One of Verizon's most popular features and a certain way of maintaining a low churn rate is their
New Every 2. Over the years it has changed, going from a flat $100 phone discount, to a $50 phone discount on plans over $34 and a $100 phone discount on plans over $79. Then this
February it changed to a $30 phone discount on plans over $34 and a $50 phone discount on plans over $79. Customers could also "upgrade early" at 20 month, but starting next week the
period will be changing to 18 months. So will Verizon be calling it "New Every 18 months"? Probably not. We just wish they'd go back and increase the phone discounts to what they use to be.
*Update - May 15: Some new information we have received specifies that the new 18-month period will be initiated as a test model for the Northeast region, applying to secondary lines only.
Thanks to SPRG for sending this in!
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1. souleater93
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