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Nokia concludes ethics probe into Lumia fake video and photos

Posted: , by Maxwell R.

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Nokia concludes ethics probe into Lumia fake video and photos
“Poor judgment” is to blame with the marketing built around the Lumia. You may remember just as Nokia was going to unveil their two new smartphones, the Lumia 820 and Lumia 920, the internet began to swell with queries about the marketing video (and later photos) for the Lumia 920. Specifically, what was that big device in the background riding in a van next to that beautiful woman riding a bike (see video below)?

Nokia promptly apologized and explained their intention, which included actual video shot with the Lumia 920. Damage done to their widely anticipated presentation of the new Lumias, it was then announced that Nokia would begin an ethical inquiry to “understand what happened.”

In a written statement, Nokia concluded from their internal investigation that “poor judgment was exercised in the use of the [marketing] materials.” It was stated that “appropriate action” was taken, but no details were given.

We have since seen plenty of evidence that the camera on the Lumia 920 is quite capable, the rest of the specs are appear to be up to the task, and carrier support is looking good.

Now, all we need is confirmed pricing and availability and we will be off to the races as all the hot new devices come to market in time for the holidays.

source: The Wall Street Journal

Video that started it all...


Real video...

23 Comments
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posted on 14 Sep 2012, 19:39 17

1. XPERIA-KNIGHT (unregistered)


camera looks good :)

posted on 14 Sep 2012, 20:37 7

6. wendygarett (unregistered)


Yup both fake and real version :)

posted on 14 Sep 2012, 19:55 13

2. krimHD (Posts: 106; Member since: 23 May 2012)


its the best

posted on 14 Sep 2012, 20:02 14

3. Jonathan41 (Posts: 532; Member since: 22 Mar 2012)


OIS is awesome. I might be clicking the want button for this phone very soon.

posted on 14 Sep 2012, 20:09 9

4. Jonathan41 (Posts: 532; Member since: 22 Mar 2012)


I would want it in the same shade of Blue as the 900 though. The color patte for the 920's remind me of food condiments. Red=Ketchup, Yellow=Mustard, White=Salt, Gray&Black=Pepper.

posted on 14 Sep 2012, 23:48 3

14. rsxl5 (Posts: 65; Member since: 05 Sep 2012)


Yep ; looking at the palette I do have feeling that it's a color mobile for my kid rather than me :)

posted on 14 Sep 2012, 20:17 13

5. papss (unregistered)


I really want this phone... Red please!

posted on 14 Sep 2012, 20:51 13

7. Android4u (Posts: 456; Member since: 16 Aug 2012)


I hella want this phone. Also, who is the a$$hole giving everybody thumbs down. And yes red looks sexy, so does the yellow :)

posted on 14 Sep 2012, 21:16 10

9. xtroid2k (Posts: 436; Member since: 11 Jan 2010)


Its America people are aloud to thumb down. I want black and then I'll get whatever case color i want.

posted on 14 Sep 2012, 22:31 2

11. satydesh (Posts: 71; Member since: 22 Nov 2011)


is cyan version is available for 920?

posted on 14 Sep 2012, 22:32 5

12. aokde (Posts: 186; Member since: 09 Jul 2012)


What if, what if all of this is intentional? What if nokia did all of this on purpose so people could talk about it and be noticed again? Seems like a big advertising conspiracy :-P

posted on 15 Sep 2012, 05:01 4

16. dangchitrung (Posts: 57; Member since: 04 Apr 2012)


It IS a conspiracy.

posted on 14 Sep 2012, 23:44 11

13. No_Nonsense (Posts: 826; Member since: 17 Aug 2012)


Just shut up all those who say Nokia falsely advertised the 920. Where is criticism for Apple when they clearly said in the presentation that the iPhone 5 is the thinnest smartphone? Doesn't it classify as false advertising as even thinner phones are available in the market?

posted on 15 Sep 2012, 09:40 2

17. laghari (Posts: 8; Member since: 08 Sep 2012)


Nokia truly is the best smartphone maker, and the best innovator. It gives to its customers what it says. Lumia 920 is gonna beat the hell out of its competitors.

posted on 15 Sep 2012, 09:41 1

18. laghari (Posts: 8; Member since: 08 Sep 2012)


Nokia truly is the best smartphone maker, and the best innovator. It gives to its customers what it says. Lumia 920 is gonna beat the hell out of its competitors.

posted on 15 Sep 2012, 11:56

20. speckledapple (Posts: 879; Member since: 29 Sep 2011)


A company that stands by what it says.

posted on 15 Sep 2012, 13:31

21. EspHack (Posts: 70; Member since: 04 Sep 2012)


i hope the lumia 920 is capable of shooting videos like the faked one, if im correct, riding a bike is less shaky than walking on wood

posted on 15 Sep 2012, 16:47

22. 7thspaceman (Posts: 1120; Member since: 14 Feb 2011)


last week was apple Iphone Glory time. Monday Microsoft will probably announce that
the Windows phone 8 operating system has finally gone RTM. now it's time for the OEM's and the carriers to test the software and get it right for sale to the public. wow Microsoft is sure doing things in a nick in time schedule. this could hurt them

posted on 15 Sep 2012, 23:03

23. joey18 (Posts: 531; Member since: 20 Jul 2010)


Is the big problem when makes cheap phones

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