Brand confusion? Porn company may sue over HTC Vivid

Brand confusion? Porn company may sue over HTC Vivid
In the most random and silly news of the day, HTC has received a cease and desist letter from adult film maker Vivid Entertainment for trademark infringement with the HTC Vivid. Apparently, Vivid Entertainment is worried about brand confusion and has asked HTC to change the name of the device or else face a lawsuit.

HTC has responded simply by saying, "We are reviewing the complaint and don't expect to have any further comment until it is resolved." However, we would really like to see more of an explanation from Vivid Entertainment, because we cannot understand how anyone could get an Android smartphone confused with a porn company. Perhaps someone may think that the phone has been sponsored by the company, and complain when there are no adult films pre-loaded on the device?

We'll bring you more as it happens, because this story is shaping up to be hilarious.

source: TMZ via The Verge

Related phones

Vivid
  • Display 4.5" 540 x 960 pixels
  • Camera 8 MP / 1.3 MP front
  • Processor Qualcomm Snapdragon S3, Dual-core, 1200 MHz
  • Storage 16 GB + microSDHC
  • Battery 1620 mAh(4.60h talk time)

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23 Comments

1. PhoneCritic

Posts: 1354; Member since: Oct 05, 2011

Now that's a first!!

7. ghost_uwi

Posts: 47; Member since: Nov 05, 2010

man two firsts in one post :P

2. iKingTrust

Posts: 716; Member since: Jul 27, 2011

This is crazy. They need to stop. There is no way they will win this suit

3. andro.

Posts: 1999; Member since: Sep 16, 2011

Because any use of the word 'vivid' instantly make you think of porn,hmm...... Htc should change the name to the HTC XXX for the laugh of it!

4. kshell1

Posts: 1143; Member since: Oct 05, 2011

Omg this is the stupidest bs ever. How does vivid cause brand confusion I'm pretty sure that an android phone isn't going to cause confusion. Multi mil/billionaire phone company vs random porno company nobody has ever heard of? Yeah htc going to win by a landslide

5. willywill_evo

Posts: 162; Member since: Jan 05, 2011

what up with all this nonsense that google,htc and sammy have to go through everyday..i just hope they keep their mind positive

6. Debbie

Posts: 2; Member since: Nov 16, 2011

Next will be the "ZETAs" Cartel to sue HTC for using Zeta as a model of a phone.

8. ghost_uwi

Posts: 47; Member since: Nov 05, 2010

I just bought my Vivid HTC phone ....................... Wait ............. I was thought there was porn on this phone.............. WHERE IS MY PORN !!!! Yeah i can so see this happening now lol

9. gallitoking

Posts: 4721; Member since: May 17, 2011

HTC Vivid.. preloaded with Vivids videos... and beats...

10. MichaelHeller

Posts: 2734; Member since: May 26, 2011

Oh man, so glad I didn't think of that while writing this up...

18. networkdood

Posts: 6330; Member since: Mar 31, 2010

YOU know it would sell even more....

21. techaman unregistered

now thats a phone that would out sell all others lol

22. bayhuy

Posts: 320; Member since: Jun 23, 2011

And 3D!!!

11. bolaG

Posts: 468; Member since: Aug 15, 2011

Lol Vivid is one of the best/largest porn comp out there :P I cant believe I didnt notice before that this phone has their name haha

15. mctcm

Posts: 204; Member since: Oct 19, 2011

you didnt notice because the word vivid holds no brand recognition whatsoever -- which is why this lawsuit is baseless

12. Netolic

Posts: 152; Member since: Oct 18, 2011

I currently bought an htc vivid on the launch date for 99 bucks. And vivid ent. Has an office near ny place at universal studios hollywood. I should go there and let them load all their freebies to my fone

13. Rawrzellers

Posts: 224; Member since: Aug 22, 2010

I understand the HTC ChaCha cause I thought of the search engine at first but this is just stupid. I don't think someone will hear HTC Vivid and be like "OH BOY PORN PHONE"

14. EclipseGSX

Posts: 1773; Member since: Oct 18, 2011

Mitsubishi could try to cash in on this for the EVOlution, maybe thats also why its the Rezound instead of Vigor because of Acura :P

16. madhouse

Posts: 1; Member since: Nov 16, 2011

my lady friend owns one and she said she loves it when it vibrates inside her pocket.

17. roldefol

Posts: 4744; Member since: Jan 28, 2011

Her "pocket"? Is that what the kids are calling it these days?

19. networkdood

Posts: 6330; Member since: Mar 31, 2010

The real connection between the two is that you can watch VIVID videos on the Vivid phone. My buddy at work bought this and on just the HSPA+ network he get 13.5 mbps download. Great speed for watching those vids.

20. techaman unregistered

more like they wanted there share of money htc does well so why not get money because a phone has same name as adult porn company, its like star trek trying to sue samsung for the nexus because nexus was mentioned in the star trek generations movie.

23. htcisthebest

Posts: 435; Member since: Nov 15, 2011

Vivid Entertainment is another stupid company out there, just like Apple.

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