Despite its financial woes and murmurs of the possibility that HTC could follow Nokia and get snapped by a bigger company, the story of the Taiwanese continues on. And though we don't know whether HTC will make a comeback worthy of the company's past, we sure hope the manufacturer is being upfront about its options, and those seem fewer and further apart than ever. It is because of this that HTC's rather peculiar decision to, reportedly, create an in-house, China-centric OS (probably built on top of Android) in hopes of capturing the extremely lucrative market at its doorstep may look risky to some.
So let's say we're correct with our geuss – we're actually really glad to see HTC making a big step like this, even with the threat of a flop ever lurking behind the corner. Why? Well, look at what happened to BlackBerry. Regardless of whether you're a fan or not (we certainly used to be), there's no denying that what harmed the company the most was sticking to the path most traversed and avoiding risk/friction almost religiously. And while this hasn't meant that the company is now suddenly incapable of producing great hardware, the market consensus is telling: something is missing.
In a world where most competitors are being squeezed out of market, we need companies like HTC to make it through more than ever. And if conquering the Chinese market is what it takes to keep the company afloat, then so be it – it sure worked for Nokia.
source: Weibo via Techkiddy