HTC has scored a great product placement for the All Old HTC One. The current flagship model has been given a part in the upcoming movie Captain America: The Winter Soldier. The movie will premiere on April 4th, which will be after the All New HTC One is unveiled on March 25th, but before the handset is released, which is expected to be sometime in the middle of April.
For most phones, you might consider this a lost marketing opportunity, but because the HTC One looks remarkably similar to the sequel, we're pretty sure that the movie will direct a large number of potential buyers to the All New HTC One.
If HTC had a problem with marketing, it sure seems as though someone inside the company is a fast learner. We won't know for sure until we see the first ads for the All New HTC One, but it looks like HTC is on a roll.
The HTC One is a movie star
Thanks for the tip, Vlad!