Going into 2016, battery life is still the number one concern with our readers (poll results)

Going into 2016, battery life is still the number one concern with our readers (poll results)
While we all like to think that we can control manufacturers with our wallets—which is true, if on a scale—most of the time makers follow their own agenda. That isn't to say that they shouldn't—after all, history is ripe with examples of bold, and ultimately successful moves that defy public consensus at the time. Of course, its pages are also filled with case studies of companies forgetting the importance of customer feedback.

So we thought we'd get some and provide a window into the thinking of our own readers. More concretely, yesterday we asked you to assume the role of a pretend-God and imagine that you can guide handset vendors' focus going into 2016. What would you have them dedicate the most effort and resources to? Improving display quality? Camera optics? Underlying software? Or perhaps battery life?

Battery life. You'd have them focus on battery life. That, at least, is what the results from said survey indicate. With the lion's share of the votes (nearly 64%), the vast majority of our readers are obviously most concerned with the longevity of their devices. Coming in as a distance second are software-related woes—some 16% would rather have makers focus on sorting out their proprietary UIs. On the other end of the spectrum, with just 1.3% and 1.6%, display tech and processing power (respectively) are lowest on the list of our readers' worries. 

Here's the split:

If it were up to you, what would you have manufacturers focus on in 2016?

The physical properties of their devices with better materials or smarter design
6.26%
Display quality (color calibration, brightness, resolution, etc.)
1.26%
User experience with smarter, better software interfaces
16.15%
Processing power
1.59%
Camera optics and overall performance
7.47%
Battery life with smarter or larger batteries
63.74%
Higher quality loudspeaker audio
2.47%
Other (share in the comments or an innocent kitten will suffer!)
1.04%

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27 Comments

1. Totse2k15

Posts: 478; Member since: Feb 11, 2014

Not for me. I got my Note 4 and one extra battery fully charged up for backup. I'd go for faster Android update/Camera/design.

5. Ashoaib

Posts: 3309; Member since: Nov 15, 2013

that was the beauty of note 4... I want good camera... 1080p is enough to save the battery

2. vuyonc

Posts: 1091; Member since: Feb 24, 2014

You're goddamn right. 3 day battery life by 2016 or nothing!

3. Podrick

Posts: 1285; Member since: Aug 19, 2015

1 year battery life or nothing!

4. neela_akaash

Posts: 1239; Member since: Aug 05, 2014

how about no charging at all.....

6. Ashoaib

Posts: 3309; Member since: Nov 15, 2013

yeah... and lock your phone in the cupboard... no need to use it at all :p

24. FrankUnderwood2

Posts: 243; Member since: Oct 01, 2015

Or nothing!

7. Jason2k13

Posts: 1469; Member since: Mar 28, 2013

if texting and checking social medias like fb or twitter is all you do on your phone, then battery life is fine on most 2015 phones.

8. faptastic

Posts: 65; Member since: Aug 19, 2014

If battery life was really such an issue for people, Apple wouldn't sell a single device. They have among the worst battery life of all devices. On top of that, they have relatively modest screens. If people would really go for battery life, everyone would be running around with a Lumia 640xl. A battery bigger than an iphone 6s plus, while the device itself uses half the power of the iphone. Fast enough for pretty much anything you throw at it and a more than sufficient screen, that lies (in terms of performance) somewhere between the iphone6 and 6 plus. But no, people don't like to admit it, but brand and image is the most important factor for buying. Most proper market research show this. Battery life, specs, is only stuff for the geeks. Normal people don't understand all that anyway. They just want to pretend to be cool with their apple logo's.

9. NonFanBoy

Posts: 180; Member since: May 28, 2015

I beg to differ. Apple devices have very good battery life in real life usage, regardless of what the reviews might say. A simple example, whenever I go for a road trip or an outing with my friends, my friend's iPhone 6 plus out lasts all other phones in the group including my Galaxy S6 and is always the only phone available for taking photos at the end of the trip (when we don't get a power bank along of course).

10. ibend

Posts: 6747; Member since: Sep 30, 2014

there is a reason why they called "wallhugger", because its the truth for daily life.. and your road trip wont represent any daily life case for most of human on earth..

25. kboo1995

Posts: 2; Member since: Dec 29, 2015

I really don't know what are you talking about, since the IPhone 6 and 6 Plus , battery life was on bar with most flagship out there. And this year's 6s and 6s Plus have even better battery life . And yes , i used both the 6 Plus and 6s Plus , and I can definitely confirm that.

27. Nabil111

Posts: 105; Member since: Apr 14, 2014

While the iPhones have a distinct advantage of using highly optimized software on a dual core CPU with a low resolution display, they've gathered the "wallhugger" nickname because of the poor charging habits of the owners. Abusing batteries, never cleaning off unused apps, forgetting to charge all contribute to the reason you'll see them often charging their devices. If I paid a lot of money for a phone, its not likely I will get a new one as soon as if I had paid significantly less for it, hence old iPhone with poor charging habits = dead non-removable battery in a cracked scratched glass "beautifully designed" shell :P

15. Awalker

Posts: 1986; Member since: Aug 15, 2013

Most reviews stated that the S6 had poor battery life.

19. Jason2k13

Posts: 1469; Member since: Mar 28, 2013

show me a phone with 2600 battery and QHD screen that is the same or better battery life than the S6?

20. Ashoaib

Posts: 3309; Member since: Nov 15, 2013

reviews state poor battery but in reality it perform reasonably... note 5 is good in reviews but in real life, it is just reasonable

11. kboo1995

Posts: 2; Member since: Dec 29, 2015

I really don't know what are you talking about, since the IPhone 6 and 6 Plus , battery life was on bar with most flagship out there. And this year's 6s and 6s Plus have even better battery life . And yes , i used both the 6 Plus and 6s Plus , and I can definitely confirm that.

12. Astonvan

Posts: 237; Member since: Aug 14, 2015

Get rid of the Quadhd and use 1080p. just as simple as that!

13. Professor

Posts: 223; Member since: Aug 02, 2013

Nexus 5 battery life used to suck... But with 6.0 and even 5.1 (currently running 6.0.1) the battery life improved drastically. I think it's battery life in stand-by improved to almost double compared to kit kat 4.4!!!

14. Tizo101

Posts: 595; Member since: Jun 05, 2015

people care about looks not battery life... although the tech aware bunch want better endurance with more power.

16. Awalker

Posts: 1986; Member since: Aug 15, 2013

How did you come to that conclusion - people care about looks, not battery life?

17. mannrecaged

Posts: 14; Member since: Mar 19, 2015

mostly women care about looks

18. Switch00

Posts: 536; Member since: Sep 04, 2013

My No.1 concern is that all follow Apple the Great. Once Iphone has it, all have it. Until Iphone has it, the rest don't offer it either. What a shame.

21. tokuzumi

Posts: 1948; Member since: Aug 27, 2009

We will never get large capacity batteries (although battery capacities have doubled over the last 8-10 years) because manufacturers keep giving us thin devices. And tech reviewers keep perpetuating the need for a thin device by bashing any manufacturer who makes a device that isn't the thinnest on the market. Then the general public is tricked into accepting terrible battery life. "Yeah the battery life sucks, but look how thin it is. Oh, the screen is cracked, because there's nothing to hold on to." We need more droid turbo like devices.

22. SonyPS4

Posts: 347; Member since: May 21, 2013

All manufacturer seems focus more on useless feature like 4K screen, fingerprint, 3d touch, wireless charging instead of bigger internal storage (min should be 64GB, 16.32GB should not exist anymore) and a week battery with normal use.

23. Joshing4fun

Posts: 1249; Member since: Aug 13, 2010

Most interesting part is how only 1.6% care about more powerful processors yet that is still a major focus from manufacturers. Haven't had performance issues since 2011. Chill with the processors and give me a thick juicy phone that can last 3 days.

26. mixedfish

Posts: 1563; Member since: Nov 17, 2013

You see so many tragic iPhone users carrying around 3cm thick power banks. All the good looks and thin profile won't help being inconvenienced by a brick. But yet these same users will keep telling themselves how great of a purchase they've made, all because of that shiny logo on the back.

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