These could be the final iPhone 11 marketing names

These could be the final iPhone 11 marketing names
A huge number of leaks have surfaced since the iPhone 11 design was first revealed way back in January yet throughout this entire process nobody has really known what to call Apple’s next-gen iPhones. With less than 12 hours to go until the new devices are officially unveiled, though, one final leak may have revealed the official marketing names.

Apple could ditch the numbers on ‘Pro’ models


According to Bloomberg’s Mark Gurman who has a solid track record when it comes to publishing information about Apple’s plans, the upcoming iPhone XR, iPhone XS, and iPhone XS Max replacements will be marketed as the iPhone 11, iPhone Pro, and iPhone Pro Max respectively. This development means Apple is likely planning to ditch the numerical system on its upcoming Pro models.

Before today, Apple’s next-gen iPhones were generally referred to as the iPhone 11, iPhone 11 Pro, and iPhone 11 Pro Max although this hasn’t always been the case. Earlier this summer, reports indicated Apple had chosen iPhone 11R, iPhone 11, and iPhone 11 Max as the marketing names for its new models while towards the beginning of the year iPhone XR2, iPhone XI, and iPhone XI Max were tipped.

What differentiates the Pro and non-Pro models?


The camera will be an important part of Apple’s 2019 iPhone lineup but the iPhone 11 won’t be benefitting from all of the upgrades. It’s expected to feature a main 12-megapixel camera accompanied by another 12-megapixel sensor coupled with a 2x telephoto lens. But to keep costs down, it’ll reportedly be skipping the new ultra-wide-angle camera that’s expected on the Pro-branded devices. 

Another differentiating factor will be the display. Just like last year’s iPhone XR, the iPhone 11 will feature a 6.1-inch LCD panel complete with thicker bezels and a 1792 x 828p resolution. The iPhone Pro models, on the other hand, should boast OLED panels that pair slimmer bezels with higher resolutions. Internally, both the iPhone 11 and iPhone Pro models will feature Apple’s A13 Bionic although the RAM count probably won't be identical. Specifically, the iPhone 11 looks set to include 4GB while the iPhone Pro devices may opt for 6GB.

Circling back to the external side of things, Apple’s expected to skip the iPhone Pro’s stainless-steel frame on the iPhone 11 in favor of an aluminum alternative. Additionally, the cheaper model likely won’t feature a frosted glass rear panel like its premium siblings. Completing the list of differences will be the 5W charger inside the box – the iPhone Pro will reportedly ship with 18W bricks – and the lack of a redesigned mute switch. 

iPhone 11 and iPhone Pro announcement, release date, pricing


The iPhone 11, iPhone Pro, and iPhone Pro Max will be introduced at an event being held later today at the Steve Jobs Theatre. Expected alongside the next-gen iPhones are the Apple Watch Series 5, a 10.2-inch iPad, and ‘one more thing.’ Pre-orders for Apple’s new iPhones should kick off this Friday, September 13 and precede a launch one week later on Friday, September 20. 

In regards to pricing, the iPhone 11 will likely retail at $749 while the iPhone Pro and Pro Max should start at $999 and $1,099 respectively. When it comes to previous-generation models, Apple's expected to discontinue some and discount others. Candidates for the ax are the iPhone 7, iPhone 7 Plus, iPhone XS, and iPhone XS Max. The models likely receiving $100 discounts are the iPhone 8, iPhone 8 Plus, and iPhone XR.

Related phones

iPhone 11
  • Display 6.1 inches
    1792 x 828 pixels
  • Camera 12 MP (Dual camera)
    12 MP front
  • Hardware Apple A13 Bionic
    4GB RAM
  • Storage 64GB, not expandable
  • Battery 3110 mAh
  • OS iOS 13.x
iPhone 11 Pro Max
  • Display 6.5 inches
    2688 x 1242 pixels
  • Camera 12 MP (Triple camera)
    12 MP front
  • Hardware Apple A13 Bionic
    4GB RAM
  • Storage 64GB, not expandable
  • Battery 3969 mAh
  • OS iOS 13.x
iPhone 11 Pro
  • Display 5.8 inches
    2436 x 1125 pixels
  • Camera 12 MP (Triple camera)
    12 MP front
  • Hardware Apple A13 Bionic
    4GB RAM
  • Storage 64GB, not expandable
  • Battery 3046 mAh
  • OS iOS 13.x

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