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Google officially rebrands Android Wear to Wear OS

By Cosmin Vasile

Published: Mar 15, 2018, 1:07 PM

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Google officially rebrands Android Wear to Wear OS

What started as a rumor a few days ago was confirmed earlier today by Google: Android Wear has been rebranded. Starting today, Google's platform for smartwatches will be called Wear OS, a wearables operating system for everyone.

The change will affect more than 50 smartwatches that made their debut since the launch of Android Wear. The new name is supposed to better reflect Google's technology and vision, the company said in a blog post.

As our technology and partnerships have evolved, so have our users. In 2017, one out of three new Android Wear watch owners also used an iPhone. So as the watch industry gears up for another Baselworld next week, we’re announcing a new name that better reflects our technology, vision, and most important of all—the people who wear our watches.

Google will continue to develop Wear OS and bring new features and improvements to the wearable platform. In fact, the search giant claims “there's even more exciting work ahead,” which suggests Google might have some nice surprises in the pipeline.

source: Google

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Cosmin, a tech journalist with a career spanning over a decade, brought a wealth of experience to PhoneArena. His expertise lies in brands like Samsung and Nokia, and he has a keen interest in innovative technologies. After a brief stint in PR, Cosmin returned to tech journalism in 2016, committed to delivering clear and objective news. When he's not writing or appearing as a guest on TV and radio shows, Cosmin enjoys playing RPGs, watching Netflix, and nurturing his passion for history and travel.