Sony Ericsson Xperia PLAY featured in a new ad campaign: release your inner gamer
Sony Ericsson Xperia PLAY, the first dedicated gaming phone happens to also be the first PlayStation-certified device, happens to also star in a series of weird yet awesome ads, which just got their latest addition. In the four new videos, the new Xperia PLAY calls you to release your inner gamer and play when you take a break from work.
The longest of them focuses on a sewer worker, which you - might expect - is not the funniest job out there. But having the Xperia PLAY sure would help him stay cheerful. The Xperia PLAY is available on Verizon and while it still has a pretty scarce selection of PS games, it recently added Lara Croft and The Guardian of Light to its titles. The handset comes with a slide-out PS-like joypad, which frees the 4 inches of screen estate from your fingers when you play. Check out the vads below, but feel free to also take a look at our in-depth review of the Xperia PLAY here.