Chitika says iOS 7 adoption rate hits 89.7% for the Apple iPhone, 84.8% for the Apple iPad

Chitika says iOS 7 adoption rate hits 89.7% for the Apple iPhone, 84.8% for the Apple iPad
Analytics firm Chitika went through a ton of data, and found that in North America, iOS 7 is running on 89.7% of the web traffic generated by the Apple iPhone. In February, that figure was 83.3%. Turning to the Apple iPad, in North America, 84.8% of the web traffic that originated from Apple's slates was running iOS 7. Back in February, the iOS 7 adoption rate on the iPad was 78.5%.

The current North American adoption rates for the iPhone trail what we saw for iOS 6 last year, just before WWDC. At that point in time, iOS 6 was on 92.8% of Apple iPhone units. At the same time, 82.9% of Apple iPad users were running iOS 6.

Chitika blames some issues that users are having with iOS 7.x, as the reason why the adoption rate for the iPhone is lower this year. The higher reading for the iPad could be due to the fact that iOS 7 is supported by all iPad models, except for the original generation slab that launched the category in 2010.

Chitika also noticed that the percentage of North American based iPads running iOS 5 or earlier, is 7%. On the iPhone, that figure is only 1.5%. Chitika blames this discrepancy on the perception that there are more features for the Apple iPhone than for the Apple iPad, on the later versions of the OS.

Chitika's data came from analyzing tens of millions of U.S. and Canadian iOS based ad impressions.


source: Chitika via AppleInsider

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58 Comments

1. darkkjedii

Posts: 31529; Member since: Feb 05, 2011

iOS 7 is great and all, but iOS 8 needs to be more refined, and feature packed.

7. androiphone20

Posts: 1654; Member since: Jul 10, 2013

ios7 is kind of like the lion of ios, of all the others lion was a bugfest but look where we are now.

2. express77 unregistered

I wish android also was faster in terms of updates like ios. But android still wins in most factors.

57. sprockkets

Posts: 1612; Member since: Jan 16, 2012

Android went from 1 to 1.5 to 1.6 to 2, 2.1, 2.2, 2.3, 3, 4, 4.1, 4.2, 4.3, 4.4. That's 13 versions in in 5.5 years, or almost 14 since a new one is likely to debut in a few days at their dev conference. Vs. Apple on revision 7, 7 versions in 6 years. You tell me who develops/updates faster.

3. baldilocks

Posts: 1542; Member since: Dec 14, 2008

When you have the same platform (that hasn't really changed much in nearly 8 years) on a handful of devices, it's no wonder it's at 80%. Not a big feat really.

4. androiphone20

Posts: 1654; Member since: Jul 10, 2013

I get it it's nothing, but why do you keep on trying to remind people as if it doesn't matter?

16. Finalflash

Posts: 4063; Member since: Jul 23, 2013

Because it is nothing special, its literally the equivalent of changing the version number and calling it a new update. We have a hundred articles a year on how Apple has successfully changed version numbers on millions of iPhones and then iFans parade it around like its a huge accomplishment while distracting away from actual accomplishments that should be getting more airtime.

20. Napalm_3nema

Posts: 2236; Member since: Jun 14, 2013

Yeah, except for the fact that iOS 7 was a complete rewrite of the OS, and when that happens, especially in less than a year, there are bound to be some bugs. Of course, that would never happen with your beloved Android. I mean, when Google decided to rewrite that code (ICS), and add such groundbreaking features as folders (Seriously, took them long enough), that code was PERFECT...for skipping. ICS was a buggy mess, and the majority of devices never saw ICS, but if they did, it was 4.0.4. Seriously, you must wax nostalgic about the jump from Honeycomb, because they were a horror show. 4.0.1 and 4.0.2 were downright unstable, and 4.0.3 caused us GN owners to lose signal and have so many problems that El Goog rushed out 4.0.4. So spare us your "enlightened" criticism, because in the end, it just reinforces the fact that you have a blind hate-on for Apple and underscores your blind, unquestioning loyalty to Android.

24. PhoneArenaUser

Posts: 5498; Member since: Aug 05, 2011

"Yeah, except for the fact that iOS 7 was a complete rewrite of the OS..." Don't talk nonsense! Fact that IU was changed doesn't mean that whole OS was completely rewritten.

27. androiphone20

Posts: 1654; Member since: Jul 10, 2013

Excuse me, but does "re-engineering native 64-bit kernels, libraries and drivers" mean anything to you? What about added "Xcode support"? if not then I understand where you're coming from.

29. PhoneArenaUser

Posts: 5498; Member since: Aug 05, 2011

Everything you mentioned =/= completely rewritten OS.

32. PhoneArenaUser

Posts: 5498; Member since: Aug 05, 2011

I agree that "the lowest levels" of OS had to be rewritten but the rest of the code doesn't require total rewriting just a certain modifications should be done. And all this =/= completely rewritten OS.

39. PBXtech

Posts: 1032; Member since: Oct 21, 2013

Actually, Google did a big rewrite on Honeycomb. ICS was a major fix of the problems that Honeycomb created, so I can't say I agree with your assessment. The rewrite was to fork Android in two directions, phones and tablets, and it was a big decision so of course it was a big change to the coding. ICS simplified things and brought it back on course. ICS was also when Android became more unified and worked more efficiently, which was later built upon by Jellybean and KitKat versions. And exactly what folders are you talking about? I remember using folders before ICS. Every OS is going to have bugs, it's a natural progression. Companies don't have the time to fully research things, release dates dictate earlier roll outs so bugs happen. Apple takes a beating because they preached "it just works" for years. Anyone with an arrogant stance like that is going to take a hit to the chin eventually. Regardless, bugs happen to every OS.

40. PhoneArenaUser

Posts: 5498; Member since: Aug 05, 2011

True.

48. networkdood

Posts: 6330; Member since: Mar 31, 2010

huh, I owned a Droid RAZR and never noticed any issues with it on 4.0.x - I guess Motorola knew what it was doing...

26. androiphone20

Posts: 1654; Member since: Jul 10, 2013

"Because it's nothing special," you lost me there. If I remember quite well you once said you were a developer. I don't know if that was legit cuz I'm starting to question your whole reasoning right now. These numbers matter a lot, like a lot and anyone whose attended WWDC knows very well that these numbers mean the world. Well, unless anyone is a bogus developer or someone who's just learned how to write a "Hello World" program. Spoiler alert : This year's theme is "Write the code, change the world"

31. darkkjedii

Posts: 31529; Member since: Feb 05, 2011

Bro, you're arguing with trouble makers, haters, and plain idiots just looking to be a bother. Let them hate on iOS, regardless to what apple does, they'll click the article just to be stupid, and get green thumbs. iOS is a great platform, as is android, wp8, and bb10. These debates have gotten pointless bro, their hate never ever factored into my purchasing decisions, and never will. It's all about what puts a smile on the face of my family, and I.

33. PhoneArenaUser

Posts: 5498; Member since: Aug 05, 2011

Try to troll harder. :D

34. darkkjedii

Posts: 31529; Member since: Feb 05, 2011

Try less to be stupid. :D

36. PhoneArenaUser

Posts: 5498; Member since: Aug 05, 2011

What exactly stupid I have said?

43. Arte-8800

Posts: 4562; Member since: Mar 13, 2014

He's still a kid and acts like one. He never joins or activates on article and users thread. He just talks nonsense and calls other users trolls and bla bla bla, be gone, sssshhh, and his usual gibberish. Well he ain't that smart. I could imagine a full grown middle aged guy stalking on young girls, underage 18 years old, like last week he states; Jeddi approves this. Molester.

42. Arte-8800

Posts: 4562; Member since: Mar 13, 2014

Try less to be jelly, jealous Apple zealot

35. Finalflash

Posts: 4063; Member since: Jul 23, 2013

I'm going to point you to one simple thing and that is the application life cycle in iOS. Here is iOS 7 (official current documentation, look at the flow chart and read the table above mainly) https://developer.apple.com/library/ios/documentation/iphone/conceptual/iphoneosprogrammingguide/ManagingYourApplicationsFlow/ManagingYourApplicationsFlow.html And iOS 4 and 3 ( green flow chart is 4 and brown is 3)http://www.codeproject.com/Articles/121681/Application-s-Life-Cycle-in-iOS Notice the difference between iOS 3 and 4, and 4 and 7. There is a background state added in 4 that's missing from 3 and nothing is added to 7 from 4 ( the suspend and terminate are not shown on iOS 4 diagram but they are there). That is honestly all that it should take to explain at a glance the amazing backgrounding changes brought on in iOS 7. Which are essentially nothing much more than what has been there since 4. They added a few new api abilities to allow apps to do small chunks of time limited background work like they said in their presentation, but most of that was already there and there is still no true backgrounding or multitasking. It has its benefits of better energy and resource management, but if android can get as much battery life running an equivalent pixel to battery size ratio with true multitasking and backgrounding then Apple has no excuse. Anyway, that's the quick rundown, ask any questions you may have. I only went to this length to answer because you asked honestly enough instead of resorting to name calling like some other force based users tend to. Also, there are iOS aspects that are amazing such as their CoreAnimation api that makes me wonder why apple can't let their creative genius do the talking instead of their marketing department and horde of ill-informed iClown army (the smart ones usually don't waste their time mouthing talking points).

37. darkkjedii

Posts: 31529; Member since: Feb 05, 2011

What's your ultimate goal with these posts? Are you trying to get Apple to go outta business? Are you trying to get people to leave IOS? Are you trying to switch people to android? Do you have something personal against Apple? Are you just flapping your gums/thumbs, cuz you wanna be heard? I'm not trying to bash, these are sincere questions. You seem to have an agenda with apple, what's the point of all this, and what would you like to come of it. It seems like you'd take this to Cupertino, instead of just wasting your time here, no one really cares what you say, as far as staying or leaving iOS. Can you please elaborate on your goal with these posts, and links?

38. AfterShock

Posts: 4147; Member since: Nov 02, 2012

Does he have to care about your curiosities like you do his, no, no one cares about your thoughts either. Its the net, don't like what's posted, move on.

45. Arte-8800

Posts: 4562; Member since: Mar 13, 2014

He acts big and shows of with his bald headed picture that he uploaded. The Jeddi guy has a kids little young kids mentality.

41. Finalflash

Posts: 4063; Member since: Jul 23, 2013

Maybe you're too blind to notice, but with things like this I only "reply" when someone either makes a trolly comment or a misinformed one. I don't usually start with that if at all because there would be no need to. I don't care to convert anyone, I just don't like it when lies are paraded as truth. That is largely why I reply to anyone if at all, otherwise I will read the article and move along (I pretty much read all the articles they post here because I like reading). So that is my answer, it is what it is and you can go check the rest of my commenting history and it will fall in line with that. Some comments that I reply to are straight up trolls and I troll them because they deserve it. But as you can see in this example, he asked an honest question and I tried to answer with sources to the best of my ability. Finally, question is, why are you here? It seems all you do is cheer lead for Apple and maybe Samsung once in a while to appear "unbiased" but the community here largely knows otherwise. You literally add nothing to the conversation other than "Good job Tim Cook, keep it up" or some other nonsense and then go call others trolls and haters (which wasn't the case always as I remember). Then when I do reply to someone with good knowledge backing it up, you come here asking why am I doing it? Why not prove me wrong with facts and actual knowledge instead of calling me names and questioning my motives? If you can't, then accept it for what it is and don't get personal like you do.

44. Arte-8800

Posts: 4562; Member since: Mar 13, 2014

Well he never can and never has in any if his replies. All he does is pokes and bullies and becomes mad and calls other users repulsive.

46. darkkjedii

Posts: 31529; Member since: Feb 05, 2011

Thanx for the reply.

53. networkdood

Posts: 6330; Member since: Mar 31, 2010

THANK YOU!! Finally, someone besides me is speaking up.... You know who are the trolls when you provide information to a response - they usually hate reading long comments and just drop out, for a while...

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