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Qualcomm: ZTE Grand Memo has Qualcomm Snapdragon 600 under the hood, not an 800

Posted: , by Alan F.

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Qualcomm: ZTE Grand Memo has Qualcomm Snapdragon 600 under the hood, not an 800
On Monday, there was some excitement at MWC when it was announced that the ZTE Grand Memo would be the first handset to be powered by Qualcomm's new top-shelf processor, the Qualcomm Snapdragon 800. What added to the importance of the news was the earlier reports that the HTC One and the LG Optimus G Pro are both going to be powered by the 1.7GHz Qualcomm Snapdragon 600. Even a powerhouse like the  Samsung Galaxy S IV is now rumored to be sporting the 1.9GHz Qualcomm Snapdragon 600 after speculation that the Samsung Exynos Octa ran too hot and overheated the phone.

ZTE's own spec sheet shows an unnumbered Qualcomm processor and 1GB of RAM

ZTE's own spec sheet shows an unnumbered Qualcomm processor and 1GB of RAM

After issuing a press release on Monday, touting the inclusion of the Snapdragon 800 on the ZTE Grand Memo, the Chinese manufacturer went back and spoke with Engadget and GSM Arena, telling both that the ZTE Grand Memo actually has the Snapdragon 600 under the hood. Despite this, ZTE has not bothered to change the press release, which still touts the Qualcomm Snapdragon 800 as the processor powering the Grand Memo. Qualcomm itself has announced that the ZTE Grand Memo is not running the Snapdragon 800, but is powered by the Snapdragon 600 instead.

Additionally, according to Android Police, the ZTE Grand Memo units at ZTE's booth at MWC are actually powered by Qualcomm's older Snapdragon Pro S4 APQ864 processor. And instead of the 2GB of RAM that ZTE claims that its phone carries, the truth is that there is just 1GB of RAM on the device.

Would ZTE, a company that is just beginning to gain relevancy in the global smartphone market hurt its reputation by doing something like this on purpose? For now, we will give ZTE the benefit of the doubt although we're pretty sure that not everyone is being so forgiving. And perhaps the only reason why this is so important is that the NVIDIA Tegra 4 out performed the Qualcomm Snapdragon 600 in benchmark tests leaving Qualcomm to basically say that the 800 is their top-shelf product.

source: ZTE, AndroidPolice, GSMArena via UnwiredView

ZTE continues to tout the Snapdragon 800 for the Grand Memo

ZTE continues to tout the Snapdragon 800 for the Grand Memo





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1. ajac09 posted on 26 Feb 2013, 12:53 1

and thus its just equal to the rest. Bad ZTE. Trying drum up interest without giving real specs.

2. Berzerk000 posted on 26 Feb 2013, 13:01

DECEPTION

3. Nathan_ingx posted on 26 Feb 2013, 13:01

When the site was down, i went to engaget and actually saw that and i though,"whoa! This probably ain't a good device for Snapdragon to debut their 800" and i was kind of skeptical...and now i'm relieved...somehow.

4. Alan01 posted on 26 Feb 2013, 13:10

You went where? ;) j/k

Alan F.

7. Nathan_ingx posted on 26 Feb 2013, 14:03

You know...engaget.com?? Where new-new gadgets are reviewed or interviewed :P
Seriously? You don't know? :P

11. darkskoliro posted on 26 Feb 2013, 15:17

/sarcasm

13. Nathan_ingx posted on 26 Feb 2013, 15:45

Yup...didn't want to put "/s" behind every joke.

5. bigstrudel posted on 26 Feb 2013, 13:52 1

Knew it.

6. 110410 posted on 26 Feb 2013, 13:56 4

That is what you call "CHINESE MARKETING"

9. MistB posted on 26 Feb 2013, 15:12 1

This is what you 'GENERALISATION''

12. MistB posted on 26 Feb 2013, 15:31 1

call*

8. SmartPhoneStream posted on 26 Feb 2013, 14:50

They where not left to basically say the 800 was their top shelf processor, they said that when they introduced it

14. Alan01 posted on 26 Feb 2013, 17:06 1

Which is true, but the failure of the 600 to out benchmark the Tegra 4 left Qualcomm to use the line that the 800 is our top-shelf silicon to defend itself

Alan F.

16. nikenturd (unregistered) posted on 26 Feb 2013, 18:53

TEGRA 4 devices aren't in production yet....unless we see some Real benchmarks from production devices, it's safe to say thayt Nvidia (or Intel Atom) is king...but right now, Qualcom holds that crown

17. tech2 posted on 26 Feb 2013, 19:14 1

Sorry for a noob question but would you know where one can actually see a performance difference in day-to-day usage as against benchmarks between the two processors ?

18. nikenturd (unregistered) posted on 26 Feb 2013, 19:29 1

On graphics intensive games YES, the will be a noticeable difference, an experienced ganer can see a difference between 25 fps vs 30 fps....loading time matters as well, so yeah, newer chips are the way to go if youre into gaming and stuff

10. Taters posted on 26 Feb 2013, 15:16

Well, its still going go be faster than the 1080p phones if it uses 720p. It'll run like a Nexus 4 with 40% more steroids. I would take the 1080p myself but some Windows phone and IOS fans might take the slight performance boost the lower resolution provides.

15. nikenturd (unregistered) posted on 26 Feb 2013, 18:48

That's not fair ZTE....definitely not fair at all

19. lovefist posted on 26 Feb 2013, 21:47

Chinese are known for cheating on products. Melamine on milk for example to reduce expenses. They don't care as long as they catch your attention and you hand them your money. Good advice when buying Chinese products, don't be an early adopter.

20. prince34 posted on 26 Feb 2013, 22:46

Well..... Now we know.

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