Check out the Xiaomi Mi Note's magical, Samsung-like dynamic contrast adjustment feature in action

As far as the tech behind it goes, dynamic contrast is nothing really new. Samsung's Galaxy S5, for example, offers a similar feature, and while sticklers for color accuracy often frown upon it, the general public usually digs the effect. A short comparison, orchestrated by the folks over at Chinese MyDrivers, showcases just what the Mi Note's 'pixel-level dynamic contrast adjustment' does in reality. To do so, a flashlight is used to simulate a bright outdoors scenario where the sun is shining right at the device's ambient light sensor.