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Microsoft pours $300 million in Barnes&Noble for its own e-book and educational ecosystem

Posted: , by Daniel P.

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Microsoft pours $300 million in Barnes&Noble for its own e-book and educational ecosystem
Microsoft is slowly closing the complete circle of devices and services to position itself for the next generation in computing, and its latest investment comes as another proof of that.

The software giant from Redmond together with Barnes&Noble announced a partnership, dubbed Newco, exclusively for the digital and college business of the largest book retailer in the US. Microsoft will contribute about $300 million to the joint venture, which gives it 17.6% stake, with the rest belonging to B&N.

One of the first fruits of this collaboration will be a NOOK app for Windows 8 devices, giving millions of users easy access to one of the largest collection of digital books and magazines. As for the education market, which has a huge potential, Microsoft and B&N will take advantage of the NOOK Study platform, which they'll aim squarely at Apple's iTunes U and iBooks 2.

With this partnership the two companies are putting behind their patent litigation, and the NOOK eReader and Tablet distributed by Newco will have the necessary licence royalties to operate under Microsoft's patents. As per Andy Lees, President at Microsoft:

The shift to digital is putting the world’s libraries and newsstands in the palm of every person’s hand, and is the beginning of a journey that will impact how people read, interact with, and enjoy new forms of content. Our complementary assets will accelerate e-reading innovation across a broad range of Windows devices, enabling people to not just read stories, but to be part of them. We’re at the cusp of a revolution in reading.

source: Microsoft

Press Release

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posted on 30 Apr 2012, 07:30 3

1. tward291 (Posts: 559; Member since: 14 Feb 2012)


I like this idea

posted on 30 Apr 2012, 12:13 1

7. snowgator (Posts: 3160; Member since: 19 Jan 2011)


Great for me!!! I am a Barnes & Nobel supporter already, so an App to WP brings my good reads over to my Phone real easy!! They just guaranteed my fun money stays in their corner and not a Kindle!!!

posted on 30 Apr 2012, 07:37

2. tedkord (Posts: 3946; Member since: 17 Jun 2009)


Does this mean a WP powered Nook tablet? And if so, will MS let them customize the UI?

posted on 30 Apr 2012, 08:43

3. Pdubb (Posts: 237; Member since: 08 Aug 2011)


MS is really dipping their toes in a lot of ponds. They are really gathering partners for this new battle.

posted on 30 Apr 2012, 08:44

4. Pdubb (Posts: 237; Member since: 08 Aug 2011)


Double post

posted on 30 Apr 2012, 09:49 2

5. Bluesky02 (Posts: 1439; Member since: 05 Dec 2011)


PhoneArena forgot to mention that once there was an ongoing lawsuit between Microsoft and Barnes&Noble. Barnes&Noble refused to pay those Android patents Microsoft claim and decided to go to court.
I'm surprised that this time Microsoft took a more creative approach. Instead of suing each other they went for partnership. Win-Win situation.

posted on 30 Apr 2012, 11:52

6. Roomaku (Posts: 278; Member since: 06 Feb 2012)


Maybe now they can push there Xbox game for wp7 dept. to get some really good title in. Till they do Im still leaning towards iPhone :(

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