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iTunes Match goes live

Posted: , by Scott H.

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iTunes Match goes live
It may be fashionably late, but Apple’s iTunes Match service is now rolling out to customers. The service allows you to sync your iTunes collection in the cloud, allowing it to be streamed to any Apple device, or a PC running iTunes. Apple had originally promised it by the end of October.

iTunes Match mirrors iTunes collections in the cloud, matching your purchased list up with copies already sitting on Apple servers. As a perk, the matched files are all DRM-free AAC files at 256kbps, even if the original copy was stored at a higher compression rate. Music ripped from CD or purchased from another source is also matched as long as iTunes also has that song in its catalog. If not, it uploads the song to the Apple servers. The service restricts you to 25,000 songs, although songs purchased from iTunes does not count against the total. The service will cost $24.99 a year, and is currently only available to customers in the U.S.

iTunes Match will compete with Amazon’s Cloud Drive and Google’s Music Beta, both of which launched earlier this year. Apple waited to nail down licensing agreements with the music industry that would allow them to match songs rather than physically upload each track. Cloud Drive and Music Beta each launched without a deal in place, so users must upload the tracks from their computer. This takes more time, although Google’s Music Beta does this automatically to reduce the amount of user time that is necessary.

source: Apple via Engadget

20 Comments
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posted on 14 Nov 2011, 13:05 6

1. taco50 (banned) (Posts: 5506; Member since: 08 Oct 2009)


I'm wondering once a person pays $25 and matches their songs to iTunes are they there permanently or do you have to pay $25 each year to keep access to the matched songs?


The ecosystem Apple is creating with iCloud and media through iTunes is going to be a huge advantage for them. It's so very convenient and will make it less likely for users to switch to other systems. I'm looking forward to see what they'll do with Apple TV.

posted on 14 Nov 2011, 13:59 2

2. Muhannad (Posts: 455; Member since: 20 Sep 2011)


iOS 5's Newsstand is amazing! I thought it'll be something stupid but I frequently use it now!

posted on 14 Nov 2011, 14:44

3. Whateverman (Posts: 3231; Member since: 17 May 2009)


Taco, you have a point there with people being less likely to switch, but doesn't that become a double edge sword at some point? Knowing that Apple is make an ecosystem designed to keep you there isn't very appealing to me. But if iCloud were something available to other OS users, it would promote their brand outside of their fan base. Maybe, even convience users of other OS's to givethe iPhone a try on their next upgrade.

posted on 14 Nov 2011, 15:32 2

4. taco50 (banned) (Posts: 5506; Member since: 08 Oct 2009)


Apple can\'t give away iCloud for free. It wouldn\'t make any business sense. They don\'t advertise in iCloud like Google does in their cloud service.

posted on 14 Nov 2011, 17:00 1

5. JonnyV (Posts: 17; Member since: 08 Nov 2011)


He didn't mean offer it free. He meant make it a pay service available for other OS's out there. Honestly, I agree with that. If it was a good premium service, why not offer it to the masses for a price?

posted on 14 Nov 2011, 17:25 1

7. rcrider4 (Posts: 118; Member since: 14 Nov 2011)


Yes, but if it was offered on other devices, even for a price, it would be one less reason for people to get/stay with Apple products

posted on 14 Nov 2011, 17:25

8. Whateverman (Posts: 3231; Member since: 17 May 2009)


Took the words right out of my mouth. TY.

posted on 14 Nov 2011, 17:24

6. rcrider4 (Posts: 118; Member since: 14 Nov 2011)


That's very true. If I didn't have my iPad 2 and iPod touch, I would probably be getting the Epic 4G Touch, but with the apps I have already purchased, iCloud, etc, it makes more sense to go with the iPhone 4S.

posted on 14 Nov 2011, 17:37

9. Whateverman (Posts: 3231; Member since: 17 May 2009)


My 2yr old goddaughter just received an iPhone3GS (I know, right?) w/o service from her cousin who upgraded to a Droid RAZR. She is still able to play all the games and use a lot of the other apps, so I really don't see it as a problem unless there is an exclusive iOS game you just can't be without. And I walked her cousin through getting Android equivalents of most of the app on her

posted on 14 Nov 2011, 17:52

11. EclipseGSX (Posts: 1634; Member since: 18 Oct 2011)


a 2 yr old?! oh god if that's our future we are all doomed

posted on 14 Nov 2011, 18:24

12. Whateverman (Posts: 3231; Member since: 17 May 2009)


Don't worry. I have plans to bring her to the dark side. Muhahahaha!!!

posted on 15 Nov 2011, 01:34

17. taco50 (banned) (Posts: 5506; Member since: 08 Oct 2009)


Why do you care if she uses an iPhone?

posted on 15 Nov 2011, 01:37

18. Whateverman (Posts: 3231; Member since: 17 May 2009)


It was a freakin joke, man. Relax.

posted on 15 Nov 2011, 08:39

20. iKingTrust (banned) (Posts: 716; Member since: 27 Jul 2011)


Taco idk bro, we will find out soon enough

posted on 14 Nov 2011, 17:37

10. SuperEd (Posts: 112; Member since: 18 Oct 2011)


COUGH! RIP-OFF!!!!

posted on 14 Nov 2011, 23:31

13. gaby1451 (Posts: 113; Member since: 30 Mar 2011)


So, will this work on music obtained through lime wire?

posted on 15 Nov 2011, 00:36 1

15. Jobes (Posts: 364; Member since: 27 Oct 2011)


Don't say that lol if Taco sees that he will have a meltdown. IPhone user using Limewire... Blasphemy.

posted on 15 Nov 2011, 00:34

14. Jobes (Posts: 364; Member since: 27 Oct 2011)


Seriously? Zumocast for Android.. Free.. No ads.. Access to files I choose from anywhere. Can download then send to anyone. Why pay that much. Goes to show how greedy Apple is. What a rip. And that applies to music.. Garbage lol. But hey innovation right? Innovating money right out of your pockets.

posted on 15 Nov 2011, 01:12

16. Lucas777 (Posts: 2137; Member since: 06 Jan 2011)


hey if zumocast was so great, why wud everyone not use it?

posted on 15 Nov 2011, 01:40

19. taco50 (banned) (Posts: 5506; Member since: 08 Oct 2009)


He's just trolling

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