Breaking down Apple iPhone 4S buyers with statistics
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A previous survey done by the same research firm found that at the launch of the latest model, 18% of Apple iPhone 4S buyers were switching to the unit from a different platform. By the end of 2011, that figure had doubled to 36%. The data comes from a group of Apple iPhone 4S buyers from last October through the end of the year. From a pool of 6,316, 365 iPhone owners were polled for the study.
The results of the study also showed that as Apple started replenishing stock in stores, online sales as a percentage of total sales, starting dropping. At the launch of the Apple iPhone 4S, online sales represented 43% of purchases and that figure dropped to 33% by year's end. Last week, the same research group said that resales of the Apple iPhone are good for both carriers and for Apple and said that 49% of new iPhone owners sell their old model in the secondary market.
As far as the carriers are concerned,. CIPC says that AT&T, Verizon and Sprint have been able to keep their market share consistent among Apple iPhone 4S buyers. All three have been able to steal away customers from other carriers (T-Mobile, for example) that do not offer the phone.
source: AppleInsider
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45 Comments
1. xoutrageousx posted on 23 Jan 2012, 12:54 12 15
people need to stop hating, can't argue with apple's amazing marketing and making a phone do what it has to do with no multi cores and 40mp cameras and 5.8 inch screens.
simplicity sometimes is what ppl want more.
3. itiswhatitis posted on 23 Jan 2012, 13:03 10 14
yeah that's rite some of the fones with better specs dont even have the kinda smoothness that iphone offeres.. well m luking at iphone 5 once i'm done with atrix 4g...
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8. ilia1986 posted on 23 Jan 2012, 13:16 4 8
If people wanted simplicity - why not pick a decent feature phone with a good camera? The Samsung UltraTouch U8300 comes to mind.. It's much much cheaper than the 4S.
10. arcq12 posted on 23 Jan 2012, 13:19 8 10
the iPhone already sucks so why would they get a phone that sucks more?
13. Tux4g63 posted on 23 Jan 2012, 13:23 6 3
status
15. arcq12 posted on 23 Jan 2012, 13:24 3 4
they'd get a cheaper Crapsung UltraTouch U8300 for status? Seriously?
17. Tux4g63 posted on 23 Jan 2012, 13:26 4 4
sorry for the confusion, I meant that's why people buy iphones. Status symbols.
28. bigboy029 posted on 23 Jan 2012, 14:02 5 7
Maybe for some, but I don't know why its so hard to accept the fact that some people just prefer iphones. I'm actually a very tech-savy guy, and Android just wasn't for me. I could care less about my "Status" or anything like that. I love my iphone for its simplicity, efficiency, and layout. Not everybody that owns and iphone is an idiot or buys one because they want to look cool.
19. itiswhatitis posted on 23 Jan 2012, 13:27 1 7
damn straight!
18. 530gemini posted on 23 Jan 2012, 13:27 6 8
@illa. Because consumers have choices. And their choice is the ip4s. So why can't you just respect that? :)
21. arcq12 posted on 23 Jan 2012, 13:37 6 4
I couldn't agree more.
Although I don't understand why some people chooses the iPhone despite the fact that it's less capable compared to high end Androids out there.
24. ilia1986 posted on 23 Jan 2012, 13:40 3 4
Oh I respect that. I just don't understand it.
36. E.N. posted on 24 Jan 2012, 00:40 2 0
If you want customization, go with Android. If you want really great applications (not just apps/games from big-named companies), go with iPhone. Everything is pretty much the same.
37. ilia1986 posted on 24 Jan 2012, 01:37 1 1
E.N. - AFAIK - Android has all the important stuff and all the good games iOS has, too. In the worst case they take a little more time to get there.
Besides - it seems we are a little ahead of the 2008 - 2009 times when all it mattered was apps apps apps.
