Blue BlackBerry Z10 spotted; BlackBerry 10 invades MLB telecast

Blue BlackBerry Z10 spotted; BlackBerry 10 invades MLB telecast
If you've never heard of LIL'E, he is a music artist and self-styled BlackBerry "representa" who has literally sung his praises about BlackBerry 10. Someone like that should be rewarded by the Waterloo based manufacturer with, oh, how about a limited edition blue BlackBerry Z10? And this is exactly how T.Heins and crew decided to thank the entertainer. LIL'E displayed his new phone in a tweet and we have to say that we are really diggin' that metallic blue look.

We do know that Mr. Heins has spared no expense in getting his new phone out in front of the public. Thanks to the convoluted ownership of MLB teams along with their broadcast partners, it turns out that Rogers Communications owns the Toronto Blue Jays and the Sportsnet TV network in the country that airs a majority of Blue Jays games. So of course, it is no surprise to see BlackBerry advertising during the contests, including a nice peek at BlackBerry 10 peek.

Considering that Toronto is the favorite to win the American League East this year after fleecing the Miami Marlins in a huge off-season deal, viewership of the ads should be high enough to help move a decent number of units of the, ahem, Zed 10.

source: LIL'E, BlackBerryOS, via BerryReview (1), (2)

Related phones

  • Display 4.2" 768 x 1280 pixels
  • Camera 8 MP / 2 MP front
  • Processor Qualcomm Snapdragon S4 Plus, Dual-core, 1500 MHz
  • Storage 16 GB + microSDXC
  • Battery 1800 mAh(10h 3G talk time)



1. evarod48

Posts: 154; Member since: Oct 30, 2012

go red sox!

2. xperiaDROID

Posts: 5629; Member since: Mar 08, 2013

A blue Z10? No thank you! :)

3. BillyG

Posts: 305; Member since: Sep 24, 2012

they really need to stop calling it blackberry...

4. timtimity

Posts: 196; Member since: Aug 13, 2012

A blueberry

5. decent4u

Posts: 75; Member since: Apr 26, 2012

looks nice, me likeeeee :)

6. StreetNerd

Posts: 870; Member since: Dec 08, 2010

Looks ugly, me puke :)

7. jonneyh

Posts: 7; Member since: Mar 22, 2013

I want the blue one. I just got fed up with my black one

8. N.Reynolds

Posts: 257; Member since: Feb 15, 2011

Took long enough to report this story. Talked to my BlackBerry rep Friday and he said this was a custom job and not from BlackBerry. Don't know though!

12. apiskula

Posts: 578; Member since: Jan 25, 2013

Tell your rep that Blackberry is garbage. And to deliver a note to that idiot Thorsten to close the doors!

9. kabilan.ravi

Posts: 21; Member since: Apr 08, 2013

Following same strategy of Nokia. But It's cool...

10. iluvsmartphonexpdx

Posts: 48; Member since: Mar 26, 2013

Blue one?

11. apiskula

Posts: 578; Member since: Jan 25, 2013

Blackberry please just die already. Nobody wants this crap. Take a hint Thorsten your done!

13. GadgetsMcGoo

Posts: 168; Member since: Mar 15, 2013

And why does this have your panty all knotted up?

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.