Apple has paid out $70 billion to developers since the launch of the App Store

Apple has paid out $70 billion to developers since the launch of the App Store
July 10th, 2008 was a very important date in smartphone history. On that date, Apple launched the App Store and things were never the same. Currently, the App Store is available in 155 different countries. Speaking of the App Store, Apple announced today that since day one, it has paid out more than $70 billion to app developers whom receive 70% of the revenue received generated by their paid apps. Apple keeps the remaining 30%. 

Apple says that over the past year, the number of downloads from the App Store has increased a whopping 70%. And with the subscription business model now offered for all 25 app categories, paid subscriptions are up 58% year-over-year in 2017 to date. An example of a subscription business model would be Netflix, which charges subscribers monthly for streaming video.


According to Apple, Gaming and Entertainment are its top grossing app categories. Photo and video apps have seen their revenue climb 90% over last year, while Lifestyle and Health apps have seen their gross rise 70% year-over-year.

source: Apple

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27 Comments

1. razmahtaz001

Posts: 501; Member since: May 11, 2013

so does that mean that the app developers paid apple over 30billion$ since day one?

2. Bankz

Posts: 2531; Member since: Apr 08, 2016

Apple certainly knows a thing or two about how to run a business tbh.

3. L0n3n1nja

Posts: 1550; Member since: Jul 12, 2016

Yeah, it means Apple has made over $100 billion to run the app store, paid $70 billion of it to developers. Part of the reason they would rather you buy apps than include more features into iOS.

4. kiko007

Posts: 7493; Member since: Feb 17, 2016

Also part of the reason iOS apps are generally better coded than their Android counterparts.

5. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

Actually its because Objective C is a better coding platform vs Java. lol. Coded better? Or maybe you just prefer them. If you compare the apps where they are both on IOS and Android, the Android apps tend to be more feature-rich and do more. If you call apps that crash more, and offer less features or capabilities as better, then I question how you define "better". I don't define better based on personal preference. I define better as better, on things that are simply better. I'm not talking about games. I'm talking about business and tools and things like that. Because Android apps have access to more RAM, they tend to offer more. I'm not talking about apps, that devs chose to make identical on every platform.

7. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

Example - Microsoft Office is available on all mobile platforms. But Office for iOS, doesn't work quest as good as it does on Android. First, I don't have to save files to the cloud to open them. I an open them directly from my device. Also because of splitview on Android devices, you can copy/paste or drag/drop data from one Office app to another. Because Android devices have larger displays, it means more content fits on the screen at one time. Which leads to benefits like less scrolling.

16. cnour

Posts: 2305; Member since: Sep 11, 2014

Note that iPad runs on iOS and if you try MS Office on an iPad you will spit on all Android devices. "First, I don't have to save files to the cloud to open them" I cannot say other than that for your above sentence: STUPID!!!!!

18. Ninetysix

Posts: 2962; Member since: Oct 08, 2012

My God...so much ignorance in one post. You can save office files locally in iOS. You can also copy and paste from one office app to another. You can also do split spcreen. iPad Pro also has a larger display vs the android counterparts. etc etc etc I seriously can't believe how dumb you are..lol https://youtu.be/QpAyRtkBgII

9. cnour

Posts: 2305; Member since: Sep 11, 2014

"If you compare the apps where they are both on IOS and Android, the Android apps tend to be more feature-rich and do more." Oh my god!!!!!! Even Google apps are better on iOS......

12. sgodsell

Posts: 7213; Member since: Mar 16, 2013

There is so much wrong here. First of all there is no mention of Apple FORCING it's developers to go through them if you want to monitize your application. For instance any IAP go through Apple. This is not true for Google and it's play store. Why is this not mentioned​? Oh, that's right because it would show Apple in negative light. Such BS.

25. Leo_MC

Posts: 7210; Member since: Dec 02, 2011

That is simply not true: I have bought OneDrive storage through the PC and I had it updated accordingly on my iPhone app. I have bought 2 online TV services also using my PC (it was easier to input my credit card) and I used them through apps on my iPhone (they are local services so their name is irrelevant). So Apple is not forcing IAP.

19. lyndon420

Posts: 6737; Member since: Jul 11, 2012

Like Google Maps. :)

21. cmdacos

Posts: 4108; Member since: Nov 01, 2016

Far from true actually.

17. Finalflash

Posts: 4063; Member since: Jul 23, 2013

Thing is, why is it considered that Apple paid developers. This is BS, people paid developers their money not Apple. Apple actively took a cut. It would like Microsoft getting credit for paying Blizzard 200 billion for world of warcraft over its life span or something. This kind of BS is why people consider the tech media to be so Apple biased. Apple didn't s**t to anyone, they're actively scalping a portion on top.

6. whatev

Posts: 2202; Member since: Oct 28, 2015

Waiting for fandroids comments that praise Samsung when it gets "good" results on quarter reports saying now that they don't care how much money oems make on the respective app stores

8. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

I guess you will be waiting. For Apple, the only reason the app store has success is because of the Jailbreaking Community/Cydia. Because other phones has app stores, and you didn't have to rely on a single option either, which makes for better business. Example, Microsoft has provided Office to Windows Mobile users at a discounted price for years. Now its free. But back then, Microsoft didnt make very many Windows Mobile apps, and that is where outside devs came in handy. And since many devs offered their apps from many sellers, it also allowed for price competition. Even though its great apple and Google have a store, I praise Google for allowing the option to buy apps from other stores too. Before Amazon dropped their store, I purchased many apps/games from Amazon, which costed more from Google. I like all the app stores. Apple had done a good job with it. I just don't like the greed. I don't think Apple should get a piece of someone else work. In fact in the lifetime of Windows, billions of apps have been made and Microsoft doesn't get a cut. This has not added or taken away from the quality of the Windows platform at all. Windows is a platform that is fairly easy to code for, Microsoft doesn't take anything off the top, unless you sell in their store. They don't restrict you from having your own or selling your apps outright. The great thing is that leads to more competition, which leads to lower costs, and we get top of the line apps and products for that cost. With Apple even with all this money, its simply not the same. You get price gouging and products that are not of better quality considering what they cost.

10. cnour

Posts: 2305; Member since: Sep 11, 2014

"For Apple, the only reason the app store has success is because of the Jailbreaking Community/Cydia." Another Oh my god!!!! Sometimes I feel that you are paid by Apple to write such stupid comments since you are destroying the image of Android lovers.

14. Zylam

Posts: 1813; Member since: Oct 20, 2010

Techie is there purely for entertainment. Even Samsung / Android fans know he's full of crap.

20. lyndon420

Posts: 6737; Member since: Jul 11, 2012

Most of us read maybe the first few sentences and the last few when he starts getting into lengthy replies...maybe a quick skim through the rest to see what pops out at you - yeah...it can be painful at times lol.

23. yyzamin

Posts: 382; Member since: Aug 26, 2015

For Apple, the only reason the app store has success is because of the Jailbreaking Community/Cydia. - These people make up less than 1% of all iOS users. You have credibility.

26. Leo_MC

Posts: 7210; Member since: Dec 02, 2011

"I like all the app stores. Apple had done a good job with it. I just don't like the greed." The only thing that matters to me - the user - is the price I pay for the app/service, I don't care about Apple's or developer's profits. If the price is right, I buy; if not, I don't buy - is that simple.

11. Cat97

Posts: 1861; Member since: Mar 02, 2017

No, developers have earned 100 billion by selling their software, and they paid Apple 30 billion.

13. Zylam

Posts: 1813; Member since: Oct 20, 2010

Yea and the developers spent millions in R&D and invented iOS, the iPhone and the rest of Apple's ecosystem? Apple made their market, Apple deserves a cut.

15. darkkjedii

Posts: 30969; Member since: Feb 05, 2011

Apple kills it, with the app store revenue wise. Some of the mutual apps work better on my S8, and some work better on my iPhone. Facebook sucks on both to me, but worse on my iPhone, YouTube about the same on both. Both Facebook apps have picture in picture, but on the iPhone, you have to stay within the app. On the S8, you can leave it completely.

24. joey_sfb

Posts: 6794; Member since: Mar 29, 2012

Agreed. Depends on the nature of the app. Some app are better is iOS some are better in Android. iOS offers a familiar robust development environment that developers do take advantage of. Google Android Studio is less robust but allow deeper system integration which apps like Microsoft has taken advantage of. Overall both platforms are good enough for every day use, only fans in their infinite insecurity need to troll the other side to make themselves feel better.

22. obedchuni

Posts: 332; Member since: Jun 16, 2014

Oh there u are techieXp son of a samsung

27. PHYCLOPSH

Posts: 652; Member since: Jun 28, 2014

PA is wrong. Apple hasn't paid developers because it wasn't their money to begin with. It is the consumers of the App Store who have paid the developers whom Apple has been stealing from in the process. Get it right... IMO these greedy Apple execs deserve nothing more than a maximum security prison. Jail break that!

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