HTC announces Q4 2013 financial results – both revenue and expenses go down
HTC's operating margin for Q4 2013 was -3.7%, which is a slight improvement in comparison with Q3's operating margin of -7.4%. This means that the company is still experiencing operating losses and is losing money with every product sold. Still, HTC's operating costs have decreased to $300 million (NT$9.2 billion). A quick glance at the company's financial report reveals that the operating expenses for Q3 2013 were slightly higher and accounted for roughly $430 million (NT$13.1 billion).
The total value of HTC's assets has also dropped to $5.67 billion (NT$172 billion), whereas the assets in Q3 2013 were valued at no more or less than $6.05 billion (NT$183.5 billion). The Taiwanese company's liabilities, on the other hand, have declined from $3.51 billion (NT$106.3 billion) to $3.13 billion (NT$94.9 billion).
According to Chialin Chang, HTC's Chief Financial Officer, HTC will seek to add more mid-range and low-end smartphones to its portfolio in 2014 in order to fill the chasm in its finances and improve its results. He also expects that the gross profit margin of the company will improve after it enriches its product lines.
HTC financial results Q4 2013
source: HTC, Reuters via The Verge
1. xperiaDROID (Posts: 5203; Member since: 08 Mar 2013)
HTC really need to Hold The Chance this year, good luck HTC!
7. vandroid (Posts: 251; Member since: 04 Sep 2012)
HTC keeps making mistakes if they fall under and are gone forever I won't be surprised
3. PapaSmurf (Posts: 7690; Member since: 14 May 2012)
With the Moto G and Nexus 5 on the market, anything below the $400 has severe competition.
4. CreeDiddy (Posts: 226; Member since: 04 Nov 2011)
It would be hilarious if Apple bought out Android with the exception of Samsung. They could do it. LOL!!!
5. easymomo (Posts: 89; Member since: 04 Jul 2012)
Start adding SD card and removal batteries to your phones and people who care about that like me will consider buying your phones.
6. keari (Posts: 16; Member since: 02 Jul 2013)
That's what you get when you give us ultrapixels, nonremovables and no sd slots and try to convince us with the best design.
8. andynaija (Posts: 454; Member since: 08 Sep 2012)
Well I mean the design is great, but I do agree with the other 3.