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Apple drags its hardware guru Bob Mansfield out of retirement to help with the next-gen iGadgets

By Daniel Petrov

Updated: Aug 28, 2012, 4:38 AM

Apple

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Apple knows perfectly well that the only thing between its current record share price, and it becoming the first trillion dollar company, are the next products it will come up with.

The challenge to prove itself without Steve Jobs' intuition for what gadgets people really want, will be the most daunting task on the way to that goal. The new iPad and the next iPhone, which will account for the vast majority of its profits very soon, are all products that have been concieved and ironed out under Jobs, but now comes the challenge of what's next.

Tim Cook is quite aware of that pressing issue, so he seems to be gathering the proven troopers together for the post-Jobs Apple era. Going so far as taking Bob Mansfield out of his retirement, that was announced in June, Tim Cook also promoted Dan Riccio to a Senior VP position, and both are the hardware engineering gurus of Apple, so a huge push is going into that direction, apparently. Whether it is for the Apple TV device, or for the iPhone and iPad that come after the 2012 editions, having proven people that can execute the Apple way around will certainly be beneficial.

Tim Cook also wants Craig Federighi to stick around, obviously, as he got bumped from VP to Senior VP as well, who will be in charge of software development for the Mac line.

source: Apple

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Daniel, a devoted tech writer at PhoneArena from 2010 to 2025, has been engrossed in mobile technology since the Windows Mobile era. His expertise spans mobile hardware, software, and carrier networks, and he's keenly interested in the future of digital health, car connectivity, and 5G. Beyond his professional pursuits, Daniel finds balance in travel, reading, and exploring new tech innovations, while contemplating the ethical and privacy implications of our digital future.