A company named Brand-Finance has just released its ranking of the top 500 brands in the U.S. for 2014 based on the financial valuation of each brand. The top four have a strong connection to mobile. Number one, with a brand value of $104.7 billion, is Apple. The Cupertino based tech titan is on top followed by Google, with a $69 billion value awarded to its brand. Microsoft and Verizon are numbers three and four, with brand values of $63 billion and $53 billion respectively.
Other prominent names in mobile include the $45 billion brand value placed on sixth place AT&T, and the $6.6 billion value of the Sprint brand, which finished number 66. At 115, Qualcomm's brand is worth $4.3 billion according to Brand-Finance, and Motorola Mobility was raked number 219 with a brand value of $2.6 billion.
No surprise that the tech sector makes up a leading 23% of total brand value of $2.5 trillion in the states. Apple is the first company to exceed a $100 billion valuation of its brand.
Top Ten U.S. companies based on brand value (in billions)
Alan, an ardent smartphone enthusiast and a veteran writer at PhoneArena since 2009, has witnessed and chronicled the transformative years of mobile technology. Owning iconic phones from the original iPhone to the iPhone 15 Pro Max, he has seen smartphones evolve into a global phenomenon. Beyond smartphones, Alan has covered the emergence of tablets, smartwatches, and smart speakers.
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