Amazon slashes 20% off Kindle prices, price wars with Nexus 7 are officially on

Amazon is slashing prices on all its Kindle tablets by a whopping 20% today, so you can get the Kindle Fire HD for as low as $136 and the Fire HDX for just $183 with free shipping. Now, after multiple price cuts on the Nexus 7 from third-party retailers, it seems that Amazon has just retaliated to the price wars that have happened.

The 20% price cut results in savings of up to $45 on the 16GB Fire HDX and the 8.9-inch Kindle tablets. E-readers also get a slight price cut. It’s all part of Amazon’s Gold Box Deal of the Day, though, and that means you have very limited time to order - just over 16 hours left at the time of this writing. This is also the best offer we’ve seen on Kindles since they launched, so if you’re looking for one for yourself or as a gift, there’s never been a better time.

We found the new Kindle Fire HDX tablets to be a great value for the money in our reviews and both the 7-inch and 8.9-inch come with stunning displays and easy access to the Amazon ecosystem, but exchange that convenience with a lack of Google Play store and a very limited Fire OS (it’s based on Android, but you probably would not be able to tell by just looking).

You can get the deal at the source link right below.

source: Amazon Gold Box Deal of the Day via 9to5Toys

Related phones

Kindle Fire HDX 8.9
  • Display 8.9 inches
    1600 x 2560 pixels
  • Camera 8 MP (Single camera)
  • Hardware Qualcomm Snapdragon 800, 2GB RAM
  • Storage 16GB,
  • OS Android 4.2.2
    Amazon Fire OS UI
Kindle Fire HDX 7
  • Display 7.0 inches
    1200 x 1920 pixels
  • Hardware Qualcomm Snapdragon 800, 2GB RAM
  • Storage 16GB,
  • OS Android 4.2.2
    Amazon Fire OS UI



7. c.hack

Posts: 614; Member since: Dec 09, 2009

No discount for the Paperwhite, the only Kindle worth getting.

6. azfar

Posts: 23; Member since: Jul 22, 2013

is this applicable to

5. fanboy1974

Posts: 1345; Member since: Nov 12, 2011

The hardware does not offend me; I just don’t want a tablet with such a heavy skin job with no access to the play store. But I do think that this tablet is fine for the targeted audience and may be better compared to the Nexus 7. Especially if you have Amazon prime.

1. _Bone_

Posts: 2155; Member since: Oct 29, 2012

Are devs ready to debloat the HDX and put pure 4.4.1 over the Amazon junk? I might be interesting in a KitKat solution, the price for the HW is awesome.

2. jaytai0106

Posts: 1888; Member since: Mar 30, 2011

Yeah, I wouldn't get Fire bc of its own OS... I want the pure android on it :P so I can access all the apps on the market

3. _Bone_

Posts: 2155; Member since: Oct 29, 2012

Gotta admit, spec-wise the Kindles beat the Nexus tabs, the 7"-er has a particularly nasty beeyatch inside it for $180. But I couldn't and wouldn't use Amazon services, so would put 4.4.1 and Play Store over it on day one. Is that possible yet?

4. ocilfa

Posts: 334; Member since: Aug 03, 2012

If you have another android device, you can create .apk's from free apps you have downloaded from google play. From there, you can load them on the kindle fire and install them.

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.
FCC OKs Cingular's purchase of AT&T Wireless