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New iOS 7 design leaks ahead of WWDC, depicting big changes in iconography

Posted: , by Daniel P.

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New iOS 7 design leaks ahead of WWDC, depicting big changes in iconography
Despite the musings that no leak trying to depict the new iOS 7 so far has been right on the money, the latest slip jibes with what the Wall Street Journal said earlier.

It is based on an early beta of the software, about to be announced today at Apple's WWDC event, and, as you can see, the "flat" design doesn't mean it will be devoid of colors, like some suggested, yet the iconography has been quite changed indeed. 

The Photos, Game Center, and other apps that reeked of skeuomorphic design before, are now more abstract, and a full mockup has been supplied by the source at the end, alongside a video that depicts a new volume slider, too. What do you think, "me like"?

source: 9to5Mac

101 Comments
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posted on 10 Jun 2013, 04:18 55

1. amansingal14 (Posts: 276; Member since: 08 Sep 2012)


Playing 'Ugly, Uglier and Ugliest', are we Apple?

posted on 10 Jun 2013, 04:24 40

8. polrt (banned) (Posts: 73; Member since: 04 Dec 2012)


Samsung fans excited because they are going to get this interface as well.

posted on 10 Jun 2013, 05:03 12

26. Silencerzzz (Posts: 21; Member since: 29 Mar 2013)


You just came out from your cave so sh.t up

posted on 10 Jun 2013, 05:06 19

30. WHoyton1 (Posts: 1618; Member since: 21 Feb 2013)


How dafuq has this comment got 4 likes.....this dude is an absolute idiot...Samsung has never copied apple apple copy Samsung...her this into your tiny dumb brain!

posted on 10 Jun 2013, 05:08 7

31. EXkurogane (Posts: 863; Member since: 07 Mar 2013)


Because there is no more red buttons to hit, good job Phonearena haha.

What he said isnt wrong though, i bet custom roms with the same look with be made, but somehow i saw some sarcasm in his post.

posted on 10 Jun 2013, 05:20 2

38. E.N. (Posts: 2218; Member since: 25 Jan 2009)


Turn your S4 to its side and tell us what it reminds you of

posted on 10 Jun 2013, 05:51 4

44. WHoyton1 (Posts: 1618; Member since: 21 Feb 2013)


Nothing....it reminds me of nothing because its unique!....what so no phone is allowed to have a metal rim as apple did it first! Baaaaa baaaaa go graze with the rest of the flock!

posted on 10 Jun 2013, 06:23 4

52. E.N. (Posts: 2218; Member since: 25 Jan 2009)


Hmmm...You first said it reminds you of nothing and then you immediately start talking about Apple. Then you said that the rim is unique and then you mention that Apple already did it first.

Call me crazy but I think you feel the S4 resembles the iPhone but a part of you doesn't want to fully admit it. I personally thought the sides just looked like the Note II's, but now that you point it out I can definitely see that it holds a strong resemblance to the iPhone. Good eye!

posted on 10 Jun 2013, 06:39 5

59. Topcat488 (Posts: 1030; Member since: 29 Sep 2012)


Apple stock is falling, while Samsung is setting SALES records... I'm waiting on a cheap Apple device 4", to go along with my Note III later this year though.

posted on 10 Jun 2013, 07:32 2

71. Mxyzptlk (Posts: 2842; Member since: 21 Apr 2012)


Actually Samsung rode off apple's success by making the first galaxy ui look like iOS.

posted on 10 Jun 2013, 08:55 2

83. rusticguy (Posts: 2810; Member since: 11 Aug 2012)


Samsung owes it's success to the litigation by Patent troll. That was a huge tactical mistake by Apple. They tend to be repeating it again soon.

posted on 10 Jun 2013, 09:04

85. Leo_MC (Posts: 394; Member since: 02 Dec 2011)


There are court sentences that said Samsung has copied some Apple phones; if they only were in US, one might say it's because US citizens are stupid but we can find them all over Europe too.

Stop being an uninformed fanboy.

posted on 10 Jun 2013, 09:29

88. sennarose88 (Posts: 49; Member since: 18 Jun 2009)


Samsung never copied Apple? I raise you the original Galaxy S, which according to Samsung internal document, was designed to look like iPhone 3G.

posted on 10 Jun 2013, 09:44

92. amats69 (Posts: 827; Member since: 12 Nov 2012)


thats why samsung paid apple because of copying..you forgot? LOL

posted on 10 Jun 2013, 05:58 6

47. ITEngineer (Posts: 54; Member since: 26 Mar 2013)


Smart mouth.. If samsung copied apple, why would i buy samsung and not buy directly from the Artist?

Wake up, Samsung is everything apple wishes to be.
Apple copied every tech company that has innovated and then asked for a patent.

What would your smart mouth say about apple patenting NFC cross platform when apple has never used NFC on any of there devices nor have contributed to its research, they just patented the idea and then they begin suing everyone.
They are a handicap company with one soul goal to cripple the innovation in the market, big thanks to the corrupted patent office in the US because they are being discriminating and giving patents right and left to apple just because it's an American company even though the american economy benefits not from this company because all they do is manufacture in china, while samsung is begning to manufacture in the US.

So either you are a blind racist like the american patent office or just too thick to understand.

posted on 10 Jun 2013, 06:37 3

58. E.N. (Posts: 2218; Member since: 25 Jan 2009)


At the end of the day 99% of smartphone users have never used or hardly use NFC. For the general population, its as good as non-existent.

How do you know that Apple hasn't done any research on NFC technology?

posted on 10 Jun 2013, 06:11 7

51. TheBitterrTruth (unregistered)


Where the hell is thumb down option?

posted on 10 Jun 2013, 06:26

54. WestFiasco (Posts: 12; Member since: 29 May 2013)


Lol, that's pretty funny, thanks man.

posted on 10 Jun 2013, 06:41

61. Topcat488 (Posts: 1030; Member since: 29 Sep 2012)


Hey everybody this guy is trolling... Again.

posted on 10 Jun 2013, 07:48

72. TheBitterrTruth (unregistered)


You look handsome.

posted on 10 Jun 2013, 09:19

87. nvrhde (Posts: 64; Member since: 10 Nov 2012)


....No

posted on 10 Jun 2013, 04:30 6

14. bohdan4ik13 (Posts: 81; Member since: 10 Feb 2012)


I think it's fake. Safari icon - 100%

posted on 10 Jun 2013, 17:46

100. kozza3 (Posts: 573; Member since: 17 Oct 2012)


haha loser

posted on 10 Jun 2013, 05:00 4

24. anywherehome (Posts: 971; Member since: 13 Dec 2011)


no, the design finally match the iPhone use = for kids
its really like some toy for babies, I can not believe that :-D

(are really the negatives removed from phonearena discussion? why? so you will never find out how some posts are controversial....)

posted on 10 Jun 2013, 05:23

39. phljcnth (Posts: 198; Member since: 30 Apr 2012)


Apple got tired of square with rounded edges and went with free shapes, just like what Android icons have ever been.

posted on 10 Jun 2013, 07:59

75. Droid_X_Doug (Posts: 5276; Member since: 22 Dec 2010)


I guess it is still not possible to turn a sows ear into a silk purse.

posted on 10 Jun 2013, 08:53

82. mafiaprinc3 (Posts: 269; Member since: 07 May 2012)


not uglier,they are trying to borrow that unique streamlined look from wp8 but don't want to get too close, and i must admit wp8 is beautiful

posted on 10 Jun 2013, 04:18 4

2. quyenqchau0813 (Posts: 78; Member since: 22 Mar 2013)


hm......
that looks ... awkward
personal taste though :D

posted on 10 Jun 2013, 04:25 3

9. ihatesmartphone (unregistered)


It looks ok for me
personal taste though :D

posted on 10 Jun 2013, 04:29 2

13. quyenqchau0813 (Posts: 78; Member since: 22 Mar 2013)


just ok is not enough for them
They need something ..... "innovative" ?

posted on 10 Jun 2013, 05:03 1

27. anywherehome (Posts: 971; Member since: 13 Dec 2011)


how old are you, 8?
really, its like some kid's toy :)

posted on 10 Jun 2013, 05:08 1

32. Seymur (Posts: 19; Member since: 10 Jun 2013)


This is the worst design ever. It is impossible, Apple can't be that stupid to do this.

posted on 10 Jun 2013, 04:19 2

3. mi55u (unregistered)


Dat flowerish icons on photo... already tell the Ive's personality... LOL

posted on 10 Jun 2013, 04:20 11

4. MCrapp (Posts: 312; Member since: 07 Apr 2013)


That's great news! Now iOS looks like Symbian!

posted on 10 Jun 2013, 04:45 7

19. Nathan_ingx (Posts: 2964; Member since: 07 Mar 2012)


Are they, like, de-evolving???

posted on 10 Jun 2013, 07:48

73. TheBitterrTruth (unregistered)


Man this is innovation!

posted on 10 Jun 2013, 04:21 2

5. Katrina (Posts: 61; Member since: 17 Aug 2012)


is it just me or it just looks as bad as before?
Something that my grade 8 sister can do with that kind of gradient color....

I rather you actually just stick with one solid color for each icon background.

the safari icon ... it looks so bad i dont want to open it
the email icon ... the blue green crap just ....
the music icon i can accept
the app store icon ... at least make the circle same size as the safari icon ...
photos and game center i can accept .... but it looks like adobe photoshop icons ....
camera icon white grey? seriously? its an camera app put more colors in it!!

posted on 10 Jun 2013, 05:04

28. kurtdean99 (Posts: 60; Member since: 02 Jun 2013)


Worse than before not bad as before

posted on 10 Jun 2013, 05:15 1

36. E.N. (Posts: 2218; Member since: 25 Jan 2009)


If this is real, it's probably some kind of early prototype of how iOS 7 will look. I just don't see Jony Ive doing such a good job design/material-wise with the iPhone and such a lackluster job with iOS 7, especially since the whole world is watching so carefully...at least I'd hope so anyway. If this is the final product then I agree that its not very well put together and the design language is all over the place.

I do though, like the direction they're going. Its stepping away from their usual bubbly and curvy icons and making it somewhat more modern and professional while still managing to avoid the excessively flat and cartoony UI like that of touchwiz. But this has to be present throughout the OS and not just the icons.

posted on 10 Jun 2013, 04:21 3

6. WHoyton1 (Posts: 1618; Member since: 21 Feb 2013)


...i don't like em....and if that's it well i wont be buying an ios 7 device...

posted on 10 Jun 2013, 04:25 9

10. polrt (banned) (Posts: 73; Member since: 04 Dec 2012)


You are looking at the new Samsung interface!

posted on 10 Jun 2013, 05:05 10

29. WHoyton1 (Posts: 1618; Member since: 21 Feb 2013)


Dude just stfu....Samsung has never copied apple! Just stfu about your anti Samsung trolling! Your the reason why I am starting to feel they should bring red thumbs back!

posted on 10 Jun 2013, 05:58 3

46. ITEngineer (Posts: 54; Member since: 26 Mar 2013)


Smart mouth.. If samsung copied apple, why would i buy samsung and not buy directly from the Artist?

Wake up, Samsung is everything apple wishes to be.
Apple copied every tech company that has innovated and then asked for a patent.

What would your smart mouth say about apple patenting NFC cross platform when apple has never used NFC on any of there devices nor have contributed to its research, they just patented the idea and then they begin suing everyone.
They are a handicap company with one soul goal to cripple the innovation in the market, big thanks to the corrupted patent office in the US because they are being discriminating and giving patents right and left to apple just because it's an American company even though the american economy benefits not from this company because all they do is manufacture in china, while samsung is begning to manufacture in the US.

So either you are a blind racist like the american patent office or just too thick to understand.

posted on 10 Jun 2013, 06:25

53. Igneel (unregistered)


Your name is ITEngineer but you just copy and pasted the same long comment that doesn't prove anything.

posted on 10 Jun 2013, 06:33 4

57. Topcat488 (Posts: 1030; Member since: 29 Sep 2012)


Samsung would never make something that looks as kindergarten as this... "Polrt" needs to be "De-polrted" uhmmm Deported! hahahaha

posted on 10 Jun 2013, 06:43

63. E.N. (Posts: 2218; Member since: 25 Jan 2009)


Are you kidding? Touchwiz is so cartoony, super kindergarten

posted on 10 Jun 2013, 08:42 2

79. MCrapp (Posts: 312; Member since: 07 Apr 2013)


If Touchwiz is cartoony what you say about LG

posted on 10 Jun 2013, 07:57

74. WHoyton1 (Posts: 1618; Member since: 21 Feb 2013)


Lmao! +10000000

posted on 10 Jun 2013, 04:22 2

7. tiara6918 (Posts: 1242; Member since: 26 Apr 2012)


This is iNnovation!

posted on 10 Jun 2013, 04:25 7

11. JMartin22 (Posts: 639; Member since: 30 Apr 2013)


Lol, same ugly interface, just more FLAT cartoony postage stamp icons. They better hope this is fake.

posted on 10 Jun 2013, 04:28 1

12. affandi (Posts: 82; Member since: 25 Jan 2013)


The whole flatness idea is nice, but thoose icons have no soul, looks like it's designed for kids.

posted on 10 Jun 2013, 04:37 10

15. frydaexiii (Posts: 1156; Member since: 01 Dec 2011)


So basically, what Apple and iFans consider a "Major UI Overhaul" is what we Android users call a "Theme Pack".

posted on 10 Jun 2013, 06:03 1

48. htc_evo_3d (Posts: 84; Member since: 11 Mar 2013)


ha ha ha.. nice one

posted on 10 Jun 2013, 06:27

55. Igneel (unregistered)


Hahaha! Nice one! but can't judge it yet. This could be a leak. I'm actually really looking forward for something awesome from Apple for a better competition.. Right now Android is taking everything :P

posted on 10 Jun 2013, 04:39 3

16. AppleConspiracy (Posts: 627; Member since: 18 Oct 2011)


Fake. This is amateur work, without any knowledge on graphic design, trying to imitate WWDC visual identity, which is, on the other hand, perfectly executed in terms of visual design, probably the best there is now in mobile world.

Oh, and there's also iOS 6 wallpaper on iOS 7. Apple never does it that way, especially when introducing major changes in design.

posted on 10 Jun 2013, 06:41

62. Seymur (Posts: 19; Member since: 10 Jun 2013)


Definitely fake

posted on 10 Jun 2013, 14:14 1

99. AppleConspiracy (Posts: 627; Member since: 18 Oct 2011)


I was wrong. It's for real. And it's terrible.

posted on 10 Jun 2013, 04:40

17. ianbbaa (Posts: 193; Member since: 20 Mar 2013)


"i"Cons

posted on 10 Jun 2013, 04:43

18. ngyixian96 (Posts: 62; Member since: 05 Feb 2012)


anywhere to watch live stream ??

posted on 10 Jun 2013, 04:47

20. MCrapp (Posts: 312; Member since: 07 Apr 2013)


Naturally The iVerge!!!!!

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