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Instagram to be "the biggest thing in the world" says CEO Systrom

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By Alan Friedman

Published: Jul 16, 2013, 2:36 AM

Instagram to be "the biggest thing in the world" says CEO Systrom

How big can picture-sharing social network Instagram get? According to CEO Kevin Systrom, if the service keeps growing at its current rate, it will be "the biggest thing in the world." That means it will be even bigger than Facebook. Instagram has tripled the number of users on Instagram to 130 million since it was acquired in 2012 by Facebook for $1 billion.

Considering that Facebook has eight times the number of users as Instagram has, keeping that growth will be a very hard thing. Facebook has 1.1 billion users. But for both Systrom and Instagram co-founder Mike Krieger, it really doesn't matter which of the two comes out on top since they both are part of the same company.

Perhaps Krieger had the best response to the question of whether Instagram could catch up to Facebook. "I don’t know--that's a good question. I think both of them are basically limitless in size, so maybe one day they’ll be the same size?"

source: FastCompany via BGR

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Alan, an ardent smartphone enthusiast and a veteran writer at PhoneArena since 2009, has witnessed and chronicled the transformative years of mobile technology. Owning iconic phones from the original iPhone to the iPhone 15 Pro Max, he has seen smartphones evolve into a global phenomenon. Beyond smartphones, Alan has covered the emergence of tablets, smartwatches, and smart speakers.

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Instagram to be "the biggest thing in the world" says CEO Systrom

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