44% by Q4 2012 from 70% at the beginning of the year. Lower priced Android tablets have been flooding the market, such as the $199 16GB Google Nexus 7. This tablet offers a 7 inch screen with a 216ppi pixel density although there is talk that an FHD panel will be added to the tablet with no change in pricing. If true, this is going to put additional pressure on Apple to update the iPad mini screen. More competition will be coming from the yet to be announced Samsung Galaxy Note 8.0 tablet. This 8 incher will include an S Pen and could have many of the features seen on the Samsung GALAXY Note II smartphone like multiwindows and Smart Stay. The latter uses the front camera to make sure that you are still awake. Once it sees that you are sleeping, the screen can also go to sleep.
The so called market observers are expecting demand for tablets to reach 180 million to 240 million units this year, with 45% to 60% of shipments coming from the 7 inch part of the market.