed scary. It really makes one wonder: Just what can be done to stop the runaway freight train that is Android.

10. meanestgenius

Posts: 22067; Member since: May 28, 2014

*righting

11. sgodsell

Posts: 7368; Member since: Mar 16, 2013

Its also the fact that you can run Android apps on BlackBerry 10 devices. Also it didn't hurt that Amazon brought their app store with 240,000 Android apps to BlackBerry.

12. meanestgenius

Posts: 22067; Member since: May 28, 2014

Indeed. John Chen made a smart move, making that deal with Amazon. Also smart that BB10 was created with the ability to run Android apps.

19. BobbyDigital

Posts: 2125; Member since: May 29, 2014

Weird how all of the Nokia/M$ diehards are mysteriously nowhere to be seen on this article. Very weird indeed. Guess they didn't like the news. :-) Kudos to BlackBerry! Good to see them moving up in market share! No matter how slight. Guess the normal group of BlackBerry trolls don't like this news either. WWhat puzzles me is why wasn't BlackBerry doubling its market share not mentioned in the article itself? When WP moves up even half a percentage point, it's like the Fourth of July here on PA.

20. jroc74

Posts: 6023; Member since: Dec 30, 2010

"WWhat puzzles me is why wasn't BlackBerry doubling its market share not mentioned in the article itself? When WP moves up even half a percentage point, it's like the Fourth of July here on PA." I hate to agree with this, but I do. There is so much spin for MS and WP for any little positive thing, even some things seemed made up just to put WP in a positive light. Not just here but other places too. BB gaining and iOS and WP falling should have been mentioned, unless its going to be a separate article...

21. meanestgenius

Posts: 22067; Member since: May 28, 2014

Definitely agree with you here, Bobby D. WP and MS make the slightest gains, and PA is singing praises. BlackBerry gets any good new, it's like crickets chirping from PA. PhoneArena, how come you didn't mention BlackBerry's gains and Windows Phones loss? How come you didn't mention BlackBerry's gains vs iOS's for that matter? How come you don't report more positive news about BlackBerry? There is a lot of it out there. Would you like me to provide links for you, PA? When will this biased media reporting against BlackBerry stop here on Phonearena?

24. ThreeFourSeven

Posts: 34; Member since: Nov 23, 2011

Phone Arena has been bias when it comes to WP for years. WP can sell out at some unknown retailer and it will be front page news here.

28. WahyuWisnu

Posts: 1001; Member since: May 29, 2014

Really? Are you sure you see all the stat there... The land of BB in Europe... United kingdom... UK bb down from 15.7% (Jan 2012) to 1.1% (May 2014) Germany.. down from 2.1% (Jan 2012) to 0.4% (May 2014) Argentina.. down from 21.9% (Jan 2012) to 8.5% (May 2014) Brazil... down from 5.1% (Jan 2012) to 1.4% (May 2014) Mexico... down from 33.3% (Jan 2012) to 4.7% (May 2014) BB is going down.. big time, everywhere...

29. meanestgenius

Posts: 22067; Member since: May 28, 2014

Since the article is focusing on the U.S. only, that is what we are referring to, TROLL. BlackBerry has indeed doubled there market share in the U.S., a place everyone said they couldn't gain any market share. Why don't you go back under your rock, TROLL? No one here cares what you have to say.

30. jroc74

Posts: 6023; Member since: Dec 30, 2010

To go along with what post# 29 said....this article is also talking about the last 3 months....not from Jan of 2012.... AKA...staying on topic.

22. henrik6504

Posts: 9; Member since: Aug 24, 2012

In my opinion Android marketshare are very high at the moment. But I think it got its "peak" now. 1. ios8 and new iPhones will come in different sizes in september, and I think it will attract some Android users that think the current models are to small. 2. Windows Phone 8.1 will roll out in full later in july and august. And many new brands and devices beside Nokia will release new handsets. Xolo, Prestigio, Yezz, Lenovo etc.. I dont even remember all the brands but I think around 18 OEM.s in total. Windows Phone are now free without licensing cost so it compete better with Google/Android.. 3. John Chen seems got things right with BlackBerry and they will release new models also and include the Amazon app store. So I think still Android will be nr.1 but they got stiff competition in autumn and in 2015.

23. meanestgenius

Posts: 22067; Member since: May 28, 2014

I agree with everything you said except: "iOS 8 and new iPhones will come in different sizes in September, and I think it will attract some Android users that think the current models are too small." The largest of the new iPhones to come out is slated to be 5.5 inches. Samsung alone has Android handsets that are 5.7 inches and 6.3 inches. I don't think Apple has a chance in hell of luring any Android user over the SIZE of handsets.

25. henrik6504

Posts: 9; Member since: Aug 24, 2012

Maybe not the Phablet I guess its a niche product and little to big for the common customer, but I think the middle model with 4.7" inch will attract most of the "normal" customer including some Android users. 4.5" to 5.2" inch are a sort of standard size for most of the smartphones now: And I think that model will sell best.

26. meanestgenius

Posts: 22067; Member since: May 28, 2014

I can agree with that. I know a few people currently using Android phones that want an iPhone. The bigger screen may indeed push them to take the plunge into iOS.

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