The iPhone X inventory increase could result in a T-Mobile BOGO deal

The iPhone X inventory increase could result in a T-Mobile BOGO deal
Packaged with the good news that Apple is now shipping iPhone X units for the next business day is the bad news that this would also mean inventory increase that carriers will have to deal with. Wells Fargo analysts are at the opinion that sooner or later this would lead to what seemed impossible just a week ago - an iPhone X BOGO. 

Yes, if history is any indication, they place their bets on the shoot-from-the-hip T-Mobile to get aggressive with post-holiday promos, and launch an iPhone X twofer campaign that is sure to shake up the promo field. Verizon already launched a BOGO for the most popular current flagships, but it notably excluded the iPhone X, and T-Mobile may swoop in to occupy that promotional niche. 

While iPhone X subsidies may affect a carrier's bottom line in a more negative way that with other, cheaper phones, those that start an X deal first will have the advantage of lulling many people as lucrative post-paid subscribers, so the bet might pay off. We'll keep our eyes on T-Mobile in January, as an iPhone X BOGO might reshape the so-far tame subsidies game, for the horror of investors and analysts alike, says Wells Fargo:


source: FierceWireless

Related phones

iPhone X
  • Display 5.8" 1125 x 2436 pixels
  • Camera 12 MP / 7 MP front
  • Processor Apple A11 Bionic, Hexa-core, 2390 MHz
  • Storage 256 GB
  • Battery 2716 mAh(21h 3G talk time)

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8 Comments

1. fyahking

Posts: 1146; Member since: Jan 28, 2015

Freaking side bezels are still too big.

2. bucknassty

Posts: 1325; Member since: Mar 24, 2017

you're telling me... that they are having strong sales.... yet they have BOGO deals??? its obvious C'MON

7. lyndon420

Posts: 6713; Member since: Jul 11, 2012

All luxury brands have BOGO deals...even Rolex!! /s

6. DnB925Art

Posts: 1167; Member since: May 23, 2013

Knowing T-Mo, it'll require you to add a line to take advantage of the BOGO.

8. makatijules

Posts: 835; Member since: Dec 11, 2017

All carriers require this!

* Some comments have been hidden, because they don't meet the discussions rules.

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