Two well-known names in their respective businesses are teaming up. Despite losing its mojo among a series of consumer unfriendly moves, T-Mobile continues to be the most innovative and fastest growing wireless provider among the Big-3 carriers in the U.S. Likewise, CNN has seen its reputation and ratings drop as consumers have changed where they source their news with social media sites like TikTok and X becoming the places where more and more Americans turn for fast breaking news.
T-Mobile, CNN team up to change the rules of mobile journalism
Today, T-Mobile announced that it is partnering with CNN and the cable news channel will use the carrier's SuperMobile business plan to turn the phones used by journalists into always-on mobile newsrooms. This will allow CNN reporters with a SuperMobile powered phone to deliver breaking news live from anywhere in the United States. Smartphones have become a major tool wielded by journalists, especially those on the go trying to run down a fast moving story.
A CNN journalist needs his smartphone to help him gather information from various sources. Since most smartphones have a camera that can snap photos and record video, this helps a mobile journalist become a one-man crew and allows CNN to have video of a major event to show viewers even if a camera crew was not present when the event occurred.
"Now with the power of SuperMobile from T Mobile, CNN's field journalists can turn almost every phone into a mobile newsroom capable of delivering breaking news live from virtually anywhere. CNN's journalists never stop. And neither does T Mobile. This collaboration is changing the game."
-Guy Griggs, SVP of Ad Sales & Client Partnerships, CNN
Guy Griggs, SVP of Ad Sales & Client Partnerships at CNN says, "Technology and connectivity are critical components to the way that news is sourced, produced, and distributed. In this spirit, and as part of CNN’s wider digital transformation, we are excited to work in an integrated way with a trusted brand like T-Mobile to bring best-in-class and distinctive journalism to the palms of our audiences’ hands. This collaboration enables SuperMobile to power CNN’s live coverage of breaking news and major cultural moments, enhancing the experience for our users."
T-Mobile's 5G Advanced Network will help CNN reporters bring you closer to the scene
SuperMobile uses T-Mobile's 5G Advanced Network that allows customized slices of the carrier's 5G network to be offered to customers. For example, older networks might have issues when they face congestion from heavy network traffic. This can prevent mobile journalists from using the apps they need to report live from the scene. With network slicing, the network adjusts so that data-heavy applications, from livestreaming to the transfer of large files, can be run without any issues.
T-Mobile and CNN announce an exciting new partnership. | Image credit-T-Mobile
CNN viewers will soon see SuperMobile n action as CNN reporters report live from the scene of a breaking news story. You'll see the results of this collaboration across CNN's digital ecosystem including the CNN website, the CNN mobile app (iOS, Android), and CNN's new streaming subscription service which launched at the end of last month.
Real-time breaking news coverage gets a major breakthrough
With T-Mobile's SuperMobile plan, CNN can help bring stories closer to its audience. The plan offers faster uploads, secure communications, and more. SuperMobile includes T-Satellite which means that a CNN journalist can go live from anywhere in the U.S. where the sky is visible. The service will also give these reporters access to maps, navigation, and weather updates even when in a dead zone without cellular connectivity.
Is this a breakthrough for breaking news coverage?
Absolutely. A lone reporter can include live video and more.
0%
No. Breaking news will look like amateur hour.
100%
I'd like to see some news break before I decide.
0%
A "Threat Protect" feature will run quietly in the background to keep communications secure across all mobile apps on SuperMobile powered phones, even when using public Wi-Fi. CNN doesn't want to face a situation where a journalist reporting live has his stream or feed hacked while livestreaming a report.
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Mo Katibeh, the Chief Marketing Officer of T-Mobile for Business, says, "SuperMobile is the breakthrough that makes real-time, mobile-first journalism possible. CNN journalists can now stream live from anywhere — political rallies, remote towns, major events — with the speed and reliability to inform the world in real time. It’s not just a game-changer for journalism, it’s a blueprint for how business gets done when teams need to stay connected, secure, and productive — from virtually anywhere in the U.S."
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Alan, an ardent smartphone enthusiast and a veteran writer at PhoneArena since 2009, has witnessed and chronicled the transformative years of mobile technology. Owning iconic phones from the original iPhone to the iPhone 15 Pro Max, he has seen smartphones evolve into a global phenomenon. Beyond smartphones, Alan has covered the emergence of tablets, smartwatches, and smart speakers.
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