Google Play to require public physical address for monetized app developers

Google Play to require public physical address for monetized app developers
Google has quietly turned on something of a strange requirement for app developers in the Play Store. There is a new pop-up that has begun showing that asks developers to enter a physical address, which will be shown publicly on app listings. This appears to be optional for those who have only free apps, but not for those with paid apps. 

The notification that has been showing to developers reads:


So, it sounds like Google would like all developers to add an address, but may only be targeting those with monetized apps. It is unclear exactly why Google has done this, but the reaction has been troubled. Obviously, there are those who assume hate mail will be sent, but that might actually be the point. This could be a ploy to discourage developers who fill the Play Store with crapware. We'll have to wait and see if Google responds to any of the many questions it has undoubtedly gotten about this. 


source: Phandroid via pocketnow

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18 Comments

1. downphoenix

Posts: 3165; Member since: Jun 19, 2010

Great move Google... NOT! I hope this move causes developers to pull their apps in droves. It might make Google pull its head out of its ass on this.

8. vincelongman

Posts: 5677; Member since: Feb 10, 2013

There's no problem with this All proper devs already link their website or Google+ page So if someone wanted to find their physical address they already could easily, since its on their website/Google+ Hopefully this removes some of the rubbish apps from the Play Store To be honest that's an impossible goal But Google/Apple/MS should at least put in place some measures, like this one

11. VZWuser76

Posts: 4974; Member since: Mar 04, 2010

So you'd prefer that shady devs can operate in the shadows and make it hard for the app purchaser to get ahold of them? I've seen many times where people have problems with an app and the dev ignores them. Maybe this will keep the bottom feeders out so the honest hard working devs won't get lost in a sea of crap apps.

14. downphoenix

Posts: 3165; Member since: Jun 19, 2010

I prefer it to people getting harassed, doxxed, and threatened yes. Terrible apps are bad, yes, but there are some crazy people on the internet that will do anything they can to mistreat thme. The large majority of app releases on Play Store are from individuals or very small companies. It is partly the consumer's responsibility to inform themselves about an app before they download or purchase it, since they are going to be using the app after all.

2. 0xFFFF

Posts: 3806; Member since: Apr 16, 2014

All part of Fascism 2.0, the union of state and corporate power. Big corporations will of course be happy with this new requirement, the small and indie developers not so much.

3. hurrycanger

Posts: 1759; Member since: Dec 01, 2013

"it will be available on your app's detail page to all users on Google Play" This. SUCKS.

4. sip1995

Posts: 1771; Member since: Feb 07, 2014

Why ?

15. Reluctant_Human

Posts: 913; Member since: Jun 28, 2012

Because some developers work from home and the last thing you want is to A) publicly give your home address and B) have the possibility of someone harassing your family at home.

5. kaikuheadhunterz

Posts: 1157; Member since: Jul 18, 2013

6. YourNickname

Posts: 127; Member since: Aug 14, 2014

Wow... whats up with the retards? This action by google helps the user. The 99.999% of google play community. Developers need to be responsible for their apps, and this is a step further towards scam apps and malapps to get tracked, and the scammers banned. Remove the 100,000 fake and clone apps. Good job google. If soembody sold me spftware, i want their address.

7. vincelongman

Posts: 5677; Member since: Feb 10, 2013

That's what I'm wondering All proper devs already link their website or Google+ page So if someone wanted to find their physical address they could easily from their website/Google+ Hopefully this removes some of the rubbish apps from the Play Store To be honest that's an impossible goal But Google/Apple/MS should at least put in place some measures, like this one

18. solarshane13

Posts: 2; Member since: Sep 27, 2014

Um, no. There is less rubbish apps on the Apple and Microsoft app stores. Why? Because Apple and MS actually MODERATE and POLICE their stores! Oh, Apple and Microsoft are both the "direct seller" of applications, thus, all legal limelight goes through Apple/Microsoft.

9. 0xFFFF

Posts: 3806; Member since: Apr 16, 2014

All it does is give an appearance of legitimacy. It doesn't help the user.

12. VZWuser76

Posts: 4974; Member since: Mar 04, 2010

And you know this how?

13. VZWuser76

Posts: 4974; Member since: Mar 04, 2010

I should expand on my previous statement. If a dev is required to publish a verified physical address, the ones who are only in it to ripoff people may think twice about posting it to the Playstore.

16. downphoenix

Posts: 3165; Member since: Jun 19, 2010

maybe it would deter those, but what about app developers that legitimately think their app has value, and a purchaser disagrees with that? They could be put in harm's way due to Google's "transparency". This isn't transparency, this is passing the buck for their lack of proper curation of their marketplace. In every other sales industry, if a consumer has a problem with a product, they first go to the place they got it from, the retailer.

17. solarshane13

Posts: 2; Member since: Sep 27, 2014

So, your telling us that the mess that your beloved GOOGLE created, is ours to clean up? Oh, most scam/malware apps ARE FREE, dumb-ass, so this insane requirement wouldn't hurt those apps anyway.

10. shayan

Posts: 159; Member since: Sep 09, 2010

A very bad move on google part. I remember the death threats the developer of flappy bird received! It was a free app and this requirement wouldn't affect someone like that, but the lunatics don't usually care. I can foresee a crazy person that didn't like a 99 cent app, drive to the developers house and cause all sort of problems!

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