Chen: Time for BlackBerry to focus on profits

Chen: Time for BlackBerry to focus on profits
We haven't heard from BlackBerry CEO John Chen for some time. But the man put in charge of turning around BlackBerry, now is focusing on profitability. The business-centric BlackBerry Passport has been a success, selling out twice on BlackBerry's website. Chen had a limited quantity of the device produced to prevent inventory from getting overloaded.

Chen says that BlackBerry is now officially a survivor, and that the worse is over for the one time smartphone leader. Prior management failed to take seriously the new touchscreen era, ushered in with the introduction of the Apple iPhone in January 2007. BlackBerry was known for its physical QWERTY keyboards and its top executives just couldn't understand why people would rather type on glass.

Orders for the square-screened BlackBerry Passport continue to rise. It is the first 'Berry in the touchscreen era that features top-shelf specs, including a Snapdragon 801 processor under the hood, along with 3GB of RAM. The 13MP snapper on the back is the best camera ever employed on a 'Berry and some users are getting two days without a charge thanks to the 3450mAh battery employed by the manufacturer.

Chen said that he hasn't finalized plans for 2015, although we should see a new device with unique capabilities. Speculation has the company working on a phone with a hide-away QWERTY. We should also see refresh models for the BlackBerry Passport, the yet to be released BlackBerry Classic and the Foxconn produced BlackBerry Z3.


source: Reuters

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67 Comments

1. meanestgenius

Posts: 22218; Member since: May 28, 2014

Indeed. The worst is over and now it's time for BlackBerry to focus on profitability. John Chen has BlackBerry ahead of schedule in terms of this. He has so far done everything he has set out to do with BlackBerry on the timetable he's given, and, judging by his record with BlackBerry so far, I believe he will continue to achieve his goals set forth. Bravo, John Chen.

8. AnTuTu

Posts: 1620; Member since: Oct 14, 2012

Great stuff. Now all they need is a flagship device in a regular form factor and more Android apps :)

10. Mxyzptlk unregistered

They're going to need more than that.

15. SaintHelena

Posts: 397; Member since: Nov 05, 2014

I don't think BB will survive any other way than stop using the failed OS. Nobody want incompatible OS with the mainstream iOS or Android. Even the number 3 winner, the WP OS, having a hard time. What can the number 4 OS that sold 1/5 phone than the number 3 OS can do. John Chen really need to wake up and do what he has to do.

28. Ashoaib

Posts: 3297; Member since: Nov 15, 2013

John Chen is more awake than a novoice commentator like you, who nobody even know exist in this world... plz stop running your mouth with 'nobody want this os or that os'... John Chen has some charismatic personality and he is successful in doing what he is suppose to do... nobody even didnt knew it what is ios and android before

13. SaintHelena

Posts: 397; Member since: Nov 05, 2014

They need a flagship with android OS. Amazon store is a joke.

24. Venkatramanan

Posts: 327; Member since: Aug 15, 2014

Android is not for everyone. I prefer any other OS than Android. So many people are not using any other OS except Android / iOS. But comments like Android/ iOS is the best OS. I have used Android, iOS and WP. I can say that WP is better than Android. iOS for tablet is good for security reasons. But I did not have a good and smooth experience in Android.

12. SaintHelena

Posts: 397; Member since: Nov 05, 2014

Bravo, bravo. You really are a good faithful BB PR put in here to cheer every BB moves.

2. darkoman4

Posts: 183; Member since: May 30, 2014

This is really great news. I cheer for you John.

3. greenelektron

Posts: 537; Member since: Sep 10, 2014

I don't own a bb but i love bb. Give me one! :D

4. Tziggy14

Posts: 624; Member since: Sep 02, 2014

BB needs to die already. Their only use is by 50+ year old politicians who can't adjust into the smartphone era of today.

5. Crispin_Gatieza

Posts: 3147; Member since: Jan 23, 2014

You did know that Larry Page uses a BB Bold 9900 right? A smart kid like you would know that so I don't know why I'm asking. Now go wipe the green sh!t behind your ears and get with the rest of the real world.

6. Tziggy14

Posts: 624; Member since: Sep 02, 2014

Of course he uses a BB. Every CEO and company executive needs security on their phones to not leak any information and privacy.

7. meanestgenius

Posts: 22218; Member since: May 28, 2014

So if these CEO's are using BlackBerry's for that, and BlackBerry's are behind the times as you imply, then why aren't they using some other smartphone to safeguard their information and privacy? Obviously BlackBerry smartphone have their uses. And their uses extend far beyond what you think or know. You should really do some research on BB10 and it's capabilities before making statements like this.

9. Mxyzptlk unregistered

BB is an enterprise phone. It wouldn't last one day in the consumer market in today's time.

36. Crispin_Gatieza

Posts: 3147; Member since: Jan 23, 2014

Uh hello! You're saying that Larry Page, the CEO of Google, NEEDS a BlackBerry for security but only old politicians use BB because they're behind the times? Me thinks you realized you suffer from a severe case of foot-in-mouth disease.

17. SaintHelena

Posts: 397; Member since: Nov 05, 2014

WHEN is the question... DID larry page STILL using it NOW?

35. Crispin_Gatieza

Posts: 3147; Member since: Jan 23, 2014

Just a few weeks ago. There was an article right here on PA about it. Go ahead and look it up, I won't do anyone's research for them.

25. Venkatramanan

Posts: 327; Member since: Aug 15, 2014

if you think, Smartphone is for playing games and videos, i am pity on you. Your definition of smartphone is wrong.

11. SaintHelena

Posts: 397; Member since: Nov 05, 2014

Talking is easier than doing it. I see that John Chen talk to much but the result is far from what he said. If BB Z3 really success he would release a number. The same for passport, I don't think he will release the number on the next financial report. All the temporary surge in sales is because BB were clearing the inventory.

14. Dr.Hye

Posts: 95; Member since: Apr 16, 2014

Your wrong. BB has the potential the be great they just need someone the bring then to light. Someone like John Chen.

16. SaintHelena

Posts: 397; Member since: Nov 05, 2014

What John Chen did were selling the BB asset, but talk as if he was turning it around and reducing the bleeding. What John Chen did was nothing than making BB slim so it would be easier to be cut and sold.

18. meanestgenius

Posts: 22218; Member since: May 28, 2014

You are correct, Dr. Hye. BlackBerry just needed someone like John Chen to steer the ship in the right direction. Now, handsets like the Passport aimed squarely at the enterprise market(and doing well in sales in the consumer market), the Classic gunning for enterprise and the BBOS7 holdouts, and the Z3 for emerging consumer markets(and doing quite well, I must add), BlackBerry has a solid plan for growth. This, along with their investments in the health field(Nantech), strategic acquisitions and further investments in software and services(BES12, Paratek, QNX), BlackBerry has nothing but a bright future ahead of it.

19. fzacek

Posts: 2486; Member since: Jan 26, 2014

Honestly, he needs to work on increasing BB's abysmal market share before even thinking about increasing profits...

20. SaintHelena

Posts: 397; Member since: Nov 05, 2014

If John Chen trying to increase the market share, it would go bleed again. The problem is, only less than 0.5% smartphone buyer want BB.

22. Mxyzptlk unregistered

You forgot a zero. I'd say it's like a 0.05%

26. meanestgenius

Posts: 22218; Member since: May 28, 2014

And why is that? Isn't that Apple's model? Focus on continuously growing profits, and forget about market share? Isn't that working out just fine for Apple? BlackBerry is just "borrowing" a page from Apple's book. It's a sound business strategy. Are you telling me that Apple, the world's largest and most profitable tech company is doing it wrong, fzacek?

34. fzacek

Posts: 2486; Member since: Jan 26, 2014

Apple has about 15% of the global market share to work with, unlike BlackBerry...

37. meanestgenius

Posts: 22218; Member since: May 28, 2014

That has absolutely nothing to do with BlackBerry adopting that strategy and you still didn't answer the question. BlackBerry has 60% of the enterprise market, which is the market they are focused on.

39. fzacek

Posts: 2486; Member since: Jan 26, 2014

Apple can focus on profits because they have hundreds of millions of loyal iSheep, and BlackBerry, well, they have you...

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