Nokia 8800 / 8801 review19
In result of a careful market research, Nokia realized that there is a distinct group of consumer, for which price is not the main concern people that like Italian cars and Swiss watches. Recognizing the desires of this particular market, Nokia introduced so called premium series in 1998. The first model of those series was Nokia 8810 device with chrome finish and integrated antenna, one of Frank Nuovo's (Nokia's Chief Designer) many designs. The phone was advertised in any possible way and form starting with TV commercials, magazines and even giving away the 8810 to all the members of then very popular band Ace of Base.
The successor of 8810 the 8850 was introduced for the first time in 1999 and was similar in design and functions. The other device which can be considered part of the Premium series is the 8910/8910i which featured unique mechanism letting the phone glide-up from its titanium alloy shell.
On April 7th 2005, Nokia announced the latest device in the Premium series the 8800.