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RIM unveils BlackBerry Tag: bump your phones to exchange data via NFC

Posted: , by Victor H.

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RIM unveils BlackBerry Tag: bump your phones to exchange data via NFC
RIM’s co-CEO Jim Balsillie has just announced BlackBerry Tag, a service which allows you to bump to ‘Berries to exchange information. Now, you might have noticed that all the latest BlackBerries, including the BlackBerry Bold 9900 and 9930 and BlackBerry Curve 9350, 9360 and 9370, all come with NFC pre-installed. That wasn’t just some wishful futuristic thinking and now RIM is leveraging the chip for data exchanges in a Bump app style.

So what does BlackBerry Tag do? First and most obvious you bump your phones to exchange contact information, photos and other files, but it will also add the other party to your BBM list of contacts.

Best of all, RIM is promising to open the BlackBerry Tag API, so third-party developers can join in using the NFC functionality on the phones, which seems like a great field to innovate with ideas. Having NFC on the latest Berries serves as somewhat of a warranty that future devices will too have the chip installed. 

When and how will BlackBerry Tag be available? The Canadian company promises to bring it along as a new BB OS 7 update rolls out, so shouldn’t be too long of a wait.

source: CrackBerry

Press Release

9 Comments
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posted on 10 Oct 2011, 07:25 2

1. msa1988 (Posts: 417; Member since: 30 Mar 2010)


This "bump" technology has been out for years now, which why it is fitting that BB is just getting it now!

posted on 10 Oct 2011, 14:34

9. DJQSTORMATL (unregistered)


Bump technolgy in the iphone used bluetooth. This is not the same thing at all.

posted on 10 Oct 2011, 08:07

2. TGun (unregistered)


@msa1988, that's how you stupid you are. This mostly about NFC than anything else, your overated iPhones and Android phones do not have NFC!!

posted on 10 Oct 2011, 08:30

3. toaster (Posts: 114; Member since: 13 Sep 2011)


Whaaat?

The Nexus S is almost a year old and it has NFC.

posted on 10 Oct 2011, 12:51

7. webOSdev2.0 (Posts: 31; Member since: 17 Jan 2011)


You Sound all types of stupid The Nexus S has NFC the Nokia Astound even has NFC

posted on 10 Oct 2011, 09:38

4. Lwazi_N (Posts: 205; Member since: 23 Jun 2011)


Toaster, you are indeed ignorant, my friend. Maybe NFC has been around for a while, but who has exploited it's features to this extent? Thought so.

posted on 10 Oct 2011, 09:39

5. Lwazi_N (Posts: 205; Member since: 23 Jun 2011)


Toaster, you are indeed ignorant, my friend. Maybe NFC has been around for a while, but who has exploited it's features to this extent? Thought so.

posted on 10 Oct 2011, 10:55

6. companyforsale (unregistered)


I believe RIM would quite the hardware market and focus on the software market for android/iOS/WP7....

so, what the hell their burning their money on hardware here? no one want BB anymore

posted on 10 Oct 2011, 13:03

8. companyforsale (unregistered)


I'm sorry. I didnt realize that BlackBerry makes better hardware than software. I'm an f'n dbag, who wishes my mum never spread her legs.....

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