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HTC M4 brings One style, sensibility downmarket

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HTC M4 brings One style, sensibility downmarket
HTC has a certified hit on its hands with the sleek, unibody HTC One -- so it's natural that the company would want to extend its design language to lower price points. Meet the HTC M4 (remember, the One was codenamed M7), which is to the One what the Galaxy S III mini is to the Galaxy S III.

HTC learned well from Samsung: if there's high demand for your flagship, it will be even more popular among those who can only aspire to acquire it. Thus, the M4 (expect it to ship with some manner of One branding) is supposed to be nearly identical -- in appearance, if not in materials, as you can plainly see -- to its big brother. Besides a cookie-cutter form factor (though smaller, to accommodate just a 4.3-inch, 720p display), the M4 also apparently maintains the same design elements in nearly the same positioning as the One, making the two handsets difficult to differentiate.

M4 reportedly steps down the processing power, to just a dual core CPU, and storage is just 16GB, but RAM is still a healthy 2GB, and the camera also contains HTC's lauded (but somewhat controversial) UltraPixel technology. With less powerful components come less stringent power needs, and in this case, HTC has allegedly opted for a 1700mAh, non-removable battery.

Look for the M4 near the end of the second quarter, we hear, when it should ship in LTE configurations, and with Android 4.2 Jelly Bean on board.

The HTC M4 will have many visual similarities with the HTC One, but will be a mid-range model with lower specs.

The HTC M4 will have many visual similarities with the HTC One, but will be a mid-range model with lower specs.


49 Comments
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posted on 01 May 2013, 04:57 31

1. thelegend6657 (unregistered)


HTC One Mini

posted on 01 May 2013, 05:44 6

14. xperiaDROID (limited) (Posts: 5577; Member since: 08 Mar 2013)


HTC Zero Point Seven (0.7)

posted on 01 May 2013, 13:00

38. zubby1995 (Posts: 13; Member since: 21 Feb 2013)


out of 0.7 hahaaaha perfect scores thats great

posted on 01 May 2013, 09:57

33. lhtbinh1909 (Posts: 53; Member since: 02 Apr 2013)


HTC One M(ini) and lol

posted on 02 May 2013, 20:52

46. omar300 (Posts: 183; Member since: 24 Jun 2012)


that is hell confusing. they already have one s and on v and one x from last year.

posted on 01 May 2013, 13:55 4

39. chocolaking (Posts: 453; Member since: 22 May 2012)


LOOKS like another great phone landing on the market.

but too bad this article is full of PA's biased words in it..

posted on 02 May 2013, 20:54 2

47. omar300 (Posts: 183; Member since: 24 Jun 2012)


did anyone know reason behind name of all the galaxy branding series?

Letter - Meaning - Class
S - Supersmart - High-end devices
R - Royal - upper mid-range devices
W - Wonder - Mid-range devices
M - Magical - Low-end devices
Y - Young - Meant for young users

posted on 19 May 2013, 14:33

49. nando2do (Posts: 53; Member since: 10 Nov 2011)


what about simply htc two

posted on 01 May 2013, 05:02 6

2. Jason2k13 (Posts: 648; Member since: 28 Mar 2013)


fanboys hating on samsung for making identical devices from low, mid and high range, although xperia and lumia devices have been doing the same thing aswell... since now HTC might be doing the same, i wonder what the fanboys will say.

posted on 01 May 2013, 05:08 23

4. darkskoliro (Posts: 990; Member since: 07 May 2012)


There is a reason why people don't like samsung design language, that is because it has been the same for TWO years, and its quite frankly boring and unexciting with non-premium materials (yes plastic is durable blah blah but looks are more important. and who said metal isnt durable?)
I love the idea of a htc one mini! Because you dont get a midrange sized phone with much appreciation these days, and a 4.3" is definitely a deal breaker for those complaining that android flagships are too big, WITH the premium finish! Tell me the last time you saw a nice 4.3" phone with decent specs! (excluding xiaomi)

posted on 01 May 2013, 05:19 22

8. bbblader (Posts: 580; Member since: 24 Oct 2011)


Apple: Two years? bitch please we've been doing it for 6 and it will be the same this year too

posted on 01 May 2013, 05:26 7

10. Jason2k13 (Posts: 648; Member since: 28 Mar 2013)


2 years? hmm well look at lumia lineup starting from lumia 800 and 900 to 920. Then go look at sonys xperia S all the way to XZ. Then theres your iphone (obvious). Now plz tell me which flagship completely changed their design untill now? From what i noticed, most of those flagship lineup stayed with their design concept, the rectangle design from xperia, slightly curvy and flat from lumia, and we know our iphones... galaxy series were pretty much rectangle from GS1, GS2, then changed to curvy when GS3-GS4 came out... and your saying galaxy lineup is boring and unexciting because its not made out of aluminium? im sure when you ask the 50mill+ S3 users if there phone is ugly, most likely they will say no because people start to love their phone of what it can do, and theres always plastic covers to make it look more pretty and durable.

posted on 01 May 2013, 05:34 1

13. darkskoliro (Posts: 990; Member since: 07 May 2012)


I'm sorry did I ever say that the Lumia lineup and the xperia lineup made me satisfied? And there are a variety of people who use smartphones in the world, im guessing that only a portion of those actually know the raw power behind their smartphone? You know I talk to most people about smartphones (as I do), and most of them have no idea what is better, they only trust the brand. Most people say ridiculous comments like "I cant trust motorola because of their crappy razr seires in 2006". Goes to show.
And why on earth would you result to cases to make your phone look "pretty"..if the case makes the phone better looking then there are some serious design flaws -.-

posted on 01 May 2013, 05:49

17. Jason2k13 (Posts: 648; Member since: 28 Mar 2013)


Alot of people, when they buy a phone they google it up and do some small research, they will know some info about the power but all they are interested in is the brand, features and camera, and of course the battery to. And thats what the galaxy series have, raw power, best features and 1 of the best camera while keeping a simple but clean design. Showing of a great phone was more popular back in 2005-2010, because not many people owned smartphones back then.

And you said a 'phone case' is only used to make your phone pretty? Plz do a drop test with your phone, 1 with a case and the other without, and plz tell me which one survives?

posted on 01 May 2013, 05:28

11. Jason2k13 (Posts: 648; Member since: 28 Mar 2013)


and we cant really discuss about the specs of the phone, untill its out.

posted on 01 May 2013, 08:28

28. Red-Pain (Posts: 33; Member since: 13 Mar 2012)


HTC One S ??

posted on 02 May 2013, 02:11 1

42. Taters (Posts: 3261; Member since: 28 Jan 2013)


Two years? Typical Samsung hating bulls**t. The GS3 was a total redesign from the GS2 and the GS3 is only one year old........

Anyone that thinks the GS2 and GS3 have the same design language are the biggest morons ever.

posted on 02 May 2013, 06:26

45. jinxed (Posts: 107; Member since: 10 Jan 2013)


he meant gs3 and gs4. last year and this year flagships. he is ocunting this year too

posted on 01 May 2013, 05:15 6

5. tiara6918 (Posts: 1439; Member since: 26 Apr 2012)


HTC m4 is meant to replace HTC one s

posted on 01 May 2013, 07:09 2

21. addicted2088 (Posts: 50; Member since: 25 Sep 2012)


The problem with Samsung's is that their design is not good looking. Not ugly, but nothing special at all, at least for many folks. Apple has a nice design, Lumia is a nice design, Xperias are good too, while Samsung is sticking a boring design with everything. If they come up with an awesome design, then sure, I'll be okay with 20-30 devices that look the same, but not with that nature-inspired pebble garbage.

P.S: No issues with plastic for me.

posted on 01 May 2013, 09:33 1

32. amats69 (Posts: 1086; Member since: 12 Nov 2012)


Mobile Market nowadays is flooded with Samsung Mobiles that we can distinguish only by the siz of the screen.within 2 years dude with that design??

posted on 02 May 2013, 02:12

43. Taters (Posts: 3261; Member since: 28 Jan 2013)


Dumb ass

posted on 01 May 2013, 05:02 17

3. Daniel.95 (Posts: 89; Member since: 20 Sep 2012)


HTC Half :D

posted on 01 May 2013, 05:45 3

15. aditya.k (Posts: 463; Member since: 10 Mar 2013)


Haha! Made my day! :'D

posted on 01 May 2013, 05:15 7

6. Rayanx10 (Posts: 45; Member since: 30 Mar 2013)


amazing HTC i hope you do well in sales

posted on 01 May 2013, 05:16 5

7. kclgphilsbsa (Posts: 765; Member since: 21 Jan 2013)


Nice one, :) all iphone users myt get this if dey dont want big handsets

posted on 01 May 2013, 05:20 4

9. MrKoles (Posts: 325; Member since: 20 Jan 2013)


16 gigs, no microSD, ultrapixel camera, poor battery ---> I´m not going to buy it...sorry HTC, I thought you learnt how to make future-proof :(

posted on 01 May 2013, 06:30 1

20. MrKoles (Posts: 325; Member since: 20 Jan 2013)


Oh, haha, HTC fanboys are attacking me with thumb downs...

posted on 01 May 2013, 07:24 10

23. CanYouSeeTheLight (Posts: 860; Member since: 05 Jul 2012)


Not HTC fanboys but people with common sense that do realize this is a mid-range phone not a high end one.

posted on 01 May 2013, 08:37

29. MrKoles (Posts: 325; Member since: 20 Jan 2013)


and a mid-range phone can´t have those things what other brands give you automatically?

posted on 01 May 2013, 08:56 2

31. dexter_jdr (Posts: 1145; Member since: 28 Jun 2012)


thats high end specs in my eyes. exept for that fixed 16gb with no microSD slot and battery size

posted on 01 May 2013, 11:34

35. johnriii (Posts: 227; Member since: 17 Oct 2011)


the battery size is a killer. we're talking Rezound/thunderbolt like battery life here. should've at least been 2000 mah. HTC just keeps stepping all over themselves....

posted on 01 May 2013, 16:51 1

40. amro99 (Posts: 76; Member since: 29 Nov 2012)


Too soon to comment on that

posted on 01 May 2013, 05:34 5

12. Joshing4fun (Posts: 1047; Member since: 13 Aug 2010)


Weak ass battery = deal breaker

posted on 01 May 2013, 07:12 5

22. cfprelude (Posts: 118; Member since: 27 Oct 2011)


not really... you forget that the iphone manages decent battery life with around 1400mah because of the small 4" screen. ~1700 should be adequate for a 4.3" 720p dual core phone.

posted on 01 May 2013, 08:16 2

27. KennethP4V (Posts: 33; Member since: 15 Mar 2013)


it also depends on the operating system too. iOS has less tweaks and no gadgets, and none of the extra tingling things, that's y it can last longer. Android alone already has more stuffs running on the background, then Sense 5 would come with Blinkfeed, another major thing running on the background.

posted on 01 May 2013, 11:21 1

34. lovefist (unregistered)


do you know about the sony xperia s? and how horrible that phone's battery life is? 1750 mah and 4.3" 720p display. that was a good phone but bad battery life.
and don't compare battery life to other os coz iphone's battery is not bad.

posted on 01 May 2013, 11:37

36. johnriii (Posts: 227; Member since: 17 Oct 2011)


HTC consistently puts out phones with average to horrible battery life. maybe the HTC One will buck that trend, but as an owner of three of them in the past, I will say this one will be on par with the Thunderbolt, which was horrific.

posted on 01 May 2013, 05:46 1

16. xperiaDROID (limited) (Posts: 5577; Member since: 08 Mar 2013)


Ah, the HTC Zero Point Seven!

Well done HTC, you've done it again!

posted on 01 May 2013, 06:09 1

18. decent4u (Posts: 73; Member since: 26 Apr 2012)


HTC Half (One/2) hehe ;)

posted on 01 May 2013, 06:09 2

19. rizevnarastek (Posts: 330; Member since: 06 Sep 2012)


Fantastic!!!

posted on 01 May 2013, 07:27 4

24. trexnkrumpets (Posts: 44; Member since: 15 Jan 2013)


Good Job HTC. Now you're getting it! :P

posted on 01 May 2013, 08:04

25. madpiyal (Posts: 108; Member since: 11 Feb 2013)


If it comes with dual-core 1.7ghz krait 300, it might be my next phone. It looks better than any midrange phone currently available and coupled with 2gb of ram(Perfect). The only gripe is the non-removable battery. But its contender Xperia SP is already available in market, so HTC better hurry up to put it on sale.

posted on 01 May 2013, 08:11

26. AndroSymbo (Posts: 8; Member since: 20 Apr 2013)


Iam confused since I dont like big phone i think i will wait to see galaxy s4 mini and galaxy ace 3 and this one to choose from

posted on 01 May 2013, 08:53 1

30. dexter_jdr (Posts: 1145; Member since: 28 Jun 2012)


HTC OneHalf :D

posted on 01 May 2013, 12:01 3

37. docj8404 (Posts: 72; Member since: 23 Jan 2013)


I don't know if I'm a huge HTC fan, but it is nice to see them cater to a market a lot of people are looking for, that being smaller (4.3 - 4.5inch) devices with adequate ram and reasonable processing power along with HD screens, opposed to the usual qHD or below.

I personally can never use anything below 4.7inches, but having viable options is a beautiful thing.

posted on 02 May 2013, 01:21

41. roscuthiii (Posts: 1838; Member since: 18 Jul 2010)


Not sure diluting the recognition and praise the One is getting by also fielding an "Almost-a-One" is a good move for HTC. I thought that's HTC was going with this marketing strategy. Now ther'll be this One, that One, and that other One over there. Not really the same power as saying, THE ONE anymore.

posted on 02 May 2013, 05:31 1

44. Altair (Posts: 325; Member since: 02 Feb 2012)


HTC - Silently stealing

posted on 05 May 2013, 15:49 1

48. clevername (Posts: 1429; Member since: 11 Jul 2008)


Wonder if it will have nokias microphones?

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