Apple's wireless Bluetooth AirPods might not launch until early next year

Apple's wireless Bluetooth AirPods might not launch until early next year
Earlier this month, sources said that the wireless in-ear Apple AirPods would still be released in 2016. In October, Apple had announced that it would be delaying the release of the Bluetooth powered product. Back then, Apple said that while the early response to the AirPods was incredible, "we don’t believe in shipping a product before it’s ready, and we need a little more time before AirPods are ready for our customers."

Now, it appears as though we might not find the AirPods available for sale until early 2017. That is the word from Barclay's Research. Analysts working for the banking firm say that supply chain sources don't expect the AirPods to go through the assembly line for another three to four weeks. Sadly for Apple, this means that the AirPods will miss out on the 2016 holiday shopping season. Priced at $159, the wireless Bluetooth earphones would have helped Apple generate a decent amount of additional revenue during the holiday quarter.

Not all of the anticipated holiday quarter AirPods' sales will migrate to the subsequent quarter. After all, some consumers might decide to ante up a little more for Samsung's Gear IconX wireless Bluetooth earbuds. The latter is priced at $199.99, $40 or 20% more than the cost of the Apple AirPods.

Barclays says that Apple will have a small initial production run of 10 million to 15 million AirPods next month. That sets up the product for a fast sell out, and extended shipping dates weeks in the future. That's nothing you haven't seen before from Apple, especially during iPhone launch season.

source: MacRumors

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15 Comments

1. sun0066

Posts: 282; Member since: Feb 12, 2011

I guess it is gonna be on sale by Christmas time so people buy them for themselves and for gift , a marketing strategy to boost the apple sales , but that time enough people had bought their phones already and are missing the earphones , it is becoming very frequent companies showcase a product , creating anxiety, and then release it when enough buyer anxiety has bike up , just a shame , but it is what it is

3. sgtdisturbed47

Posts: 969; Member since: Feb 02, 2012

How is it going to be on sale by Christmas if it's not going to be sold until early 2017? Reading helps. Try it.

4. NarutoKage14

Posts: 1339; Member since: Aug 31, 2016

Where in the article does it factually state that they will not go on sale until 2017? Reading really does help a lot. This article is based on information desseminated by an analyst firm, not Apple itself.

11. Finalflash

Posts: 4063; Member since: Jul 23, 2013

Yea, but when it comes to Apple, there are no secrets anymore. It's likely that beats headphone sales are doing well and they don't want to compete with that as its better margins with beats. There is no technogical hurdle with the airpods so this delay is likely manufactured.

14. Iodine

Posts: 1497; Member since: Jun 19, 2014

How do you know there is no "technological hurdle" ? Apple itself stated they will need a bit more time to market. That's all we know.

15. sissy246

Posts: 7129; Member since: Mar 04, 2015

From article "Now, it appears as though we might not find the AirPods available for sale until early 2017. That is the word from Barclay's Research. Analysts working for the banking firm say that supply chain sources don't expect the AirPods to go through the assembly line for another three to four weeks. Sadly for Apple, this means that the AirPods will miss out on the 2016 holiday shopping season."

2. ctdog4748

Posts: 797; Member since: Mar 05, 2016

sun0066, my dear troll, if you actually read the article you'd have noticed a few words that say the Air Pods would most likely NOT be available for the 2016 holiday period. But hey, why let the facts stop you from writing a disparaging comment about Apple and getting those +1's you crave.

5. NarutoKage14

Posts: 1339; Member since: Aug 31, 2016

Please read the article again yourself. Nowhere in the article can I read these facts of which you speak.

6. jellmoo

Posts: 2645; Member since: Oct 31, 2011

It says it in the title and in multiple places throughout the article. Which hair are you trying to split to get around the notion of this item possibly not being available until after the holiday season?

8. NarutoKage14

Posts: 1339; Member since: Aug 31, 2016

"Apple's wireless Bluetooth AirPods might not launch until early next year" That's the title. What part of that is a factual statement that they will not go on sale until 2017? Where in the article is there a factual statement from a legitimate Apple source that they will not go on sale until 2017?

12. jellmoo

Posts: 2645; Member since: Oct 31, 2011

This is what the dude you responded to said: "...if you actually read the article you'd have noticed a few words that say the Air Pods would most likely NOT be available for the 2016 holiday period." Do you see the word "likely" there? Look at the title. Look at the content of the article. Look back at the word likely. Piece together what the dude said and how it links to what's said in the article.

7. USAUSAUSA unregistered

Apple is so overpriced, we should boycott until they drop the price

9. zeppo

Posts: 200; Member since: Jul 21, 2015

Already DOA

10. megathaszrul89

Posts: 203; Member since: Jan 08, 2015

Honestly, im quite shocked, knowing how much demand this pricey wireless headset received from consumers. Interesting.

13. xondk

Posts: 1904; Member since: Mar 25, 2014

Wonder if they are trying to solve the issue with the fact that these will fall out quite easily.

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