ZTE finally admits failure, cancels "Project CSX" Kickstarter campaign

A couple of weeks after the initial pledge to do so, ZTE has finally pulled their catastrophic Kickstarter campaign for the so-called "Project CSX", also known as ZTE Hawkeye, which was supposed to be the ultimate crowdsourced phone, but turned out to be a bland mid-ranger with a couple of quirky features. At the end of the campaign, ZTE had only raised $36,245 out of its $500,000 goal.

A ZTE user poll for a possible future device ranked a self-adhesive back and an eye-tracking camera as the top features users wanted from a phone. However, while users expected a flagship equipped with these features, ZTE delivered a smartphone with mediocre specs, disappointing many. Following a public outcry, the company publicly apologized, but also left open the possibility of a second try at a crowdfunded device. On the Kickstarter page, the company wrote:

As for the immediate future, ZTE plans on unveiling the world's first gigabit phone at this year's Mobile World Congress in Barcelona, and it also has an Android Wear 2.0-powered smartwatch in the works.


Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.
FCC OKs Cingular's purchase of AT&T Wireless