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Cook: 30% of those who've purchased an iPhone during Q3 2015 have switched from Android

Posted: , by Mihai A.

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Cook: 30  of those who've purchased an iPhone during Q3 2015 have switched from Android

According to Apple CEO Tim Cook, 30% of those who've purchased an iPhone during Q3 2015 have switched from an Android smartphone.

Cook made the mention earlier today during Apple's earnings call for the fourth quarter of fiscal year 2015, stating that this is the largest number of Android switchers that the company has recorded since it started measuring switch rates three years ago. In Cook's own words, "It's a huge number and we're very proud of it".

At this point, it's worth noting that Cook appears to have grown fond of mentioning Apple's success in courting Android users. Earlier in the year, the Apple CEO said that the iPhone 6 and iPhone 6 Plus, the first iPhones to adopt larger form factors, have managed to secure switches from numerous former Android smartphone users.

In the past year or so, Apple has amped up its efforts to target Android users. In September 2014, the company launched a website dedicated at Android switchers. This past summer, the company launched a trade-in program that encouraged Android users to switch camps and get an iPhone. Furthermore, the company's first Android app, called Move to iOS, is specifically designed to make the transition from Android to iOS as smooth as possible. If you're an Android smartphone thinking about making the switch to iOS, here are a few things you should know before embarking on your journey to iPhone land.

What do you guys make of this? Is it surprising for your to learn that an increasing number of Android smartphone users are now jumping ship and getting iPhones?

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posted on 27 Oct 2015, 20:32

1. Commentator (Posts: 3665; Member since: 16 Aug 2011)


No idea if that's a good number or a bad number, but whatever Tim, thanks for all the context...

posted on 27 Oct 2015, 22:32 11

52. gustavoace (Posts: 175; Member since: 13 Nov 2012)


That means nearly 5% of smartphone users.. or 6.25% of android users. In absolut numbers, that huge.

But the information is as vague as any apple statistics, because they marketshare hasn't change that much, meaning almost the same number of users migrate to another platform...

Reality distortion field is alive and strong

posted on 27 Oct 2015, 23:47 14

72. rick_mobile (Posts: 216; Member since: 13 Dec 2010)


Don't use big words, apple users aren't capable of understanding context with realistic statements. Plus you need to brandish something shiny in fron of them to get their attention first.

posted on 28 Oct 2015, 03:01

81. rick_mobile (Posts: 216; Member since: 13 Dec 2010)


That's for the blind iSheep only. I don't really care what phone most people have.

posted on 28 Oct 2015, 08:31

90. j2001m (Posts: 2789; Member since: 28 Apr 2014)


This will just be users in China, with cheap crap android phones, because where are all the Apple buyers coming from?

posted on 30 Oct 2015, 18:53

108. yyzamin (Posts: 62; Member since: 26 Aug 2015)


I'm from Australia. Couldn't be happier since making the switch.

posted on 30 Oct 2015, 18:57

109. yyzamin (Posts: 62; Member since: 26 Aug 2015)


Seriously your comment is what makes Android users look like poor douchey nerds who are against anything mainstream. They will never buy and iPhone because they don't want to sell out and convert.
I used to have an iPhone converted to Android for the past 3 years. Eventually had enough of the lag, went back to iOS and couldn't be happier. iOS has really matured.
Don't see myself going back to android until they can remove the regular frame rate drops that all Android users are accustomed to.
Anyone who doesn't have frame rate drops on Android has not installed any apps and is just doing the basics of calls messages and photos.

posted on 28 Oct 2015, 07:20 6

87. Mr.Mr.Upgrade (Posts: 474; Member since: 30 Aug 2011)


http://www.cnet.com/news/android-users-more-loyal-than-ios-owners-study-shows/

posted on 28 Oct 2015, 07:21

88. Mr.Mr.Upgrade (Posts: 474; Member since: 30 Aug 2011)


So much for your 30% lol

posted on 28 Oct 2015, 10:58

96. marorun (Posts: 3163; Member since: 30 Mar 2015)


Dont listen to Tim Crook and Apple they love to play with number.
As someone else said they did not gain any significant market share to for 1 Android user switching to apple 1 ios user switched back to something else most probably android lol...

posted on 30 Oct 2015, 19:02

110. yyzamin (Posts: 62; Member since: 26 Aug 2015)


Its not a competition, who cares who has more market share?

posted on 28 Oct 2015, 12:34

100. engineer-1701d (Posts: 3266; Member since: 13 Mar 2014)


and this is why people hate cook his lies say anything to make your company look good.

posted on 29 Oct 2015, 06:45

105. Nathillien (Posts: 208; Member since: 05 Oct 2014)


Firstly - it is not 30% from ALL iPhones sold, but only from those who upgraded from another SMARTPHONE.
First time buyers and feature phone owners were not included in the calculation. If they were, that percentage would be much smaller because of China (the largest growing market) where many still have feature phones or no phone at all.

Another thing: What seems big percentage in Apple's term looks insignificant in Android's terms just because the dismal market share Apple has compared to Android.
Translated: Around 5% of Android users would switch to Apple, meaning 95% stayed with Android. Take into account that there are also switchers from Apple to Android and suddenly that 30% doesn't mean much.

posted on 27 Oct 2015, 20:33 14

2. Taters (banned) (Posts: 6474; Member since: 28 Jan 2013)


Meh, 30% of all phone users is low. Where else are they going to switch from? Symbian, windows phone, and blackberry? Lol

posted on 27 Oct 2015, 20:42 10

3. Awalker (Posts: 1400; Member since: 15 Aug 2013)


I'd like to see the evidence he's using to make that statement.

posted on 27 Oct 2015, 20:43 19

6. tedkord (Posts: 10292; Member since: 17 Jun 2009)


He made it up.

posted on 27 Oct 2015, 20:47 2

8. Awalker (Posts: 1400; Member since: 15 Aug 2013)


I don't want to call the guy a liar without first seeing the evidence he's using.

posted on 27 Oct 2015, 21:45 9

19. tedkord (Posts: 10292; Member since: 17 Jun 2009)


The fact that he offered no evidence is period enough. There's no easy he could know that.

posted on 27 Oct 2015, 21:52 3

23. Ninetysix (Posts: 2339; Member since: 08 Oct 2012)


http://www.kantarworldpanel.com/global/News/Android-Switchers-Drive-iOS-Growth-in-Europes-Big-Five-Countries

http://www.computerworld.com/article/2979199/smartphones/iphone-6s-android-bubble-bursts-as-europeans-grab-iphones.html
(also uses Kantar)

posted on 27 Oct 2015, 21:55 7

27. tedkord (Posts: 10292; Member since: 17 Jun 2009)


A 1.8% growth Is your proof? Weak.

posted on 27 Oct 2015, 22:03 4

33. Ninetysix (Posts: 2339; Member since: 08 Oct 2012)


You seem more upset tonight than usual brosephine. Not much good news coming from your favorite company lately?

posted on 27 Oct 2015, 22:06 6

35. tedkord (Posts: 10292; Member since: 17 Jun 2009)


Not at all. I'm typing this on the hands down best smartphone in the world, the Note 5.

posted on 27 Oct 2015, 22:09 3

39. Ninetysix (Posts: 2339; Member since: 08 Oct 2012)


Europeans have never heard of that phone before. Is that out already?

posted on 28 Oct 2015, 00:29 5

79. meanestgenius (Posts: 9767; Member since: 28 May 2014)


http://www.digitaltrends.com/mobile/samsung-galaxy-note-5-europe-petition-news/

It appears that Europeans have heard of the Note 5, and they want it bad.

posted on 28 Oct 2015, 03:16

82. Cicero (Posts: 856; Member since: 22 Jan 2014)


If you want to buy a Note 5 in Europe you actually can do it on online retailers. Note 5 is not present on carriers stores only. Take a look on grandgsm.ro.

posted on 28 Oct 2015, 10:59 1

97. marorun (Posts: 3163; Member since: 30 Mar 2015)


http://www.cnet.com/news/android-users-more-loyal-than-ios-owners-study-shows/

you know you can find link for anything on the web.

posted on 27 Oct 2015, 20:56 2

10. Commentator (Posts: 3665; Member since: 16 Aug 2011)


I mean, he probably didn't, but whatever...

Anyways, for all we know that number is atrocious. What if 40% of new Android users came from iOS? We have nothing to compare it against. It's like when he says "this is the best iPhone ever." ...Well freakin duh it is...

posted on 27 Oct 2015, 21:05 4

15. cripton805 (Posts: 1422; Member since: 18 Mar 2012)


I would like to mention that this is based off of the percentage of iphone sales in quarter 3. Not 30% of android switching over.

posted on 27 Oct 2015, 21:39 2

18. Commentator (Posts: 3665; Member since: 16 Aug 2011)


I understand that. What I don't understand is why people on this site apparently have a problem understanding that ~15,000,000 out of 1,000,000,000+ total Android users switching to the iPhone is a fairly reasonable situation.

Assuming there are a billion Android users (and there are probably waaay more than that), this means that, worst-case scenario, only 1.5% of the Android user-base switched.

posted on 27 Oct 2015, 21:47 1

20. tedkord (Posts: 10292; Member since: 17 Jun 2009)


It's the fact that you're not required to mention what phone you're coming from to buy a new iPhone, from any source. It's a made up statistic.

posted on 27 Oct 2015, 21:51 1

22. Commentator (Posts: 3665; Member since: 16 Aug 2011)


No, but carriers sure as sh*t know what phone you're coming from.

Also, there are these things called polls and surveys that companies use all the time.

posted on 27 Oct 2015, 21:53 7

24. tedkord (Posts: 10292; Member since: 17 Jun 2009)


But carrier sales aren't reported that quickly, to Apple or anyone. It's a BS statistic meant to bolster iPhone sales.

posted on 27 Oct 2015, 21:54 2

26. Commentator (Posts: 3665; Member since: 16 Aug 2011)


You know that? Oh my gosh, are you John Legere?!? What an honor to be speaking with THE John Legere!

But more rationally, there is also this thing called statistical-projection, and nobody is going to buy an IPhone based on this statement. Absolutely nobody (okay, maybe a few weirdos.)

posted on 27 Oct 2015, 21:57 4

28. tedkord (Posts: 10292; Member since: 17 Jun 2009)


IPhone sales are largely bought off statistics. People buy what they think is the cool product. Is not rocket science.

posted on 27 Oct 2015, 22:01 4

31. Commentator (Posts: 3665; Member since: 16 Aug 2011)


Sure, but Apple isn't advertising this. You're not going to see an ad that says "30% of iPhone users came from Android" any time soon.

I understand why a biased person such as yourself would immediately call BS, but there's no way Tim Cook would outright lie about something that could EASILY be disproven by a simple survey. The potential flak of getting caught far outweighs the reward of doing virtually nothing for your total sales.

posted on 27 Oct 2015, 22:04 3

34. tedkord (Posts: 10292; Member since: 17 Jun 2009)


Sure. I'm biased. That explains it. Tell you what, you show me the evidence that Tim Cook's numbers are correct, since you're willing to accept them at face value. It's not my responsibility to refute them. It's his (or yours) to validate them.

posted on 27 Oct 2015, 22:06 2

36. Commentator (Posts: 3665; Member since: 16 Aug 2011)


I'm neither accepting nor in-accepting them. I'm simply arguing that they are possibly valid, which you are denying.

posted on 27 Oct 2015, 22:08 2

38. tedkord (Posts: 10292; Member since: 17 Jun 2009)


It's also possibly valid that the earth is only 6000 years old, and fossil records are faked. But I'm not going to simply defend it m

posted on 27 Oct 2015, 22:11

41. Commentator (Posts: 3665; Member since: 16 Aug 2011)


I see your argument as approximating the "6000 years" theory my friend, but naturally I would, being biased toward my own opinion.

I can't force you to realize how ridiculous and pointless it would be for Tim Cook to simply make up this number, even if the number itself isn't impressive at all. I only ask that you at least CONSIDER that the number Tim is throwing out is legit, but not impressive, but he's spinning it to make it seem impressive.

It would be much less impressive if he also said the same number of people left iOS for Android.

posted on 27 Oct 2015, 22:17 3

43. tedkord (Posts: 10292; Member since: 17 Jun 2009)


ANYTHING is possible. It's also possible that all those who switched to iOS had an IQ of 160 or greater. My point is he threw out a statistic with zero evidence. I could have just as easily stated that 50% of all new Android devices purchased were iOS converters, and since Android grew, it would be possible. Would you simply accept it?

posted on 27 Oct 2015, 22:27 3

48. Commentator (Posts: 3665; Member since: 16 Aug 2011)


No because that number would most likely exceed the total number of iOS users, so it would be numerically impossible. But 30% iOS buyers is equivalent to AT MOST 1.5% of Android users.

So I return the question to you: knowing that MAYBE 1.5% of Android users switched, and also knowing that a good deal of iOS users probably switched to iOS, is the 30% number acceptable, especially given previous numbers have been within that range?

posted on 27 Oct 2015, 22:29 1

50. tedkord (Posts: 10292; Member since: 17 Jun 2009)


NO number is acceptable without proof.

posted on 27 Oct 2015, 22:21

46. tedkord (Posts: 10292; Member since: 17 Jun 2009)


I should have added, the number is impressive. If it weren't, he wouldn't have put it out there.

posted on 27 Oct 2015, 22:34 1

53. Commentator (Posts: 3665; Member since: 16 Aug 2011)


Everything is acceptable to within a certain range of doubt, because nothing is 100% provable in the first place. I'm comfortable accepting his claim because I'm fairly confident that it has no effect on my buying habits, and that he has no reason to make it up. Just my opinion.

posted on 27 Oct 2015, 22:56 1

61. tedkord (Posts: 10292; Member since: 17 Jun 2009)


Your buying habits have nothing to do with the claim.

posted on 27 Oct 2015, 22:01

32. tedkord (Posts: 10292; Member since: 17 Jun 2009)


I do know it because I see when carriers report sales figures. It's not hard to research

posted on 27 Oct 2015, 22:07

37. Commentator (Posts: 3665; Member since: 16 Aug 2011)


That's when they release numbers to the general public, so unless you work for a carrier you have no idea when carriers report numbers to manufacturers.

posted on 27 Oct 2015, 22:10

40. tedkord (Posts: 10292; Member since: 17 Jun 2009)


Carriers don't release unaudited numbers to anyone. There are SEC rules for such things, for which they can be sued or audited.

posted on 27 Oct 2015, 22:13

42. Commentator (Posts: 3665; Member since: 16 Aug 2011)


And are there regulations on whether carriers can disclose changes in OS? Just curious at this point.

posted on 27 Oct 2015, 22:18

44. tedkord (Posts: 10292; Member since: 17 Jun 2009)


Yes. Anyone who makes statements that could affect the market (in the US) could be held accountable if those statements are inaccurate.

posted on 27 Oct 2015, 22:21 1

45. Commentator (Posts: 3665; Member since: 16 Aug 2011)


And Tim Cook will be held accountable by shareholders if his statement is proven inaccurate, hence why I don't believe he made it up.

He's being a tricky bastard, I'll give you that. If he said 15 million ALSO swtiitched from iOS to Android, that would be far less impressive. If anything, it's a lie of omission, but then again every company does this all the time, it's just good marketing.

posted on 27 Oct 2015, 22:25 1

47. tedkord (Posts: 10292; Member since: 17 Jun 2009)


No, he wouldn't, since they're reporting sales of 48 million, 30% of that is easy to convert to a hard number. It's not that hard to convert a percentage on a sales number.

posted on 27 Oct 2015, 22:30

51. Commentator (Posts: 3665; Member since: 16 Aug 2011)


Right, roughly 15 million users.

Now suppose multiple surveys refute his claim that over this time period that number of new iOS sales were Android converts. His leadership is called into question.

Furthermore, given the way he presented it, he had no reason to make it up; he could have easily said 10% switched and made it seem like a lot.

posted on 27 Oct 2015, 22:34 1

54. tedkord (Posts: 10292; Member since: 17 Jun 2009)


And, I could easily claim the opposite. That doesn't make it true. He made the claim, it's on him to post proof.

posted on 27 Oct 2015, 22:37 4

56. tedkord (Posts: 10292; Member since: 17 Jun 2009)


You're defending a phantom stat based on that it might be true. That's why you're losing this argument, you've got nothing concrete to argue. Until he can prove his numbers,they mean nothing.

posted on 27 Oct 2015, 22:28 1

49. tedkord (Posts: 10292; Member since: 17 Jun 2009)


Unless and until he posts proof of his claim, it's just BS.

posted on 27 Oct 2015, 22:34 1

55. Commentator (Posts: 3665; Member since: 16 Aug 2011)


If you say so. For me, the simple absurdity of him making that number up is proof enough, but you can say I told you so when some study proves me wrong.

posted on 27 Oct 2015, 22:40 1

57. tedkord (Posts: 10292; Member since: 17 Jun 2009)


It's not proof. I can claim that 40% of android buyers converted from ios, and it's just as meaningful.

posted on 27 Oct 2015, 22:44

58. Commentator (Posts: 3665; Member since: 16 Aug 2011)


Nobody is holding you accountable for lying though, your just an internet commenter. Tim Cook is the head of a $600bn company, beholden to thousands of stockholders. Not only is it his responsibility to be as transparent as he can with them, it behooves him to be in the long run. Tim is a smart guy, he's not going to blatantly lie about something like this.

And if he did present numbers, would you accept them? How do you know the numbers aren't doctored? If they're presented by an unbiased source, how do you know they weren't paid off? What is your level of comfort? Can you TRULY trust a third-party? If so, why?

posted on 27 Oct 2015, 22:49 4

59. tedkord (Posts: 10292; Member since: 17 Jun 2009)


And he can just as easily claim that the data he was handed supported that. Until he offers solid proof is BS. They've made such claims before,but at the end of the year, android grew and ios shrank. I want proof, not just claims. You'll never get any. Until there is any, you're defending a phantom herbalist l because you want to believe it. Show me hard numbers.

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