IDC: Xiaomi shows impressive growth in the wearable market, Samsung drops out of the top five

IDC: Xiaomi shows impressive growth in the wearable market, Samsung drops out of the top five
Like them or hate them, wearables appear to the next big thing in the technology sector. According to the latest report from the IDC, a total of 21 million wearables have been shipped during the third quarter of 2015, a 197.6% increase compared to the same time period a year ago.

The report indicates that Fitbit remained the world's largest wearable manufacturer by units shipped. During Q3 2015, Fitbit is estimated to have shipped 4.7 million wearables, more than doubling the 2.3 million units it has shipped in Q3 2014. The market research firm notes that Fitbit has banked on the "Corporate Wellness" strategy. During the quarter, Target has ordered 335,000 fitness trackers for its employees, and other corporations such as Time Warner, Bank of America made similar orders in the past.

According to the report, Apple retained its number two position in the rankings, with an estimated shipping total of 3.9 million Apple Watch units. IDC says that Apple has managed to increase the number of shipped Watches compared to the previous quarter thanks to the introduction of the Apple Watch across multiple markets and retail channels.

Xiaomi positioned itself just below Apple in the rankings, being estimated to have shipped 3.7 million wearables during the quarter, an 815% YoY increase. Interestingly, the market research firm notes that 97% of these units have been shipped in China, a country that remains Xiaomi's main focus point. Looking into the future, it will be interesting to watch Xiaomi's trajectory in the wearable market as the company expands its cost-effective product model to Western markets.

Interestingly, the IDC report also shows Samsung dropping out of the top five, being replaced by Chinese vendor XTC, which managed to best Samsung by 100,000 shipped units despite the fact that it only sells a single device, a phone/watch device aimed at children. It remains to be seen if the near Samsung Gear S2 can help the company reclaim the fifth place in the chart.



source: IDC via Engadget

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20 Comments

1. HugoBarraCyanogenmod

Posts: 1408; Member since: Jul 06, 2014

Not surprising, android wear just not competitive despite having the round edge design, because apps developers hate it. Android tablet goes back to iPad's 3:4 screen ratio rather than 16:10, I'm not surprised android wear will go back sqaure screen design in order to attract more apps developers

4. nctx77

Posts: 2540; Member since: Sep 03, 2013

Not only do app developers hate to work with the round display, it's just not unique anymore. Just about every Android Wear watch is round now. Actually most smartwatches Android wear or not.

16. sgodsell

Posts: 6674; Member since: Mar 16, 2013

Bull crap on your lies. App developers can actually do more with Android Wear then a developer can with an Apple watch. 100% a fact.

2. zeeBomb

Posts: 2318; Member since: Aug 14, 2014

Samsung gonna have a tough year ahead of them: since companies like Xiaomi became so vast

5. JMartin22

Posts: 2315; Member since: Apr 30, 2013

Only in their own market, they're pretty much irrelevant outside of it.

9. Kruze

Posts: 1285; Member since: Dec 30, 2014

Oh, really? It's funny that you failed to realize that Xiaomi is pretty much relevant in Asian countries. Get your facts right.

3. Martineverest

Posts: 521; Member since: Oct 27, 2015

Outside smartphone,android have failed

10. pradhanmn

Posts: 71; Member since: Feb 06, 2015

True that

21. boosook

Posts: 1442; Member since: Nov 19, 2012

really? Android has replaced windows CE virtually anywhere on embedded devices. Besides, Android was never meant to be a desktop operating system. So why exactly are you saying that it failed?

6. Martineverest

Posts: 521; Member since: Oct 27, 2015

Fragmentation is killing android

7. Martineverest

Posts: 521; Member since: Oct 27, 2015

Fragmentation is killing android

12. Hexa-core

Posts: 2131; Member since: Aug 11, 2015

iRip-off is killing you

8. Martineverest

Posts: 521; Member since: Oct 27, 2015

With the way things are going,google(alphabet) might miss wearable(esp. AR and VR) era......hololens(microsoft),oculus(facebook),play​stion vr(sony),htc vive...where lies google?...glass? Or mgjic leap?

11. Hexa-core

Posts: 2131; Member since: Aug 11, 2015

It's not about quantity alone, but quality as well. And that is where the Gear S2 shines!!

13. pradhanmn

Posts: 71; Member since: Feb 06, 2015

S1 had a better design

14. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

Yet I yet to see a single person wearing a Apple wearable. Shipping as the iFans say, isnt equal to sold. So they were all sold to a retailer, but customers on the street arent really buying them. The only device i have seen regularly is Fitbit. But I've seen several original Gears in the past, not in recent months, I've seen Gear Fits, Microsoft Band and lots of Gear S'. I've have never seen an Apple Watch on anyone's arm except on TV for maybe a couple weeks and then the fad died instantly. For me Apple isnt doing anything to encourage sales. Carriers cant encourage sales because other than a direct sale, since they cant tie you to a plan with the Apple Watch, they have no incentive to give it too you on a promo. Retailers could offer a discount on the device if you purchase any phone above a certain price, even if that phone isnt an iPhone. If Apple dropped the cost to $99-$149, I would consider getting one for the wife or even myself. Its a nice accessory, but it isnt worth 349...NONE of them are unless its 3G capable which only the Gear S/S2 is.

15. Hexa-core

Posts: 2131; Member since: Aug 11, 2015

TechieXP, may I know why you like typing long, long posts? Guys here have dubbed your post as an "essay".

17. cnour

Posts: 2305; Member since: Sep 11, 2014

Go to an ophthalmologist.

20. boosook

Posts: 1442; Member since: Nov 19, 2012

Impressive. And fitbit said they were not worried about Apple entering the wearable market...

22. fistigons

Posts: 368; Member since: Feb 11, 2012

Just ordered 2 mi band pulses. I'm really excited about them.

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