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It took LG 15 months to develop and patent the Crystal Reflection glass back of the Optimus G (video)

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It took LG 15 months to develop and patent the Crystal Reflection glass back of the Optimus G (video)
Oh, Optimus G, you are gearing up to be the most powerful Android handset on the market at launch, but what about your design, the Achilles heel of handsets with Google's mobile OS, whose flagship design scenarios are restricted by the fact that at least a 4.3" screen has to be present? 

LG has been upping its design game this year with the L-series, and especially with the quad-core Optimus 4X HD, which is the most compact amongst the first half flagships, despite sporting a 4.7" display. Thanks to the ultra slim 13MP camera packaging, the Optimus G will fare even better, and LG says its design heritage is inspired by the traditions with the exemplary LG Chocolate and Prada series.

With the Optimus G, however, LG went further, and introduced a clean and simple design paradigm, with the use of premium materials on the back, the area which other people most often see, whereas it made the front occupied by the screen as much as possible, with record small bezel, whose color blends with the switched off display to seem one whole.

It took LG 15 months to develop and patent the Crystal Reflection glass back of the Optimus G (video)
It took LG 15 months to develop and patent the Crystal Reflection glass back of the Optimus G (video)
It took LG 15 months to develop the "Crystal Reflection" back cover of the Optimus G, and it patented the technology. The back cover is made entirely of glass, with prisms under the surface that boast subtle color changes, depending on the angle that the light falls at. The only downside of using this premium material is a slight increase in the phone's weight, but what's an ounce or two when you look "premium", and this was proven by the all-glass iPhone 4/4S, which is quite heavy for its size. Here's the design rundown by the phone’s Chief Designer Sera Park:

Our top priority was to carry over LG’s unique design DNA and heritage to Optimus G. Optimus G has many of the elements that we incorporated in the past in phones such as Chocolate, Prada and L-Series. For example, the front face of Optimus G is completely black with lines that are nearly invisible when the phone is off, an effect similar to the original LG Prada. 

The Crystal Reflection process used for the first time on the back of LG’s new Optimus G smartphone was developed and patented over a period of 15 months. Crystal Reflection gives the Optimus G’s back cover the ability to display different patterns depending on the viewing angle and lighting. The intricate polarized 3D pattern, which sparkles just under the surface, looks almost jewel-like. Laser cutting adds to the clean finish, as do the metallic highlights.


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1. serge327 posted on 12 Sep 2012, 06:13 3

Feel Korea Company like to copy people's idea. The advertisement way same like SONY Xperia phone advertisement!

3. jstahl posted on 12 Sep 2012, 06:24 14

where are u from?

38. ab2412 posted on 12 Sep 2012, 09:23 2

I think he is from US and Apple's fanboy coz he said "Korea Company"??

43. serge327 posted on 13 Sep 2012, 06:40

I am from Malaysia. By the way, I am Samsung S2 user.. But I am prefer SONY Xperia phone with nice UI and Design.. Also user friendly UI.. I will change my next phone to SONY Xperia T :)

7. smallworld posted on 12 Sep 2012, 06:30 3

Now I know why I loved the design. The face looks exactly like the Xperia GX.

8. JoeBelfiore (banned) posted on 12 Sep 2012, 06:31 1

Koreans are always copying..

20. wendygarett posted on 12 Sep 2012, 06:46 3

U MAD?

26. SuperAndroidEvo posted on 12 Sep 2012, 07:16 10

Ohh c'mon.

This phone looks nothing like an iPhone or any other phone for that matter. I like that they are using something new & fresh. Also the insane specs the phone has just make it that much better.

I really want to see this phone in my hand. Verizon looks to be getting this phone as the LG Blaze. So I bet it will be here very, very soon.

So far for me it's boiling down to 3 phones, the Samsung Galaxy Note II, the rumored HTC 5" 1080p phablet, & this LG Optimus G or shall I say the LG Blaze here in the U.S.

So many choices, I am so glad I have Verizon.

30. PhoneArenaUser posted on 12 Sep 2012, 07:22 3

I was hoping to buy Motorola RAZR MAXX HD and I was hoping that it will come with LCD based display, but when I saw that it use OLED based display, I told for me self, THANKS BUT NO!

Now I'm waiting for LG Optimus G or any news about new Nexus device(s). :)

33. SuperAndroidEvo posted on 12 Sep 2012, 07:47 2

OLED is not bad, but the new displays on the newer HTC's & LG phones have better screens. I have to agree with you on the Motorola Razr MAXX HD!

+1

37. -box- posted on 12 Sep 2012, 08:29 2

I think you should do some research, serge. This is clearly an evolution of the LG Prada, which hit the market before the iphone, and from which most recent smartphone designs get some "inspiration"

4. Kostas_13 posted on 12 Sep 2012, 06:24 11

Nice piece of hardware there by LG...

16. Reverence posted on 12 Sep 2012, 06:42 4

GOSH..........when r u taking my money

18. PhoneArenaUser posted on 12 Sep 2012, 06:43 4

I can take them now if you want. :D

42. Reverence posted on 13 Sep 2012, 05:09

i said LG

24. XiphiasGladius posted on 12 Sep 2012, 07:06 4

If only LG could update their software (bug fixes included) like what SONY, Samsung & HTC does then I personally don't see any reason why not to buy it come the holidays.

This phone will serve as another benchmark to evaluate the next Magical iPhone.

25. Kronic (banned) posted on 12 Sep 2012, 07:10

No matter how well specd it is, nothing is gonna change the fact that it's from LG!!! Buying an LG would damage my reputation!!!

27. XiphiasGladius posted on 12 Sep 2012, 07:19 3

Just curious, may I ask why is that so?

28. PhoneArenaUser posted on 12 Sep 2012, 07:20 2

Why it damage your reputation?

31. CanYouSeeTheLight posted on 12 Sep 2012, 07:27 4

Would damage your reputation? Tell me how important you think you are.

32. OpTiMuS_BlAcK posted on 12 Sep 2012, 07:37 2

says Kronic the nobody...

34. PhoneArenaUser posted on 12 Sep 2012, 08:00 5

If your reputation are based only on mobile phone, then it is already poor reputation. :(

36. u-suck-more posted on 12 Sep 2012, 08:29 2

get your life. no one even knows who u are

29. bloodline posted on 12 Sep 2012, 07:21 4

this with pure jelly bean - thats a phone i would buy

35. u-suck-more posted on 12 Sep 2012, 08:26 2

just one thing bout e design: WOW

39. u-suck-more posted on 12 Sep 2012, 09:29 1

at least this is a design worth patenting. not some rectangle with rounded corners, which a 7 year old can draw in maths class or where ever

40. true1984 posted on 12 Sep 2012, 11:06 1

so they based the design off the Prada. iI think i'm in love with this phone

41. Simpleparab posted on 12 Sep 2012, 21:13 1

OMG!!!!! Was She having Optimus G in her hand at the mark of 1:37....

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